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Franchise brand Saladworks is expanding to Dallas-Fort Worth with its first two locations set to open early Summer 2018 at Gateway Plaza in Southlake and Fort Worth's Citadel complex. The fast-casual salad franchise applied data analytics to gain greater insight into market demographics, unveiling the region's ripe opportunity for expansion as population increase drives big demand.

Said Sugrue to the Fort Worth Business Press, “I find [D-FW] is kind of like they say about going on Broadway, ‘If you can make it there, you can make it anywhere,’” Sugrue said. “For us, D-FW is so important because if we can compete and demonstrate a relevance of our menu and our service model and our brand in D-FW, I feel very good about where else we can take this brand.”

To open a Saladworks, the start-up costs range from $498,089 to $592,190.

Read the entire article here.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

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