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Franchise Deep Dive: Corcoran Franchise Cost, Fees, Profit and Data

Known for its white-glove approach to luxury residential real estate, this “highly elastic” brand is looking for franchisees to help its plans for national (and eventually global) expansion.

By Chris IrbyCopy Editor
8:08AM 04/11/24

LAST UPDATED: March 2024



REPORTED COST TO GET IN: $52,850 - $540,800


Corcoran (or The Corcoran Group, if you’re not into the whole brevity thing) is a luxury residential real estate firm that prides itself on its “human-first” philosophy. Founded in 1973 by former diner waitress and current Shark on ABC’s “Shark Tank” Barbara Corcoran with a $1,000  loan, Corcoran has grown over the past five decades from a tiny office on the Upper East Side of Manhattan to a network of over 4,500 real estate agents in the U.S. Though Corcoran remains dedicated to serving its original markets in New York City, the Hamptons and South Florida, it is currently looking for franchisees/affiliates interested in helping it to continue its expansion across the country and, eventually, around the world.

How Many Corcoran Locations Are There?

Corcoran currently has 130 offices open in the U.S., Canada, and the British Virgin Islands.

What Is the Business Model of Corcoran?

Corcoran offers a wide range of luxury real estate services, including property acquisition, investment consulting and sales support. Corcoran’s target market is high-net-work individuals and international buyers who are looking for luxury real estate properties. By leveraging its brand reputation and connecting these clients with qualified real estate agents who can meet their specific needs, Corcoran provides a white-glove, “human-first” experience.

Under the guidance of President and CEO Pamela Liebman, Corcoran began offering franchising opportunities in 2020. Within a year, the company had grown into 21 markets across the country, as well as two offices in Canada and one in the British Virgin Islands.

“One main difference is Corcoran is a highly elastic brand. That’s why it works so well,” President of Corcoran Affiliate Network Stephanie Anton said in a 2021 interview with Forbes. “We are a perfect fit for a $400,000 home or a $4 million property. I’m not sure you can say that about other luxury brands. I think we are the right brand at the right time.”

How Much Can Corcoran Franchise Owners Make?

According to Corcoran’s Franchise Disclosure Document (FDD), “We do not make any representations about a franchisee’s future financial performance or the past financial performance of company-owned or franchised outlets.”

How Much Does It Cost To Open a  Corcoran Franchise?

Corcoran’s FDD says the total investment necessary to begin operation of a franchise is approximately $52,850 to $353,500 for a conversion real estate office, and $134,350 to $540,800 for a start-up real estate office.

What Is the Franchise Fee for Corcoran?

The initial franchise fee is $25,000 for a main office and $10,000 for each additional branch office.

Who’s On Corcoran’s Leadership Team?

What Helpful Articles Can I Read To Learn More About Corcoran?

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