Buy a Franchise
Franchise Opportunity Deep Dive: The commercial cleaning franchise offers a low-overhead, scalable home-based model with strong initial training and ongoing support.
Image One Facility Solutions is a leading commercial cleaning franchise that bridges the gap between traditional janitorial services and modern professional facility management. Founded by industry veteran Tim Conn, the brand was built to solve common industry pain points — specifically the lack of communication and inconsistent quality found in many cleaning operations.
The journey to Image One began long before the brand itself launched. The story began in 1985 when Conn started his own janitorial company at 14 years old. In 2001, he teamed up with Mike Schuchman to manage a master franchise of a national brand, but they soon decided they could create better. With this, Image One was born.
Mission: To provide exceptional facility solutions through a dedicated network of franchise owners who prioritize client satisfaction and operational excellence.
Vision: To be the leading commercial cleaning partner recognized for empowering entrepreneurs and maintaining the highest standards of professional cleanliness.
Image One is currently expanding nationwide. For more details about your specific territory, review the territory list or reach out to the franchise development team.
Initial Costs: The estimated initial investment required to begin operation of an Image One franchise ranges from $49,900 to $72,049. The franchise development site breaks these costs down as follows:
| Type of Expenditure | Min | Max |
| Initial Franchise Fee | $39,750 | $39,750 |
| iPad | $0 | $1,499 |
| Vehicle | $0 | $3,000 |
| Cleaning Supplies & Equipment | $800 | $6,000 |
| Insurance | $3,500 | $4,500 |
| Fictitious Name Registration | $0 | $300 |
| Incorporation & Legal Review | $200 | $2,000 |
| Initial Training Expenses | $150 | $3,000 |
| Location Marketing Setup | $1,500 | $1,500 |
| Ongoing Location Marketing | $4,500 | $4,500 |
| Miscellaneous Startup Costs | $0 | $1,000 |
| Additional Funds (3 Months) | $0 | $5,000 |
Initial Franchise Fee: Image One charges an initial franchise fee of $39,750, due at the time the franchise agreement is signed.
Ongoing Fees: According to the franchise development site, franchisees are responsible for the following ongoing payments and fees:
| Type of Fee | Amount |
| Royalty | 10% of gross revenue/month |
| Administration Expenses, Marketing Fund & Payment Assurance Program | 5% - 10% of gross revenue/month |
ROI Potential: Image One does not publicly disclose any financial performance representations. Candidates must inquire with the brand to receive a copy of the Franchise Disclosure Document and review the Item 19.
As an overview, Image One cites its 2024 FDD to provide high-level financial data on its franchise development site, including:
Image One teams provide on-site support for new franchisees, ensuring they have boots-on-the-ground support and help establishing local operations.
Image One leverages a modular training program that combines classroom, one-the-job and on-site learning. Module 1 includes goal setting, cleaning procedures and human resources. Module 2 includes lead generation, networking and client sales. Module 3 takes place after the business is launched; the corporate team completes site visits to provide additional training and support as needed.
Image One supports franchisees with supply purchasing and tailored brand marketing. Image One also provides tools and clear metrics to help franchisees track the efficacy of their campaigns and make necessary adjustments for continual improvement.
Image One provides franchisees access to proprietary technology to manage customer communications and effectively complete jobs.
Image One does not specify any franchisee requirements with regard to liquid assets or net worth.
Prior industry or ownership experience is not required. Image One provides training and support to teach the commercial cleaning business from the ground up. Franchisees should be able to lead people, work independently, follow the system and stay focused on delivering a consistent customer experience.
Image One has a somewhat flexible model. For entrepreneurs who want to be involved in the business on a day-to-day basis, this is an option. There is also the potential for semi-absentee ownership; with the right teams in place, owners can take a step back and enjoy greater flexibility in the business.
As a service-based franchise that completes jobs on-site, Image One does not require a storefront and can be run from home.
Image One does not have any public relationships with funding partners, but it does offer a significant discount on the franchise fee for qualifying veterans and first responders.
“My grandfather trained my mother to start her own business, and so my mother instilled in me to kind of be your own person and start your own business. I want to make sure that I show my kids that, not only is it a family tradition, that it’s possible.”
- Damen Miller, Franchisee — Dallas, Texas
“When I first started this franchise, I started with just myself and my mom. We started cleaning some theaters… I had about six employees within a year and a half. Now, I’m up to like 24 employees.”
- Jason Avila, Franchisee — Elgin, Illinois
For more franchisee testimonials and success stories, visit the Image One franchise website.
In 2024, the global cleaning services market was valued at $415.93 billion, and it’s expected to reach $616.98 billion by 2030 with a compound annual growth rate of nearly 7%.
Image One differentiates itself through its robust technology systems and a low-overhead, home-based model that decreases both the initial investment and ongoing overhead costs.
Image One’s primary competitors include JAN-PRO, Anago Cleaning Systems and Stratus Building Solutions.
Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves.
Check out these three 1851 brands:
Filta Environmental Kitchen Solutions
Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit www.1851growthclub.com and start your journey.
Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement or offer to buy or sell any franchises, securities or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
Sign up for the 1851 Franchise newsletter to get our biggest stories before everyone else
By signing up, you agree to our user agreement (including class action waiver and arbitration provisions), and acknowledge our privacy policy.
