bannerFranchisor Spotlight

Franchise Deep Dive: The Honey Baked Ham Franchise Costs, Fees, Profit and Data

Known for its signature spiral-sliced ham, this franchise is a go-to for consumers during the holidays and throughout the rest of the year.

By Victoria CampisiStaff Writer
10:10AM 01/16/24

LAST UPDATED: December 2023



REPORTED COST TO GET IN: $431,050-$718,200

REPORTED ROI (Item 19): $923,046

The Honey Baked Ham is an American food retailer known for its signature glazed hams and other specialty meats. 

How Many The Honey Baked Ham Locations Are There?

The Honey Baked Ham was founded in 1957 by Harry J. Hoenselaar, who patented a method of spiral-slicing ham. Over the years, the Hoenselaar family expanded their operations, with Hoenselaar bringing his children into the business. In 1974, the brand began franchising and has grown to more than 400 stores in over 40 states. 

What Is The Honey Baked Ham Business Model?

Key elements of The Honey Baked Ham business model include: 

  • Specialty Products: The core of the business revolves around the production and sale of specialty hams. These hams are typically spiral-sliced and glazed with a signature honey and spice mixture.
  • Seasonal Focus: The Honey Baked Ham experiences heightened demand during holiday seasons, especially Thanksgiving and Christmas meals and gatherings.
  • Retail Stores: The Honey Baked Ham operates a network of retail stores where customers can purchase hams, turkey breasts and other specialty items. These stores often feature a deli or café section, providing customers with the option to buy sandwiches or other prepared foods.
  • Online Sales: The company offers online ordering, allowing customers to browse products, place orders, and arrange for delivery or in-store pickup through its official website.

Many of The Honey Baked Ham's franchisees operate as dedicated owner-operators, actively involved in both the day-to-day operations and the strategic aspects of their businesses. The success of each store is directly tied to the franchisee's engagement, ensuring that it consistently upholds the brand's high standards and requirements.

Beyond the confines of the store, The Honey Baked Ham emphasizes a strong community presence. Recognizing that a deep connection to the local community enhances overall success, franchisees are encouraged to engage with the surrounding neighborhood. Whether through hiring a community liaison or personally establishing connections, the goal is to position the store as the go-to choice for local businesses, churches, and nonprofits seeking lunch options or catering services.

Franchisees receive comprehensive training and ongoing support from The Honey Baked Ham. A dedicated franchise business leader is available to address inquiries, offer guidance and provide ongoing support throughout the franchisee's journey.

How Much Can The Honey Baked Ham Franchise Owners Make?

The most recent average net sales amount was $923,046. 

How Much Does It Cost to Open The Honey Baked Ham?

The initial overall investment ranges from $431,050 to $718,200. Successful candidates will also have a net worth of at least $500,000 for a multiunit investment and at least $350,000 for a single unit. A minimum of $250,000 is required for a multiunit investment, and $100K is required in liquid assets for a single unit.

What Is the Franchise Fee for The Honey Baked Ham?

The franchise fee is $15,000. 

Who Is the Leadership of The Honey Baked Ham?

  • Jim Dinkins — CEO
  • Dan Mcaleenan — Chief Operating Officer
  • Rick Gestring — Senior VP Franchise
  • Scott Temme — Director of Franchise Development

What Helpful Articles Can I Read to Learn More About The Honey Baked Ham?


Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.