As part of its annual Franchise Legal Players issue, 1851 profiled the top franchise attorneys in the field to shine a spotlight on the work they do for the franchise industry.
1851: Tell us about your background and your firm.
Mike Drumm, Attorney at Drumm Law: Like most great businesses, Drumm Law was started in a basement (did you know Apple was started in Steve Jobs basement?). Drumm Law is not your typical law firm. We have lawyers with a personality that speak in plain English (if you want fancy legalese, you will have to go elsewhere).
1851: What are some must-ask questions when franchisors and franchisees are vetting potential franchise attorneys?
Drumm: Do you enjoy long walks on the beach and puppies?
1851: In broad terms, do you have a particular case that stands out to you as an industry learning experience
Drumm: Alfonso Ribeiro's (“Carlton" from Fresh Prince of Bel Air) lawsuit against Fortnite. It teaches you that the Carlton Dance is for everyone. No one person can own it.
1851: What is the most rewarding aspect of your work?
Drumm: The look on my clients’ faces when I tell them good news over the phone.
1851: What are your top concerns for the franchise industry in the next year?
Drumm: That the McRib sandwich will not be available long enough for me to get one.
1851: What are you most optimistic about in the franchise industry in the next year?
Drumm: Star Wars IX comes out in December.