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Franchise Sector Expected to See Steady Growth in 2013

Franchise Sector Expected to See Steady Growth in 2013

Franchises will continue to grow at a slow but steady rate in 2013, according to IFA's Franchise Business Economic Outlook. The report predicts that franchise establishments in the U.S. will increase by 1.4 percent, just shy of last year’s 1.5 percent increase. That growth is not limited to just.....

Franchises will continue to grow at a slow but steady rate in 2013, according to IFA's Franchise Business Economic Outlook. The report predicts that franchise establishments in the U.S. will increase by 1.4 percent, just shy of last year’s 1.5 percent increase. That growth is not limited to just the brand itself, it will extend to the people that make the brand what it is. Employment  in franchise establishments is expected to increase by 2 percent this year while private sector employment will grow by 1.8 percent. "While we are pleased the industry continues growing at faster rates than other sectors of the economy, we could be growing much faster, creating more new jobs and businesses, if Washington addressed the tax, spending and regulatory uncertainty plaguing the small business community in a meaningful way,” said IFA president and CEO Steve Caldeira in a statement. “Franchise businesses emerged from the recession stronger due to the strength of the franchise business model and the strong support of franchisors working with franchisees to sustain profitability. Franchise businesses are now poised to accelerate growth plans, but industry leaders say the lack of confidence in our leaders in Washington to address the fundamental challenges facing our economy is keeping them and prospective investors on the sidelines.”

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.