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Steven and Jason Parker took a simple dog-walking business and turned it into K-9 Resorts Daycare & Luxury Hotel, a burgeoning concept that's poised for significant growth.
It began with a simple dog-walking business to prove that they were responsible enough to have a pet of their own, but brothers Steven and Jason Parker turned that inspiration into what is now K-9 Resorts Daycare & Luxury Hotel, a franchise concept with six resorts across two states and poised for significant growth.
In their May issue, Franchise Times profiled the young company which just gained an investment partner in New Jersey-based private equity firm, Navigator Partners, LLC. "We know we have a proven model that is highly profitable, and no one is doing it to the level of luxury that we are," Steven Parker told Franchise Times. "So if you have something that's never been done before, why not be the first?"
The investment from Navigator Partners will be used to increase brand awareness. Bill Stewart, Managing Partner of Navigator Partners, told Franchise Times that they like to buy a brand and then hold on for a long time and believe that the segment is wide open for K-9 to own.
“They have an awful lot of experience for two 30-year-olds in this segment,” Steward said. “In the franchise business, if you’re not able to demonstrate strong unit economics for the franchisee, you really don’t have anything. That’s something we pound away on.”
The brothers believe they will find franchise prospects to invest the $1.2 million in order to expand across the country—the type of big thinking that would make their boyhood hero, Donald Trump, very proud.
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About the Author
Brian Jaeger is a Vice President of Media Relations at No Limit Agency. Brian joined No Limit Agency after seven years working for local television news stations in Florida, four years at WCJB in Gainesville and three years at Bay News 9, the 24-hour local news station in the Tampa Bay area. Brian is a graduate of the University of Florida, where he studied journalism and telecommunications. He brings a journalist’s viewpoint to the public relations field, and when he’s not busy telling the stories of No Limit Agency's brands, you can find him writing, on a karaoke stage, or cheering on the Gators.
