Franchise News
Franchise Times: Toppers Pizza’s “Big, Hairy, Audacious” Goals
Toppers Pizza Vice President of Marketing Scott Iversen discusses the future of the brand
Wisconsin-based Toppers Pizza has continued to enter new markets and climb the ladder in the pizza industry through their "Never Settle" mentality. In a recent issue of Franchise Times, the publication explored the "big, hairy, audacious" goals that Scott Iversen, VP of Marketing for Toppers, told FT the company has moving forward.
“It’s a good time to be in the pizza business, particularly in the better pizza category,” he told FT. “We’re having record company growth, and are going to open about 17 stores this year.” Iversen added that the company's investment in technology, 25-year refinement of a propriety delivery process, and the faltering fast casual pizza brands who are struggling to keep market share at lunch time, are all positioning Toppers Pizza for even more impressive growth in the years to come.
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About the Author
Brian Jaeger
FollowBrian Jaeger is a Vice President of Media Relations at No Limit Agency. Brian joined No Limit Agency after seven years working for local television news stations in Florida, four years at WCJB in Gainesville and three years at Bay News 9, the 24-hour local news station in the Tampa Bay area. Brian is a graduate of the University of Florida, where he studied journalism and telecommunications. He brings a journalist’s viewpoint to the public relations field, and when he’s not busy telling the stories of No Limit Agency's brands, you can find him writing, on a karaoke stage, or cheering on the Gators.
