Franchising's Weekly Rewind

Photo Credit: Ken Wolter / Shutterstock.com 

Long Live the Pretzel Bacon Cheeseburger Wendy’s has confirmed that the Pretzel Bacon Cheeseburger is here to stay. The company made the announcement on their YouTube channel with the final #PretzelLoveSongs music video. The Pretzel Bacon Cheeseburger initially made the return to menus this summer as a limited-time offer. Due to its popularity it will have a permanent place on menu. (QSR Magazine) S.B. 610 is Going to the Governor The California Senate has approved S.B. 610 Thursday and is sending the bill to California Governor Jerry Brown. This is a heavily fight between franchise owners and their corporations. (The Sacramento Bee) Taco Bell Unveils Dollar Menu on Snapchat Taco Bell has entered the dollar menu club with the roll out of their Dollar Cravings menu. The menu features 11 items all priced at $1 each, and includes a Cheesy Bean and Rice Burrito, Cinnabon Delights, and Triple Layer Nachos. Releasing the menu on Snapchat is aligned with their millennial marketing on Social Media. (Entrepreneur) The IFA is Taking on Seattle’s New Wage Law The International Franchise Association (IFA) has turned to radio advertising in their battle over Seattle’s new wage laws. The advertisements focus on how the law undermines the franchise model. The Seattle law recognizes franchises as large out-of-state businesses and not as small locally-owned businesses. This would make the franchises adopt the $15 minimum wage in three years.(PizzaMarketPlace.com) Cinnabon Offers New Concept Cinnabon, Inc. is testing a new concept called the Bon Bake Shop in Houston. The first store will open in mid-September and will feature smaller bite-sized items than the traditional Cinnabon store. The store will also allow for more flavor and topping options. (Nation’s Restaurant News)