Career Security in Midland, TX Has an Increased Need for Franchises

Claudia Lardizabal, a franchise consultant with FranNet, spoke with Hannah Burbank of CBS 7 to discuss why Midland is a great place for a franchise.

“More people are coming into Midland and with that a lot of franchises are finding the opportunity to come into cities like Midland that are experiencing growth because now you have to provide services for the people living within your community,” Claudia Lardizabal

According to Lardizabal, due to pandemic unemployment anxiety, people began looking for franchises for more career security.

“A lot of those types of businesses are not necessarily the sexiest of businesses, however, they are businesses that are essential. Things like residential cleaning, commercial cleaning, automotive, anything to do with senior care,” Lardizabal said.

She also discussed how franchise ownership allows people to create opportunities for themselves as business owners and what may have started as a side hustle can quickly become a main source of revenue.

View the segment here.