Franchise News
Fresno Bee: Which Wich Opens First Fresno Location
The customizable sandwich shop recently opened at the Sierra Vista Mall.
Which Wich is coming to Clovis, CA, where it will open in the Sierra Vista Mall. Thought the brand has nearly 400 units, this will be the first in the Fresno area.
The customizable sandwich shop utilizes brown paper bags to mark desired ingredients with red Sharpies. The restaurant has pre-made suggestions available as well. Which Wich owner Brian Luternauer says his favorite is The Wicked, which includes five different meats and three cheeses.
The restaurant officially opened December 5, and Luternauer is looking to add a future location in northeast Fresno.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
