Griswold, the non-medical, in-home, senior care franchise company with 170-plus units across the U.S., is looking to expand in Los Angeles, California. With the size of the senior population in the U.S. increasing, the need for  Griswold’s in-home care is rising. According to AARP, there will be more people aged 65 or older than under 18 by 2034. Now, Griswold is looking to fill this demand in cities across the country and is specifically eyeing L.A. as a prime target market. 

“All of California is really a target market for us,” said Brian Hill, Franchise Development Manager. “The reason we are targeting California is that it is very heavily populated with seniors, and on the whole the state itself is very ripe for businesses like ours. There is a lot of whitespace.”

By 2030, as the Baby Boomer generation reaches retirement age, the over-65 population of California will grow by four million people. Many of these seniors are likely to be single and/or childless, suggesting an increased number of people living alone in need of senior support services like Griswold. By 2025, the median local age in Southern California is projected to hit 39.5 years, or about six months older than the expected national median. 

“This is a market where the senior care industry is growing very rapidly,” said Hill. “More and more people are coming of age and they need care from a company like Griwold. The sooner you come on board, the sooner you can take advantage of this business model and get up and running.”

Griswold currently has two franchises in the state of California, San Diego and Pasadena, and one upcoming opening in Newport Beach. Overall, the state has the capacity to hold as many as 40 franchisees, including seven to eight in Los Angeles alone. In particular, Griswold is looking to grow in Santa Monica, Beverly Hills, Riverside County and the San Bernardino Valley.

Overall, Griswold offers its franchisees broad support, large territory sizes, lower start-up costs and a proven business model as it focuses on providing home care to the elderly and those with illnesses and disabilities. 

Plus, as a mobile franchise opportunity, Griswold franchisees can avoid many of the headaches associated with securing brick-and-mortar real estate, especially in a highly-competitive real estate market like California.

“There is a lot of opportunity to grow a new business in these markets, but franchisees will also be able to lean on support nearby,” said Hill. “Now more than ever, there are people in need throughout every community, and our franchise opportunity allows passionate entrepreneurs to provide that helping hand while also building a bright future for themselves.”

The initial investment required for a Griswold franchise ranges from $95,850 – $174,100. For more information on franchising with Griswold, visit: https://1851franchise.com/griswold

Griswold, the non-medical, in-home, senior care franchise company with 170-plus units across the U.S., is looking to expand in Los Angeles, California. With the size of the senior population in the U.S. increasing, the need for  Griswold’s in-home care is rising. According to AARP, there will be more people aged 65 or older than under 18 by 2034. Now, Griswold is looking to fill this demand in cities across the country and is specifically eyeing L.A. as a prime target market. 

“All of California is really a target market for us,” said Brian Hill, Franchise Development Manager. “The reason we are targeting California is that it is very heavily populated with seniors, and on the whole the state itself is very ripe for businesses like ours. There is a lot of whitespace.”

By 2030, as the Baby Boomer generation reaches retirement age, the over-65 population of California will grow by four million people. Many of these seniors are likely to be single and/or childless, suggesting an increased number of people living alone in need of senior support services like Griswold. By 2025, the median local age in Southern California is projected to hit 39.5 years, or about six months older than the expected national median. 

“This is a market where the senior care industry is growing very rapidly,” said Hill. “More and more people are coming of age and they need care from a company like Griwold. The sooner you come on board, the sooner you can take advantage of this business model and get up and running.”

Griswold currently has two franchises in the state of California, San Diego and Pasadena, and one upcoming opening in Newport Beach. Overall, the state has the capacity to hold as many as 40 franchisees, including seven to eight in Los Angeles alone. In particular, Griswold is looking to grow in Santa Monica, Beverly Hills, Riverside County and the San Bernardino Valley.

Overall, Griswold offers its franchisees broad support, large territory sizes, lower start-up costs and a proven business model as it focuses on providing home care to the elderly and those with illnesses and disabilities. 

Plus, as a mobile franchise opportunity, Griswold franchisees can avoid many of the headaches associated with securing brick-and-mortar real estate, especially in a highly-competitive real estate market like California.

“There is a lot of opportunity to grow a new business in these markets, but franchisees will also be able to lean on support nearby,” said Hill. “Now more than ever, there are people in need throughout every community, and our franchise opportunity allows passionate entrepreneurs to provide that helping hand while also building a bright future for themselves.”

The initial investment required for a Griswold franchise ranges from $95,850 – $174,100. For more information on franchising with Griswold, visit: https://1851franchise.com/griswold

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Luca Piacentini

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Luca Piacentini

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