Home Halo, the personalized in-home care franchise designed to help seniors live safely and independently in the comfort of their home, has spent several years tightening its playbook before launching franchise opportunities. After operating in eight states corporately, the brand is introducing its model to new operators as demand grows for aging-in-place services and more families seek dependable in-home support.
Home care is a detail-driven, people-first business, and Home Halo has built the tools and playbooks franchisees need to operate confidently, meet local requirements and scale with consistency.
“Home care isn’t a business where you can hand someone a binder and wish them luck,” said Dan Deak, founder and CEO of Home Halo. “We waited to take this across the country until we could show up for owners with real support, clear standards and a way to keep the business on track week after week. By prioritizing support infrastructure first, we’ve set the stage for healthy growth and long-term success.”
Home Halo’s franchise model guides owners from licensing through day-to-day operations, with a defined launch plan and ongoing support. The company’s proprietary 160-step onboarding process helps franchisees build a strong operational foundation, including a caregiver-hiring and retention structure, business development strategies, consistent lead-conversion routines, and the documentation and requirements specific to their markets.
Rather than focus solely on startup training, the company emphasizes continued support and regular site visits from business coaches to reinforce execution and operational discipline.
Home Halo also brings hands-on experience working with Department of Veterans Affairs reimbursement programs, an area many operators find difficult to navigate early on. The company has built systems to manage documentation, compliance and administrative requirements tied to government-funded care, giving franchise owners a clearer path to serving eligible veterans. That experience helps owners reach an underserved population while building a steady book of business tied to long-term care needs.
“Our mission is simple: to provide quality, compassionate care and give our franchisees the tools they need to build a successful business,” Deak said.
As the franchise program rolls out, Home Halo is prioritizing select regional markets where demographic trends, workforce availability and health care infrastructure support sustainable growth. Home Halo offers prime territories across the United States.
Home Halo looks for coachable, mission-driven franchise partners from a wide range of backgrounds who bring the work ethic to lead locally, follow the playbook and build a business centered on helping people. The total initial investment for a single territory ranges from $92,900 to $153,800, including startup costs, licensing and initial operating capital. Total gross sales for the company-owned location in Albuquerque, New Mexico, were $2,234,921 in 2025, according to the brand’s Item 19 in its Federal Disclosure Document (FDD), demonstrating the strength of the Home Halo model and the significant revenue potential for franchise owners who follow the system.
The brand’s expansion comes as demand for in-home care continues to accelerate. By 2030, all baby boomers will be 65 or older, increasing the number of households seeking support that allows older adults to remain at home safely. Research has consistently shown that most older adults prefer to age in place when possible.
“Families want care that is dependable, high-quality and, most importantly, delivered with a human touch,” Deak said. “We’re looking for owners who have a passion for helping people and want to make a real difference in their communities.”
About Home Halo
Home Halo is a non-medical in-home senior care company founded by Dan Deak. The brand offers care services for seniors and veterans and has launched its franchise program as it continues to grow in select markets. Home Halo works with franchise owners who want to operate locally while adhering to established care-delivery systems. For more information about franchise opportunities, visit www.homehalofranchising.com.