1851

<a href="https://www.linkedin.com/in/jonathan-ellis-a5b716122/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=entrepreneur-he-grew-up-in-a-mcdonalds-dynasty-then-swapped-big-macs-for-lash-extensions-heres-how-hes-bringing-the-mcdonalds-framework-to-the-16-billion-lash-industry-2724297" target="_blank" rel="nofollow">Jonathan Ellis</a>, founder and CEO of&nbsp;<a href="https://1851franchise.com/honestlash/info">Honest Lash</a>, the Texas-based lash extension franchise, wasn’t always the boss. Growing up, he worked every job available in a McDonald’s restaurant, fixing air conditioners, sweeping the dining room, working in the kitchen and managing the team. The Ellis family was one of McDonald’s first franchisees in Texas and came to spend 50 years in the system, so he had plenty of opportunities to learn."I worked in restaurants as a kid, and my dad would put me up on the roofs to fix air conditioners in the summers," Ellis told&nbsp;<a href="https://www.entrepreneur.com/franchises/one-entrepreneurs-journey-from-golden-arches-to-lash/463162?utm_source=1851franchise.com&utm_medium=article&utm_campaign=entrepreneur-he-grew-up-in-a-mcdonalds-dynasty-then-swapped-big-macs-for-lash-extensions-heres-how-hes-bringing-the-mcdonalds-framework-to-the-16-billion-lash-industry-2724297" target="_blank" rel="nofollow">Entrepreneur</a>. “When I got older, I started working in kitchens and throughout high school and college, started getting some management training.”In 2017, as Ellis’ grandfather was aging and McDonald’s was rolling out a major remodeling effort, the family made the decision to sell. With this, Ellis was able to break into an entirely different industry — education.Ellis opened multiple Sylvan Learning centers between 2019 and 2020, then the pandemic hit, and mandatory shutdowns put the businesses in a precarious position."My monthly overhead was outrageous, and I just bought these franchises, so there [was] a significant amount of debt," explained Ellis. He was ultimately able to sell 12 of his 15 Sylvan locations, and he began brainstorming what he could do with the three remaining centers to make the most of the real estate he had just invested in."My wife and I came up with a lash concept, a liquor store concept and a pet wash concept," said Ellis. “What was intriguing about lashes was it seemed very niche, but I know once beauty finds its lane, it creates its own industry.”Valued at $1.6 billion in 2021, the lash industry was a strong investment option, and Ellis saw an opportunity to quickly rebrand and launch the business as soon as possible."On Friday, it was a tutoring center, and by Monday, it was a lash studio," he said. “We pulled up all the tables and chairs and the education stuff and moved in a bunch of massage-type chairs and hung some chandeliers.”This process began in 2020 during the week of Thanksgiving. Since then, Ellis has grown from three newly converted locations to four corporate locations and two recently sold franchises. As he continues to expand, Ellis is drawing on the framework he grew to love in the McDonald’s system — and rejecting the less favorable standards — to support his franchisees while maintaining a family business feel.“As we speak, I've got four or five in the pipeline," added Ellis. “We're going hard and heavy in Texas, and we're going to build out this market.”Read the full article&nbsp;<a href="https://www.entrepreneur.com/franchises/one-entrepreneurs-journey-from-golden-arches-to-lash/463162?utm_source=1851franchise.com&utm_medium=article&utm_campaign=entrepreneur-he-grew-up-in-a-mcdonalds-dynasty-then-swapped-big-macs-for-lash-extensions-heres-how-hes-bringing-the-mcdonalds-framework-to-the-16-billion-lash-industry-2724297" target="_blank" rel="nofollow">here</a>.To find out more information on costs to buy this franchise, please visit<a href="https://1851franchise.com/honestlash"> https://1851franchise.com/honestlash</a>

Entrepreneur: He Grew Up in a McDonald’s Dynasty Then Swapped Big Macs for Lash Extensions. Here’s How He’s Bringing the ‘McDonald’s Framework’ to the $1.6 Billion Lash Industry

1851 Franchise

Jonathan Ellis grew alongside his father and grandfather in the McDonald’s system, learning what he did and didn’t like. Now, he’s applying this knowledge to lashes.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

entrepreneur-he-grew-up-in-a-mcdonalds-dynasty-then-swapped-big-macs-for-lash-extensions-heres-how-hes-bringing-the-mcdonalds-framework-to-the-16-billion-lash-industry

Children's Lighthouse

Children’s Lighthouse Celebrates Milestone With First Indiana Franchise Agreement

childrens-lighthouse-celebrates-milestone-with-first-indiana-franchise-agreement

Senior Care Authority

How a Navy Captain Traded the High Seas for the Heart of Elder Care with Senior Care Authority Franchise

how-a-navy-captain-traded-the-high-seas-for-the-heart-of-elder-care-with-senior-care-authority-franchise

Paris Baguette

Paris Baguette Breaks Ground on First North American Manufacturing Plant in Texas

paris-baguette-breaks-ground-on-first-north-american-manufacturing-plant-in-texas

Keke's Breakfast Cafe

Restaurateurs Jeff And Kim Rigsby To Open 5 Keke’s Breakfast Cafe Locations In South Carolina

Veteran Restaurateurs Jeff And Kim Rigsby To Open Five Keke’s Breakfast Cafe Locations In Upstate South Carolina

veteran-restaurateurs-to-open-five-kekes-breakfast-cafes-south-carolina

Busy Bee Jumpers

Where Culture Isn't Just a Buzzword — It's the Foundation: Inside Busy Bee Jumpers’ Franchise Family

busy-bee-jumpers-franchise-culture-family

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Jobseekers Are Flocking to “Unglamorous” Jobs — And Home Service Franchises Could Benefit

Jobseekers Are Flocking to “Unglamorous” Jobs — And Home Service Franchises Could Be Poised To Benefit

jobseekers-shift-boosts-home-service-franchises

The future of recovery studios, health and wellness franchise

The Future of Recovery Studios: Why Wellness Franchises Are the Next Fitness Boom

the-wellness-boom-recovery-franchises-future-fitness

Design with government building & "Open for Business" sign against American flag backdrop

Government Reopens After 43-Day Shutdown, Bringing Relief to Small Businesses and Franchises

government-shutdown-ends-franchise-impact

As Starbucks and Dunkin’ Navigate a Changing Market, New Coffee Players Keep Gaining Ground

starbucks-dunkin-franchise-coffee-market-trends

Paris Baguette Welcomes Zac Sulma as New Chief Operating Officer

new-coo-zac-sulma

AI-related job cuts, October U.S. job cuts, American job cut record

AI-Fueled Layoffs Reshape the U.S. Job Market — And Highlight Franchising’s Resilience

ai-job-cuts-franchising-path-forward

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

Photo of group of dogs standing together in day care facility

Top Pet Boarding and Day Care Franchise Opportunities for 2025

top-pet-boarding-daycare-franchises

image of stephen westerman and matthew westerman, owners Fort Walton Beach Two men and a junk truck

Twin Brothers Move From Managers to Owners with New TWO MEN AND A JUNK TRUCK Franchise on the Gulf Coast

twin-brothers-two-men-and-a-junk-truck-fort-walton-beach

1851 Franchisee Spotlight graphic with photo of Eli Cohen, Layne's Chicken Fingers logo

C5 Restaurants Grows its Texas Footprint with 40 Layne’s Chicken Fingers Locations Planned Statewide

eli-cohen-laynes-chicken-fingers-texas

Entrepreneur: He Grew Up in a McDonald’s Dynasty Then Swapped Big Macs for Lash Extensions. Here’s How He’s Bringing the ‘McDonald’s Framework’ to the $1.6 Billion Lash Industry

MORE STORIES LIKE THIS