Franchise News
Houston Chronicle: Checkers & Rally's Grows Presence in Texas
Houston locals will get a taste of the beloved burger with the concept growing throughout the market
Houston locals who have had an appetite for a value burger are about to be served more than their fair share.
According to the Houston Chronicle, Checkers & Rally's has upwards of two dozen locations slated to open in 2017, with a handful constructed in the brand's new Model 4.0. Checkers & Rally's, known for its great food at an exceptional value, first entered the market in 2015 and has left locals hungry for more.
"A lot of people know our brand in Houston," Checkers & Rally's Director of Franchise Development, Bruce Kim told the Houston Chronicle. "Also, the Houston market is a great burger market but I think the one thing missing is a great value burger."
You can view the entire article here.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
