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How Rubbish Works’ Casey Azeltine Is Charting a Path for Success for Future Franchisees

How Rubbish Works’ Casey Azeltine Is Charting a Path for Success for Future Franchisees

As one of the brand’s first two franchisees, Azeltine is showcasing how Rubbish Works’ wide-open market availability, strong support systems and backing of a multi-brand franchisor positions owners for success.

Rubbish Works, the two-unit junk-removal brand and latest addition to multi-brand franchisor Premium Service Brands’ roster, is appealing to more and more entrepreneurs as the $51.6 billion junk removal industry booms in popularity. One of  Rubbish Works’ first two franchisees is brand lead and Portland-based owner Casey Azeltine. Today, Azeltine is helping chart a path for future franchisees as Rubbish Works gives prospective owners the opportunity to leverage this established business model to achieve their dream of entrepreneurship.

“A few years ago, my cousin told me he was purchasing a moving franchise,” said Azeltine. “It was his first time starting a business, but when he set off to work on an oil rig off the coast of Africa, he needed a general manager to take care of the day-to-day operations. Before that, I didn’t have any relevant experience with business ownership — I had odd jobs in machine shops and warehouses. But I quickly learned the ropes and worked as the general manager for my cousin’s business for about five years.”

Around that time, Azeltine was contacted by Premium Service Brands and was told about an opportunity to take over one of the two existing Rubbish Works franchises. “I was tired of the moving industry, and I liked that junk removal was similar but offered a much more simple concept and easier operations,” said Azeltine. “The more I looked into the Rubbish Works opportunity, the more I realized it was the right fit for me.”

Since Azeltine already had in-depth experience working within a franchise, he could see right away that Premium Service Brands stood out from the crowd. “I found the onboarding process very friendly to first-time business owners,” he said. “Having that backing of a multi-brand parent company was very helpful. The team was there to answer any and all questions.”

How the Rubbish Works Business Model Helps Franchise Owners Thrive

Now, seven months into ownership, Azeltine says the Rubbish Works business model has proven to streamline operations, keep overhead costs low, optimize revenue and simplify staffing. “I have two parking spots for the two trucks I have, and it is a very simple set up,” he said. “I have a small team, they do the jobs, I close the jobs at the end of the day — it is all very easy. I can step away and let it run successfully, which is a huge benefit.”

Additionally, Azeltine says Rubbish Works’ junk removal services are more in-demand than ever. “People are spending more time at home, which means they are spending more time cleaning their house,” he said. “The economy is doing well right now, people are spending money and that time they are spending at home is encouraging them to look into junk removal.”

While there are other junk removal concepts, Rubbish Works stands out from its competitors by providing customers with upfront pricing, convenient scheduling, courteous and friendly crews and same-day service. The brand also offers eco-friendly and sustainable waste disposal. These differentiators ensure Rubbish Works franchisees can start to build a loyal customer base from day one.

How Rubbish Works Supports Scalable Growth for Franchisees

As Azeltine’s business expands, he says having access to the information and resources of a multi-brand company with locations all over the country has also been extremely valuable. As part of the Premium Service Brands portfolio, Rubbish Works franchisees can be confident they are joining a proven and supportive system and benefit from a built-in network of potential customers, referrals and vertical growth opportunities.

“Rubbish Work doesn’t have any other locations in Portland, but I have five or six contacts that I can talk to across all PSB brands,” Azeltine said. “It is nice to have that base of people to go back to, while also benefiting from the fact that Rubbish Works is a new franchise and there are a wide range of territories available.”

Looking ahead, the Premium Service Brands team is ready to expand the Rubbish Works footprint by partnering with qualified entrepreneurs like Azeltine across the country. According to Iric Wexler, Premium Service Brands’ chief development officer, the team hopes to add five to six new locations by the end of 2021, as well as an additional 10 to 12 next year. The team has identified several markets across the country as primed for growth, including Phoenix, Denver, Orlando, Tampa and Atlanta.

“Casey is one of Rubbish Works’ first franchisees and, as the brand lead, he really encapsulates the kind of dedicated, hard-working owners we are looking to partner with as we grow,” said Wexler. “For those prospects looking for an opportunity to provide a valuable service to homeowners in their community while meeting their personal and professional goals, Rubbish Works is a perfect choice.”

For more information, visit: https://www.rubbishworks.com/

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Luca Piacentini

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Luca Piacentini

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1851 Managing Editor