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<a href="https://sylvanfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-two-womens-journey-with-sylvan-took-them-from-instructors-to-franchisees-2708804" target="_blank" rel="nofollow" target="_blank">Sylvan Learning</a> has a remarkable knack for developing talent, in both its students and its staff. No better examples of the latter exist than Jennifer Bellestri and Krista Martin, two former <a href="https://1851franchise.com/sylvanlearning/" target="_blank">Sylvan</a> instructors whose passion for education has helped them thrive in their careers with the brand. Though the road to franchise ownership was winding, both women were able to find inspiration in their work to keep achieving, leading by example for the students they continue to serve. 
 
&ldquo;My undergraduate degree is in psychology, but my family always told me I should be a teacher,&rdquo; Bellestri said. &ldquo;When I was in graduate school, I began substitute teaching part-time and realized that teaching really was for me. I changed course and became a certified special education teacher, but when I graduated, the job market was very competitive. So, I started working at Sylvan in the interim.&rdquo; 
 
Bellestri explained that Sylvan&rsquo;s small group setting provided her the chance to impact students on a daily basis, one of the main reasons she was initially drawn to teaching. After she became the Director of Education at the center where she was working after just three months as an instructor, Bellestri knew her career with Sylvan had the potential to be every bit as fulfilling as a traditional teaching role would. Over the next 25 years, Bellestri established herself as a Sylvan center director and eventually worked her way up to owning her own center in Highlands Ranch, Colorado. In the few months since she became a franchisee, not much has changed for Bellestri in how she approaches her daily work. 
 
&ldquo;A value we have as a company and I have personally as an owner is to deliver on the promise we make to our students and their families,&rdquo; she said. &ldquo;That&rsquo;s what drives day-to-day business. I may be working more behind-the-scenes now, but when I&rsquo;m within the four walls meeting families and working with students, my approach is still the same.&rdquo;

 
Across the country, Krista Martin grew up in Pennsylvania in a place she described as &ldquo;somewhere where everyone who lived there was from there.&rdquo; Education had always been a safe, fulfilling space for her, but it wasn&rsquo;t until Martin was in graduate school that she fell in love with teaching. She moved to Virginia after graduating and got a teaching job, only to stumble upon Sylvan Learning when she took a job as a part-time math instructor looking for extra cash. 
 
&ldquo;The more familiar I became with the structure, the more I realized Sylvan was a brand I could get behind,&rdquo; she said. &ldquo;Being able to see results on my students&#39; faces when things click and the positive influence and appreciation from families really made me want to build a career with the company.&rdquo; 
 
Martin was working for a very successful Sylvan franchisee in Maryland. Amid the center&rsquo;s good business, Martin&rsquo;s ambition took root and she developed a marketing plan to better the center&rsquo;s local marketing practices and approached her boss with it. 
 
&ldquo;I told him that in addition to teaching, I&rsquo;d love to pursue these avenues to become a more prominent part of the community through our marketing efforts,&rdquo; she said. &ldquo;I asked him to give me a shot, and he did.&rdquo; 
 
That risk was the first domino to fall for Martin. After taking on the task of revamping local marketing, a director position opened at one of her boss&rsquo; franchise locations that Martin was able to seize. She eventually left the Mid-Atlantic for New England, working as a part of a team of center directors at Sylvan in Portsmouth, New Hampshire. Roughly three years later, now as franchisee of that same location, Martin has been able to use the insight gained from serving in numerous roles within Sylvan&rsquo;s structure to her advantage in her own center. 
 
&ldquo;I love being able to zoom out and see the bigger picture,&rdquo; she said. &ldquo;As a center director, I was heavily involved in internal operations. Now I can look at the business as a whole and identify potential opportunities to maximize revenue and trends in the community for us to fit into and have a bigger presence. I&rsquo;ve begun collaborating with my entire staff, down to the part-time instructors, to learn what is and isn&#39;t working and take advantage of their suggestions.&rdquo; 
 
Where Martin discussed the advantages her Sylvan journey has provided on the macro level, Bellestri emphasized her understanding of the micro as a complementary edge. 
 
&ldquo;I love the way Sylvan gives us the chance to form intimate daily connections,&rdquo; Bellestri said. &ldquo;We make a difference by building students&rsquo; confidence and helping them understand who they are as learners. We are responsible for finding new ways to employ the Sylvan curriculum and have the freedom to do whatever we can to make an impact on each individual student.&rdquo; 
 
Despite the countless students the women have had an individual impact on, each dialed in on one specific relationship that has characterized their Sylvan experience. 
 
&ldquo;When I first started with Sylvan as an instructor, I was performing an assessment for a student who clearly didn&rsquo;t want to be there,&rdquo; Bellestri said. &ldquo;This 10-year-old was so adamant about not participating that he ran out of the center and climbed a tree to avoid the assessment. It&rsquo;s impressed in my memory because I had to literally talk him off of a ledge.&rdquo; 
 
The student eventually climbed down and begrudgingly took the assessment and became a Sylvan student not long after. Bellestri said he came to the center for close to a year and made great progress, eventually moving on in his schooling. Then, years later, the student paid her a visit. 
 
&ldquo;When the same student was in high school, he stopped by Sylvan and introduced himself, asking me if I remembered when he climbed a tree,&rdquo; Bellestri said. &ldquo;We laughed about it together and he told me that he was doing well in school and thanked the center for our help. With Sylvan, it always comes back and I&rsquo;ll definitely never forget that moment for illustrating very early on the impact of our work.&rdquo; 
 
When contemplating the most rewarding part of her Sylvan experience, Martin said, &ldquo;There were two years where I worked elsewhere before coming back to Sylvan. I think I needed that mental space away from the brand for it to really hit home I wanted to grow my career here.&rdquo; 
 
Martin then told the story of a family she worked with in Portsmouth. &ldquo;I took the initial inquiry, assessed, enrolled and taught this student upper-level math and SAT math, essentially serving as the family&rsquo;s one-person stop with the brand,&rdquo; she explained. &ldquo;Shortly after I had left teaching at the center, I got an email from the student&rsquo;s mom with a video they had taken.&rdquo; 
 
In the video, Martin continued, the student was sitting in front of four baseball hats, each with a different college on it. He then smiled and picked up the Temple University hat to announce his college decision. 
 
&ldquo;We had talked about Temple as a prospective landing spot for him based on his desired major, community, and everything else he was looking for in a college destination,&rdquo; she said. &ldquo;His mom wrote in the email that the school would have never made the list if it weren&rsquo;t for me and Sylvan. That really illuminated for me how many doors Sylvan opens for our students and affirmed the &lsquo;why&rsquo; behind what we do.&rdquo; 
 
For Bellestri, the most rewarding part of her experience with Sylvan is finding ways to problem-solve with families. &ldquo;We&rsquo;re a resource for the community and that means a lot,&rdquo; she said. &ldquo;Sylvan is looked to as a leader and a brand that can make a difference.&rdquo; 
 
Though there are difficult days and her job isn&#39;t always easy, Bellestri said she maintains her passion by keeping perspective. 
 
&ldquo;There&#39;s always one thing that happens during a bad day that makes you smile and ready to come to work tomorrow,&rdquo; she said. &ldquo;That&#39;s my mantra: one thing every day to keep me going. In 25 years, it hasn&#39;t failed me. If you live your passion and values, life has a way of rewarding you for that. I love owning a business that lives my values.&rdquo;

 
To learn more about Sylvan Learning franchise opportunities, visit <a href="http://www.sylvanfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-two-womens-journey-with-sylvan-took-them-from-instructors-to-franchisees-2708804" target="_blank" rel="nofollow" target="_blank">www.sylvanfranchise.com</a>.

Sylvan Learning Teachers Turned Franchisees Krista Martin and Jennifer Bellestri

How Two Women’s Journey With Sylvan Took Them From Instructors to Franchisees

1851 Franchise

Krista Martin and Jennifer Bellestri's shared passion for education helped them grow within the Sylvan system all the way to franchise ownership. 

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<a href="https://www.linkedin.com/in/gabriel-uribe-san-diego/">Gabe</a> and&nbsp;<a href="https://www.linkedin.com/in/melissa-uribe-687495b8/">Melissa Uribe</a> came to&nbsp;<a href="https://franchise.kidstrong.com/">KidStrong</a>, the science-based kids training franchise, as parents focused on helping their kids. After driving 45 minutes to&nbsp;<a href="https://carlsbad.kidstrong.com/">KidStrong Carlsbad</a> starting in March 2024, they watched their son transform from a hesitant mover who’d needed physical therapy to walk at 18 months into one of the top runners at school. Their daughter jumped in soon after, and the family’s “this should exist near us” moment arrived. Now, the Uribes are bringing&nbsp;<a href="https://1851franchise.com/kidstrong/info">KidStrong</a> to Rancho Bernardo, California, with a center expected to open in summer 2026 serving families in the area, including Carmel Mountain Ranch, Poway and surrounding North San Diego communities.What drew them in wasn’t just the physical support. It was KidStrong’s whole-child model: equal parts physical skills, confidence and character. The affirmations (“I am strong. I am brave. I can do this.”) followed them from the center to the playground to theme-park lines, and the results stuck. Unlike drop-off programs, KidStrong pulls parents into the process and builds a genuine community — exactly what the Uribes say North San Diego is hungry for.Backed by Gabe’s hospitality and tech operations background and Melissa’s 18-year accounting career, the Uribes plan to ultimately develop two to three centers in San Diego County. Their goal is long-term impact: help as many kids as possible grow stronger, braver and more resilient.Gabe and Melissa sat down with 1851 Franchise to discuss how their family’s experience with KidStrong led them to franchise ownership. Here’s what they had to say:1851 Franchise: Frame your personal story for us. What did you do before franchising, and how did you decide franchising made sense for you?Gabe Uribe:&nbsp;I grew up in Rancho Peñasquitos, just across the 15 freeway from where we’re opening. My professional background is in hospitality and tourism management, with a transition to property management, and more recently as a product manager for tech startups. The tech industry is rife with layoffs and uncertainty. That instability, combined with my desire for a more family-friendly schedule, made me look for alternatives. When we saw how much we loved KidStrong as parents, and realized there was a huge market opportunity since the only San Diego location was a 35 to 45-minute drive away, it just made perfect sense to bring this positive program to my old stomping grounds.Melissa Uribe:&nbsp;I’ve been a stable accountant with the same company for 18 years and am very risk-averse, so franchising was not something I was interested in at all. My husband had previously mentioned it, and I was negative about it. However, once we started taking our kids to KidStrong and saw the incredible physical and emotional improvement in them, it was clear: this program needs to be available to every kid. The decision to franchise only made sense because I got behind the actual KidStrong program itself, not just the business idea.1851: What was your perception of franchising prior to becoming a franchise owner, and what do you want people to know about franchising now that you are in it?Gabe:&nbsp;Prior to KidStrong, I had considered smaller, at-home franchise concepts like cold calling or sales after a layoff. The idea of opening a physical center was completely new until we saw this opportunity. What I want people to know now is: you better believe in the product. If you view it only as a way to make money and then be hands-off, you're going to struggle when things get rough. Your belief in the mission will be the only thing that keeps you going.Melissa: The idea of the risk involved with franchising was something I was completely against. What I want people to know now is that my entire perspective changed because of the KidStrong product itself. I got behind the brand because I saw the proof in the pudding with our own kids. It wasn't the franchise model that sold me; it was the undeniable value of the program.1851:&nbsp;What made you pick this brand? What excites you most about this company?Gabe:&nbsp;I'm excited by how much KidStrong speaks to the parents, the customer. Parents are going to spend money on their kids’ development, and KidStrong purposely addresses both character building and physical development. The high parent engagement that's built into the model, making it a community and not just a drop-off, makes us confident it's a recipe for success.Melissa:&nbsp;It was the only brand for us because it addresses the "whole child": equal parts physical, brain and character. Other concepts offer the physical aspect, but KidStrong teaches life skills like perseverance and grit. We use their affirmations ("I am strong, I am brave, I can do this") outside of class to encourage our son to try new things, like going on a new ride at Legoland.1851:&nbsp;What do you hope to achieve with your business? What are your plans for growth?&nbsp;Gabe:&nbsp;We want to take care of our people better than other companies I've worked for. We want to offer advancement opportunities for those with a passion for child development or fitness. Our growth plan is to open two to three successful centers in San Diego County, giving Melissa the opportunity to be as hands-on as possible.Melissa:&nbsp;My focus is literally how many kids we can help. As long as we can pay our bills and pay our people well, I want to serve as many families as possible, especially seeing so many children who are shy and lack confidence.1851:&nbsp;What advice do you have for other people thinking about becoming franchise owners?Gabe:&nbsp;Make sure you believe in the product. If you love chicken, you open a chicken franchise. Because when things get rough, and they will, your belief in the mission will be the only thing that keeps you going.Melissa:&nbsp;Agreed. You have to believe in the product you’re selling. We saw the direct impact of the program on our children, and that conviction is what makes the long process worthwhile.1851:&nbsp;Is there anything else about your story you want us to know?Gabe:&nbsp;Our oldest son, Westley, also has epilepsy, which comes with emotional challenges. We were concerned about him being held back, but the progress we've seen in building his confidence through KidStrong, while nothing else changed, has been amazing. We now see him flying through the air and leaping, which is a big deal for a child who struggled to walk at 18 months.Melissa:&nbsp;My mom, the doting grandmother, was actually the one who introduced us to KidStrong after a coworker recommended it. Our son, Westley, was a late roller and needed physical therapy to learn to walk at 18 months. He struggled with basic motor skills and couldn't even run properly; he galloped. Now, because of KidStrong, he is one of the top runners in his school’s running club.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/kidstrong">https://1851franchise.com/kidstrong</a>.About KidStrongKidStrong was founded in 2015 by Matt and Megin Sharp because they wanted a program focused on developing strength and confidence for their daughter Ella and other kids like her. Together, they partnered in 2017 with Matt's best friend and co-founder Lincoln Brown to help grow the program. Later, Megan Stein joined as a co-founder. Together they developed KidStrong, a science-based kids’ training program focused on brain, physical and character development for ages walking through 11 years old. KidStrong offers a science-based curriculum that is parent-focused and taught by professionals to help accelerate milestone development and promote social and emotional strength. Today, KidStrong has grown exponentially, with more than 500 franchises sold to date since the company opened its first center in 2015. Over the next five years, KidStrong plans to have more than 500 open centers in the U.S. and Canada. For more information, visit&nbsp;<a href="http://www.kidstrong.com">www.kidstrong.com</a>.

1851 Franchisee Spotlight graphic with photo of Gabe & Melissa Uribe, KidStrong

Gabe and Melissa Uribe plan to open their KidStrong location in summer 2026, serving families across North San Diego County with a whole-child model built on movement, confidence and character.

After Seeing KidStrong’s Impact on Their Kids, the Uribes Are Bringing It to Rancho Bernardo, California

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After years as a successful telecom engineer,&nbsp;<a href="http://linkedin.com/in/vladimirzarkhin">Vladimir Zarkhin</a> reached a point where corporate success no longer felt fulfilling. Searching for a business that combined purpose with entrepreneurship, he found that opportunity in the in-home senior care industry with&nbsp;<a href="https://rightathomefranchise.com/">Right at Home,</a> a decision that has shaped more than two decades of his career.“It was a combination of two things: something meaningful and mission-driven, and something entrepreneurial with a solid business opportunity,” Zarkhin said. “That’s how I came across home care as an industry. To me, that was the perfect combination of both worlds. It was a great business opportunity, but it was also a great mission.”Zarkhin, owner of&nbsp;<a href="https://1851franchise.com/rightathome/info">Right at Home</a> of&nbsp;<a href="https://www.rightathome.net/boston-metro-west">Boston Metro West</a>, began exploring franchise opportunities in the early 2000s while looking for a new professional path. Over the past 20 years, he has built a successful business serving families across the Boston Metro West area while watching the senior care industry mature and expand.What once required a great deal of explanation for referral partners and the public is now widely recognized as an essential service for aging populations. Even with that growth, Zarkhin said the purpose behind the work continues to drive him.“It’s the way I live. It’s not just the office where I work or the services that are part of the job. It’s part of my life. I honestly cannot imagine it any other way,” he said.&nbsp;Zarkhin joined 1851 Franchise Publisher&nbsp;<a href="https://www.linkedin.com/in/powills/">Nick Powills</a> on a&nbsp;<a href="https://www.youtube.com/watch?v=z3xdj3V_6kA">recent episode of the “Meet the Franchisee” podcast</a> to discuss his path into franchising, how the senior care industry has evolved over the past two decades and the mission-driven work that continues to motivate him today. A transcript of the interview has been provided below. It has been edited for brevity, clarity and style.Nick Powills: How did you accidentally fall into franchising? What’s your franchise backstory?Vladimir Zarkhin:&nbsp;I have to start from the fact that I worked in high tech. I was a member and manager in one of the groups. Unfortunately, we were placed on a special assignment where we had to maintain a certain product for the entire year. I was part of that group, and I had a lot of time on my hands. That’s when I decided I would probably be done with the corporate world.Once I decided that, I didn’t send a single resume. The next question for me was, OK, what’s next? That’s when I started my soul searching and thinking about what would be the right fit for me.When I looked back, it was a combination of two things: something meaningful and mission-driven, and something entrepreneurial with a solid business opportunity. That’s how I came across home care as an industry. To me, that was the perfect combination of both worlds. It was a great business opportunity, but it was also a great mission.Once I settled on the industry, the next question was, OK, now that I know where I’m going to be, with whom am I going to partner? I literally called all the franchise systems that existed back in 2002. When I met Allen Hager and his team, the question was solved. The answer was clear. I said, yes, of course, it’s going to be Right at Home. Allen wasn’t just a great manager. He was a visionary, and his team was just as great as he was. That’s what settled it for me. That’s my story in short.Powills: I love it. So a few comments. One, you were at the forefront of this industry. You were an early adopter. In a million years, would you have guessed that it would become what it is today? Did you predict that this was the direction it was going?Zarkhin:&nbsp;No. First of all, I couldn’t predict that I would still be here in this business 23 years later. I had never worked anywhere that long before, so that was a huge surprise for me. But of course I couldn’t predict it. Things changed dramatically over the years. Back then, the main issue for me was education.When I went to potential referral sources, the first question was, “What are you doing exactly? Private duty?” That was a stumbling block because they didn’t understand what the private duty industry was or how different it was. Now, fast-forward. I don’t have to explain it anymore. Everybody understands the industry, at least in the professional field.Powills: It’s fascinating. I’ve been in franchising for 20 years, and I look at it through a traditional marketing and PR lens. When I first started working in senior care, if we called a member of the media and tried to explain the advantage of this business, they would ask, “What is this?”The default assumption was that when you age, you go to a nursing home. That’s what we grew up with. Nobody thought this transformation would happen.What’s also interesting is that 20 years later, the demand is still greater than the supply, which is crazy. Everyone understands the value of this now, especially for navigating the final stages of life. When you started, there wasn’t much competition. Now there’s a lot of competition, but it doesn’t matter as much because the demand is still so high.Zarkhin:&nbsp;Yes. And probably my competition helps me as well because they educate people about the industry and what the industry does. I say thank you to my great competitors, because not all competitors are great. But those who are great, I respect them. I have some very good competitors, and we work together in many ways.Powills: That’s another interesting thing about this space. A caregiver might work for multiple companies that appear to be competitors, but the mission is very similar across the board. It’s a category where competitors want to work together and support each other so the expectations for care stay high.Zarkhin:&nbsp;That is correct. Those who don’t understand that usually don’t last very long. If you want to stay in this field for a long time, you need the mentality of working together and cooperating with competitors. Frankly, you also need to do a great job. If you’re here just for money, nothing is going to happen.Powills: You said you didn’t expect to be in this industry this long. Do you ever step back and reflect on that accomplishment, or are you always focused on the next day?Zarkhin:&nbsp;I do reflect, but I don’t think of myself as someone who accomplished something extraordinary over these 23 years. For me, it’s just my style of living. It’s the way I live. It’s not just the office where I work or the services that are part of the job. It’s part of my life. I honestly cannot imagine it any other way.Sometimes I think about the fact that I just turned 60 and that I’m supposed to be thinking about retirement. But I don’t, because I don’t want to retire.Powills: I love that statement. I’ve been thinking about that idea a lot. People talk about retirement because they don’t like the job they do. But when a job becomes a mission or a purpose, it becomes life. What you’re saying is that this isn’t just a job or a career. It’s life. That’s why retirement doesn’t matter.Zarkhin:&nbsp;I have to say, Nick, I wasn’t angry with corporate America. I respect people who work there and are successful. These are personal decisions. What’s right for me may not be right for someone else. It’s very personal.Powills: Where do you think the magic of your run comes from? Is it the people you work with or the customers?Zarkhin:&nbsp;It’s the people. Around Right at Home and throughout this journey, I have met great people. If I have any accomplishment, it’s being able to meet and work with these people. I say that sincerely. That’s what makes my life great.Powills: That’s life. People, connection and kindness.Zarkhin:&nbsp;Yes, and sometimes frustration too. Sometimes people irritate you or make you angry. But even then, you appreciate being around people because it adds to your experiences and makes life interesting.Powills: Many franchise owners in this space have a deeply personal connection to caregiving. How do you become comfortable working in a business that often serves people in the final stages of life?Zarkhin:&nbsp;That’s a good question. I’m not sure what comfortable even means. Yes, we see people who are dying and in the last stages of their lives, but we focus on bringing dignity and respect to those moments. Because of that focus, the question of comfort doesn’t really arise.We’re serving them. That’s what matters.Powills: You mentioned dignity. The way we look at dignity in senior care has changed a lot over the years. Is that something you feel proud to have helped advance?Zarkhin:&nbsp;Yes, dignity is the key word. We all have a one-way street in life.Recently, one of our hospice clients was nearing the end of life. Our new chief operating officer, who is a nurse, stayed with the caregivers for the last two days of the client’s life. She sat with the person and sang with them.When I heard that story, I said, “That’s the way I want to leave this world.” What makes me proud is that I surround myself with people like that.Powills: That’s powerful. We celebrate birth so much, but we rarely celebrate dignity at the end of life in the same way. Yet those moments can also be joyful.Zarkhin:&nbsp;Yes. That’s the experience I would want in my final moments.Powills: When you first looked for a business with purpose, this is exactly what you meant.Zarkhin:&nbsp;Exactly. Of course, we don’t think about purpose every day. We live normal business lives, solving problems and dealing with responsibilities. But it’s important to have that mission in front of us. Without it, nothing happens.Powills: That goes back to what you said earlier. Without that mission, it would just be transactional.Zarkhin:&nbsp;Yes, exactly.Powills: What’s your dream now?Zarkhin:&nbsp;My dream is to continue this for as long as I can, to continue developing the business and developing myself while serving the business. I like what I’m doing.Powills: Looking back, do you wish you had started earlier?Zarkhin:&nbsp;No. I don’t look back that way. I have no regrets. Everything in my previous life prepared me for where I am now. I’ve had many careers, and as you know, I’m an immigrant from another country. All of those experiences prepared me for this. And I’m sure this experience is preparing me for something else in the future.Powills: I love that. I’m grateful for the conversation. It feels very real. Many business conversations don’t touch on the realities of life. It’s impressive to see what you’ve accomplished, not just professionally but in your understanding of life and dignity. Thank you for sharing your story.Zarkhin:&nbsp;Absolutely.Watch the full interview above or on&nbsp;<a href="https://www.youtube.com/watch?v=z3xdj3V_6kA">YouTube</a>.&nbsp; If you're interested in taking the next step in making a difference in your community as a Right at Home franchisee, visit&nbsp;<a href="https://rightathomefranchise.com/">https://rightathomefranchise.com/</a>.&nbsp;

After searching for a business with a purpose beyond the corporate world, Vladimir Zarkhin found his answer in Right at Home’s mission-driven senior care model.

Why This Telecom Engineer Chose Right at Home and Built a 20-Year Legacy in Senior Care

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<a href="https://www.linkedin.com/in/robert-campbell-0006ab45">Robert Campbell</a> has spent his life in service. After growing up in poverty and serving more than two decades in the Marine Corps, Campbell went on to lead a growing church and develop affordable housing for seniors and veterans. When he began searching for a business that could support his long-term vision for workforce development and community impact, he wasn’t looking for just another company. He was looking for purpose.That search led him to&nbsp;<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a>, a premium handyman franchise focused on helping seniors and busy adults stay safe, comfortable and confident in their homes. For Campbell,&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a> is an extension of who he is, how he serves and the five-star standard he believes people deserve.1851 spoke with Campbell to learn more about his inspiring story, what drew him to TruBlue and his plans for the future. Here’s what he had to say:1851 Franchise: Frame your personal story for us. What do you want us to know?Robert Campbell:&nbsp;I have always wanted to give back. I grew up in Missouri in poverty. I joined the Marine Corps and served in two wars. I spent over 20 years and retired as a major with a master’s degree. It wasn’t easy.After that, I came down to Wilmington, North Carolina, and became a pastor at a small church. We grew that church and built a multi-million-dollar complex. Since I got here, I’ve always been trying to help people.I had a vision for building affordable housing. We built affordable housing for senior citizens using low-income tax credits. We went on to buy and build a couple of multifamily homes and lowered the rent. In trying to buy housing and build affordable housing, I was also looking to start workforce development. I thought I would train people to fix houses and give them jobs.1851: What did you do before franchising, and how did you decide franchising made sense for you?Campbell:&nbsp;As I started writing up that workforce development program, it was really hard. But one day I saw TruBlue, and I thought, “Wow — this is a business with a purpose.” You can merge service and community, and that’s my sweet spot. I decided to look into TruBlue, and I really liked the ethos, the integrity — all of those things. We decided to go ahead and invest in the franchise.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Campbell:&nbsp;What I’ve learned is that franchising gives you structure. TruBlue gave us everything — the way it’s structured, the onboarding, and the understanding that we are a premium handyman service. That matters.1851: What made you pick this brand? What excites you most about this company?Campbell:&nbsp;When I was starting our church, we were in the inner city. We had bars on the windows, and people were afraid to come there at night. But I shared with our people that we were going to build a five-star church.And TruBlue is a five-star premium service. We go a step above. We sweat the details. We come into people’s homes, and we respect it. It’s not finished until we do our five-star walkaround.In the last 21 years, I’ve been involved in several things, but TruBlue gives me the opportunity to not only help our premium customers, but also to help the marginalized. I know how to write grants. I know how to serve people. The name of my non-profit is New Hope CDC. I want to help ordinary people excel.I thought I would buy this business for myself and use it for hope.1851: What do you hope to achieve with your business? What are your plans for growth?Campbell:&nbsp;TruBlue did a great job of helping us understand that a Silver Tsunami is coming. I’m a Baby Boomer myself, and I know that 65 is just getting in the game nowadays.I’ve ensured that our team learns about senior citizens. As a senior, we sometimes forget that we’re not 21 anymore. People know about the risk of falling, but they still get on ladders.I went to change a light bulb the other day on a step ladder, and when I was coming down, I almost broke my neck. I can afford to have somebody come over and do the maintenance plan. They can come by every quarter. That fall was fitting — I’d never had that happen before.We don’t age in our minds as much as we age in our bodies. It’s just not worth it. Sometimes you can have a fall and get injuries that you never recover from.1851: What does your background bring to the TruBlue model?Campbell:&nbsp;I’m a senior. I’m in real estate. I own personal real estate in five states. I understand the entrepreneur who has to get his house ready for a flip, and I understand providers. We provide a premium service. What’s going to determine how the client feels about the job is how they feel about you. That’s why I teach five-star service. It’s about relationships. If we make good relationships, we can bring in repeat customers.1851: What are your long-term goals with TruBlue?Campbell:&nbsp;I’m writing grants to build houses and getting ready to build 34 units for veterans — permanent housing for chronically homeless veterans. It’s a $10 million project. We’re also starting a all boys school, HOPE Technology Preparatory Academy, a high school for boys 9-14th years. What’s different about this school is it’s culture over curriculum and giving them the chance to belong to a brotherhood. If we don’t give them a place to belong in the school, they will find a place to belong in a gang. With TruBlue, I can have them working for us being exposed to different skills, environments, people, doing work and awakening their perspective to so much more. These young men won’t be in a traditional school with a workforce program; the school is the workforce program and a stabilizing institution in the community as it will host a head start program, daycare center, and learning labs for adults and to get their GED, high school diploma and learn new trades and skills.My goal is to expand with TruBlue into other states. I believe that when I talk to them this time next year, we’re going to outperform most franchisees. I’m an overachiever, that’s what I do. We’re starting out slow but we will excel to lead, it’s just a matter of time.1851: Is there anything else about your story you want us to know?Campbell:&nbsp;We are a home service ally for people. One call does it all. Our school is creating young men of character, education and leadership for life, and the good part about it is we can employ these young men and help them reach their dreams. This is part of my life’s work, it’s who I am — and I’m loving it!To learn more about franchising with TruBlue, visit:&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">https://1851franchise.com/trubluehomeserviceally/info</a>.About TruBlue Home Service Ally:TruBlue Home Service Ally® provides a unique and affordable approach to helping busy adults and seniors live a worry-free life by offering trustworthy handyman, home maintenance and senior modification services. Helping you maintain your home both inside and out, TruBlue’s services include handyman projects and to-do list chores, preventative home maintenance programs, kitchen and bath remodels, seasonal work and senior modification services, all handled by professional, bonded and insured Tru-Pro® Technicians. TruBlue franchise owners are required to complete senior home safety certification programs through the NAHB and Age Safe America. As certified specialists, TruBlue franchisees are able to perform aging in place home safety assessments and can make recommended safety modifications as needed.All locations are independently owned and operated. Service offerings, certifications and licenses vary by location.

1851 Franchisee Spotlight graphic with photo of Robert Campbell, TruBlue Home Service Ally

A retired Marine Corps major and community builder, Robert Campbell found a business in TruBlue that allows him to merge premium service, integrity and community impact.

Why This Philanthropist and Pastor Is Starting a TruBlue Franchise in Wilmington, North Carolina

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For&nbsp;<a href="https://www.linkedin.com/in/aimee-watson-fahrmm-cmrp/">Aimee Watson</a>, her husband&nbsp;<a href="https://www.linkedin.com/in/doug-watson-02742765/">Doug Watson</a>, and her brother&nbsp;<a href="https://www.linkedin.com/in/brandonmiramontes/">Brandon Miramontes</a>, the years after graduating from the University of Tennessee, Knoxville, were spent building careers across the country in industries ranging from&nbsp;Supply Chain to&nbsp;PBS documentary filmmaking to Amazon logistics. The decision to dive into the world of franchising was about owning a business that could give them autonomy and control, as well as a way to come back and serve a place they called home. Now, the trio is returning to Knoxville to open multiple Paris Baguette franchise cafés.By bringing the emerging bakery-café to the East Tennessee, the family aims to create a legacy for the next generation.With Paris Baguette providing a turnkey model differentiated by product consistency and an untapped market in East Tennessee, these&nbsp;<a href="https://www.volsforlife.com/">Vols for Life</a> are focused on more than just pastries. They are dedicated to providing local students with real-life job experience and fueling the community they love.Aimee, Doug, and Brandon sat down with 1851 Franchise to discuss why they chose Paris Baguette and how they plan to build a bakery-café team around the University of Tennessee community. Here’s what they had to say:&nbsp;1851 Franchise: Frame your personal story for us. What do you want us to know?Aimee Watson: I’ve been all around in my career. I have been in the supply chain industry for 26 years, starting in manufacturing and then switching to health care in 2007. Currently, I work for a supply chain industrial engineering firm, focusing on construction, specifically for new hospital builds, renovations, and expansions. Doug Watson: I’ve been a videographer for 27 years, shooting footage for television and documentaries. I’m currently working for the PBS affiliate in Harrisburg, PA.Brandon Miramontes: My entire career has been spent in logistics. For the past 6 years; I have owned and operated a company contracted with Amazon through their Delivery Service Partner (DSP) network to manage last mile deliveries in the Asheville, NC metro area. Prior to this, I spent 15 years in various roles within the railway industry in both the U.S. and Canada, including railroad operations, auditing, and continuous improvement.1851: What did you do before franchising, and how did you decide franchising made sense for you?Aimee:&nbsp;At this point in our careers, we were looking for a business that we could totally own and control ourselves, but that we didn’t have to build from the ground up. Doug and I recently&nbsp;decided to&nbsp;move back to East Tennessee, which is like home for us, and we really liked the prospect of being able to leverage all of our local contacts. We’ve signed on to open up to four cafés as an area developer, with the first anticipated to open by the end of this year.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Aimee: My perception of franchising before entering this world was that it is very stringent, that you don’t actually own the business, and that you’re just the operations manager. Now that we’re actually in it, it’s totally different. The franchisor provides a great opportunity to expand and run the business how we want to.1851: What made you pick this brand? What excites you most about this company?Aimee: We looked for a brand that was truly different from anything else on the market. Because there is an untapped market here, the chance to grow is huge, and we don't have to worry about over-saturating the market like other concepts do.Doug: Another big factor for us was the product. It’s amazing and always consistent, no matter where you get it. Every time we go to one, we easily spend $100 or more just to bring boxes of pastries back home.Brandon: I’ll echo Doug on that one, it was all about the product for me. I first encountered the brand on a trip to Chicago, and then again while visiting New York City. Not only did I like the product itself, but the café experience with such a large choice of quality items and a bright and inviting store concept, made me think a location in Knoxville could thrive.1851: What do you hope to achieve with your business? What are your plans for growth? Aimee: One of our major goals is to be able to employ&nbsp;East Tennessee&nbsp;students and provide them with real-life on-the-job experience. We want to provide the same opportunities for employment that we once had as students ourselves. .Brandon: As of now, we’re focused on the potential of the Knoxville market. I live in Asheville, North Carolina, and I believe the city could support a Paris Baguette café, so there is a long-term opportunity for us to possibly expand into as well.&nbsp;1851: Is there anything else about your story you want us to know?Aimee: All three of us are Tennessee alumni. I graduated in 1998, Doug in 1997, and Brandon in 2001.&nbsp;Our daughter, Elena, is even a Vol!&nbsp;This makes bringing this back to Knoxville very special. We plan on making our cafés great places for students to work. I'm very active in the university community. I am the president of the Latino Alumni Council and I’m currently on the Alumni Board of Directors.1851: What advice do you have for other people thinking about becoming franchise owners?Aimee: To put it simply, you have to do your homework. Being prepared to see and pay the upfront costs can be nerve-wracking, especially when it involves totally new construction. Potential owners should also consider staffing, and the challenges of attracting and retaining employees. That's a constant consideration for us.Doug: I’ll second that. We found the most benefit from meeting with other owners. We met with about five or six other franchisees, to get their opinions and see what their experiences have been like. Getting that insight into what they’ve gone through to get their cafés up and running was extremely helpful.ABOUT PARIS BAGUETTE:&nbsp;With a projected 1,000 bakery cafés in North America by 2030, Paris Baguette is on a mission to reestablish the neighborhood bakery café as the heart of the community. Paris Baguette serves craveable baked and brewed treats and creates warm and welcoming experiences through a blend of gracious service, expert craftsmanship and community connections. From decisions made behind a desk to smiles offered behind a counter, the desire to spread joy and make the world a happier place drives everything we do. Being a neighborhood bakery café means caring about those around us and finding ways to make a real impact. We do so through our "Love Baked In" programs that bring to life our commitment to serving local communities through various charitable programs and initiatives. Paris Baguette is a leader in the hospitality industry with its commitment to creating unique consumer experiences and a network of successful franchisee relationships. For information and to find the Paris Baguette location closest to you, please visit&nbsp;<a href="http://www.parisbaguette.com">www.parisbaguette.com</a>.

image of amee watson, doug watson, and brandon miramon from paris baguette owners knoxville

Vols for Life Aimee Watson, Doug Watson, and Brandon Miramontes are leveraging their deep local roots to launch a four-unit development deal in Knoxville area.

3 University of Tennessee, Knoxville Alumni to Bring Multiple Paris Baguette Franchise Cafés to the Knoxville, Tennessee area

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How much can franchisees make? It’s a question many prospective owners ask before investing in a franchise. While earnings tend to be driven by variables such as industry, location and general management skills, a proper understanding of the key factors driving profitability can help franchise owners develop expectations that are realistic.&nbsp;Multi-unit franchisee&nbsp;<a href="https://www.linkedin.com/in/mangesh-patel-9368569/">Mangesh Patel</a>, who’s readying the launch of six&nbsp;<a href="https://www.beefobradysfranchise.com/">Beef ‘O’ Brady’s</a> restaurant locations in the Macon, Georgia area, shares insights from his franchising experience.<h2>Understanding Franchise Income</h2>Keeping operational costs in check can have a major impact on overall earnings. Taking a proactive approach to expenses such as food and labor, as well as payroll and scheduling, can help align actual franchise income with general expectations for the business.“I just had a meeting with a couple of people, and they said, ‘You talked about a 25% profit margin, but I’m only doing 12%.’ So, I looked at the figures they sent me,” Patel said. “Their&nbsp;<a href="https://1851franchise.com/calculate-restaurant-franchise-profit-2730476">restaurant</a> food cost was running at 37%, which should be around 30%. The national average is about 32%. If I do things correctly, my average food cost needs to be at or below 30%. And payroll should run around 18%. But many people run 25 to 28%.”So,&nbsp;<a href="https://1851franchise.com/unraveling-franchise-earnings-how-much-can-you-really-make-2723935">how much can franchisees make</a>? Here are five areas to consider.<h2>Practical Tips for Prospective Franchisees</h2><ol><li>Control Costs From Day One:&nbsp;It’s important to monitor payroll, food and supply costs closely. Overstaffing and inefficiencies can quickly reduce profits.</li><li>Plan For The Opening Surge:&nbsp;Traffic within the first few months of opening is likely to be higher. It’s important to adjust staffing and inventory accordingly, and pay close attention to how those levels change as time goes on.</li><li>Invest In Training:&nbsp;Properly trained workers can help reduce waste and improve overall service, which has a direct effect on net income.</li><li>Understand Your Market:&nbsp;Each market is unique and revenue potential will vary depending upon location, demographics and competition.</li><li>Track Metrics Regularly:&nbsp;Food cost percentages, labor ratios and weekly sales data act as key indicators operations may need to be adjusted.</li></ol><h2>What Profitability Really Comes Down To</h2>Patel notes that if franchise owners manage labor and costs properly, it’s not impossible to achieve strong cash flow even in the first year, bucking some franchising trends.So,&nbsp;<a href="https://1851franchise.com/how-much-can-you-make-as-a-franchise-owner-2724761">how much can franchisees make</a>? While results tend to vary, careful planning, disciplined operations and a proactive approach to assessing initial costs are essential. But by grasping and guiding the elements that drive franchise profitability, franchise owners can maximize overall business earnings, scaling a business that’s sustainable financially over the long term.Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our&nbsp;<a href="https://1851franchise.com/power-rankings">Power Rankings</a> to read more on brands making moves.

How much can franchisees make? This guide explains what drives franchise earnings and how to manage costs, with expert tips from multi-unit owner Mangesh Patel on maximizing your franchise income.

How Much Can Franchisees Make? A Guide for Prospective Franchise Owners

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<a href="https://hardeesfranchising.com/">Hardee’s</a>, a 65-year-old burger chain best known for its Thickburgers and breakfast biscuits, is facing a fast-moving round of closures driven by a franchise dispute rather than a bankruptcy filing.&nbsp;<a href="https://www.inc.com/ava-levinson/hardees-shutting-dozens-restaurants/91282586">Inc. recently reported that</a> 77&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-hardees-franchise-costs-fees-profit-and-data-2721286">Hardee’s</a> restaurants are expected to close within two weeks as one of the brand’s largest franchisees exits the system.&nbsp;According to the report, Hardee’s is suing&nbsp;<a href="https://www.arcburger.com/">ARC Burger</a> — a franchise operator owned by&nbsp;<a href="https://www.highbluffcap.com/">High Bluff Capital Partners</a> — alleging the company fell behind on required payments and other contract obligations. Twenty-eight locations had already gone dark as of late December, with remaining sites scheduled to shutter across eight states: Alabama, Florida, Georgia, Illinois, Missouri, Montana, South Carolina and Wyoming.&nbsp;At the center of the complaint is the franchising “stack” of ongoing fees and pass-through costs that keep a system running. ARC Burger allegedly owes more than $6.5 million, including royalties, advertising fund contributions, technology and training fees, rent and taxes, and that payments stopped in December 2024. Hardee’s also argued in the lawsuit that the franchisee’s cash flow was not being used to bring accounts current.&nbsp;Hardee’s, for its part, is framing the shutdowns as a contractual enforcement issue, not a brand-wide retrenchment. “These closures are a result of ARC Burger’s failure to cure its defaults under its franchise agreements, despite solid sales,” a Hardee’s spokesperson said.&nbsp;The situation highlights a familiar franchising pressure point: unit economics. Inc. reported that Hardee’s operates more than 1,800 U.S. restaurants and that average annual sales per location are less than $1.2 million, well below averages cited for&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-wendys-franchise-costs-fees-profit-and-data-2722520">Wendy’s</a> and&nbsp;<a href="https://1851franchise.com/how-much-does-it-cost-to-buy-a-mcdonalds-franchise-2724654#stories">McDonald’s</a>. Lower volumes can leave franchisees with less room to absorb higher labor, food and occupancy costs while staying current on fees.&nbsp;Hardee’s said it is working to limit fallout for workers and communities and is looking for ways to reopen closed restaurants. For franchising, the next chapter will likely involve finding replacement operators, transferring sites and rebuilding compliance — a reminder that franchise growth depends as much on franchisee solvency and execution as it does on consumer demand.Read the original article&nbsp;<a href="https://www.inc.com/ava-levinson/hardees-shutting-dozens-restaurants/91282586">here</a>.Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit&nbsp;<a href="https://www.1851growthclub.com">www.1851growthclub.com</a> and start your journey.

Hardee's Franchise - ARC Burger Lawsuit - 1851 Franchise

The closures stem from alleged unpaid royalties and missed franchise obligations by a major operator, not a broader chainwide collapse for the Hardee’s system.

Hardee’s Lawsuit Targets Franchisee as 77 Restaurants Prepare to Shut Down

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Ellianos Coffee Franchise Costs, Fees, Profit and Data for 2025

Franchise Opportunity Deep Dive: A drive-thru specialty coffee franchise focused on speed, quality and Southern hospitality.

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Franchise Opportunity Deep Dive: A fast-casual restaurant brand serving made-from-scratch sandwiches, salads, soups and pizzas rooted in Southern hospitality.


Newk’s Eatery Franchise Costs, Fees, Profit and Data for 2026

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Window Genie Franchise - Deep Dive 2025 - 1851 Franchise

Franchise Opportunity Deep Dive: Window Genie is an owner-led, multi-service exterior cleaning brand with recurring demand and Neighborly backing that simplifies operations and supports growth.

Window Genie Franchise Costs, Fees, Profit and Data for 2025

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As the health and wellness business in America continues to fill out, the fitness industry is growing alongside it. The industry now generates&nbsp;<a href="https://www.ibisworld.com/united-states/industry/gym-fitness-franchises/5599/">over $7 billion</a> in annual revenue, with a revenue increase of nearly 3% in 2023 alone.Rebounding since COVID, both big box and boutique franchises have shown&nbsp;<a href="https://athletechnews.com/fitness-franchising-by-the-numbers-10-key-stats/">membership growth</a>, with premium establishments up 21% compared to a whopping enrollment bump of almost 70% on the budget gym side.&nbsp;&nbsp;<h3>The Pros And Cons Of Big Box Gyms</h3>When it comes to choosing the right fitness franchise, there are pros and cons to each.Big box gyms are able to cast a wider net, attracting a clientele ranging anywhere from newbie to seasoned veteran, with a lower cost of entry potentially attracting even the marginally curious to the idea of a well-established, properly marketed brand.&nbsp;Big box and other low-cost fitness franchises are also able to capitalize on services like personal training and retail amenities, increasing revenue.Driven by recurring membership fees, big box gyms generally cost less. However, the wider net cast in terms of building a clientele, tends to require more equipment in a bigger space, increasing costs like rent. And with a wider array of workout machines to both service and maintain, additional costs tend to follow.<h3>The Pros And Cons Of Boutique Fitness Concepts</h3>On the boutique side, franchises are typically able to offer a more personalized fitness experience, catering to niche markets with an eye on community, quality and loyalty. However, a more hands on approach to management and day-to-day operations may also be necessary to deliver the more customized, immersive experience often demanded of the more boutique environment.As a result, boutique fitness concepts are typically able to capitalize on a more premium pricing model driven by the idea of exclusivity.But, while less equipment in a smaller space can help rein in expenses, it can also be difficult to build the more specific clientele required by the boutique experience, rendering selection of proper location crucial.<h3>Finding The Right Fit</h3>As potential franchisees assess the available opportunities in the fitness franchise realm, it’s important to ponder a number of factors which can impact the bottom line.In terms of budgeting, a full understanding of both initial investment and ongoing operational costs is crucial.&nbsp;Getting to know the customer and surrounding area can help franchisees assess just how much the consumer is looking to pay for a gym membership, helping clarify the big box versus boutique decision when it comes to the question of how to buy a franchise.There’s also market saturation, with big box gyms in particular becoming an increasingly crowded marketplace.On the management side, it’s important for franchisees to seize upon a specific approach, whether it’s applying a more hands on style to the level of personal interaction required on the boutique side or focusing on the moving parts in play in the larger, more complex big box environment.&nbsp;When it comes to buying a fitness franchise, an understanding of the consumer, proper assessment of the marketplace and specific approach to management can go a long way towards avoiding potential risk, helping franchisees find success as they ponder entrepreneurship via fitness franchises.For more info on fitness franchises, check out these related stories on 1851 Franchise:<ul><li><a href="https://1851franchise.com/fitness-franchises-2025-trends-opportunities-2729600">The Rise of Fitness Franchises in 2025: Trends, Opportunities and What to Expect</a></li><li><a href="https://1851franchise.com/top-health-and-wellness-franchises-2729821">Top 15 Health and Wellness Franchises Opportunities for 2025</a></li><li><a href="https://1851franchise.com/fitness-wellness-franchise-guide-2729443">How To Choose the Right Fitness or Wellness Franchise for You</a></li></ul>

Buying a fitness franchise, people exercising

As the fitness industry continues to grow fast, the decision for potential franchisees lies in whether to invest in big box or boutique gym franchise opportunities.

How Two Women’s Journey With Sylvan Took Them From Instructors to Franchisees

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