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On this week's episode of Live To Tell, Nick and Cassie reconnect after IFA 2020 to discuss their budding franchise celebrity status and this year's key learnings. The two discuss Target's digital efforts to compete with Amazon, brand mishaps from 2019 we don't want to see again in 2020, how branded swag is taking over the franchise marketplace and Nick's proactivity with his column drafts. 

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Madeline Lena

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Madeline Lena

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Maddie has spent her career in the media industry, serving in various editorial roles before migrating into a hybrid content strategy and PR role with No Limit Agency. Her passion for storytelling and love of writing help her create meaningful content on behalf of her clients and fulfill No Limit Agency’s mission to tell people-driven stories. 

Maddie is a graduate of Saint Louis University, where she studied Communications with a focus in journalism and media studies as well as Sports Business. In her spare time, Maddie can be found exploring Chicago’s food scene, watching an NBA game or lamenting over her middling fantasy baseball team.

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