Layne’s Chicken Fingers, the Soon to be FamousTM chicken finger franchise with 30 operating restaurants and another 300-plus sold, has grown remarkably since launching franchise opportunities. In addition to a solid business model — informed by firsthand experience in Layne’s restaurants and a combined decades of restaurant and real estate experience at the leadership level — Layne’s is driven forward by a deep passion for the brand, shared by people at all levels of the system.

“I grew up in College Station, Texas, so I knew and loved Layne’s my whole life. I loved the chicken, loved the culture, loved everything about it. I approached the then-owner about investing, but in a way that would keep him involved,” said CEO Garrett Reed. “In 2017, I bought Layne’s, and I bought it with intentions to take what we think are the best damn chicken fingers in the world across the globe. Since then, we’ve remained dedicated to keeping that ‘special something’ that makes Layne’s what it is at the heart of the business while developing the brand in new markets and making a national name for ourselves.”

For many people in the Layne’s system, there is a similar reverence for the brand. It’s a chicken finger restaurant, but it’s special — to people in College Station, to its guests and to the entrepreneurs who have chosen to be a part of its growth story.

“The support available from the corporate team is wonderful. The food is fantastic — that’s something that early on, and still, to this day, helps build passion within the brand,” said Jake Willett, a two-unit franchisee in Arkansas. “Hearing Garrett’s story was also a big factor in my decision to invest. I didn’t come from restaurants, and neither did he, but seeing his passion for this restaurant meant something to me.”

In addition to franchisees who were introduced to the brand through research, like Willett, Layne’s has partnered with entrepreneurs who experienced Layne’s as guests before investing, like Masroor Fatany, who is a Texas A&M graduate. 

Fatany originally got into franchising with a home services concept, but after making the leap to restaurants with The Halal Guys, he got in touch with the Layne’s team in an effort to expand his portfolio.

“I had been following Layne’s for a long time, and I kept asking them to franchise, but they weren’t sure if they wanted to franchise Houston,” Fatany said. “I took a plane to Dallas to meet with the team, and I ended up being Layne’s first franchisee.”

Since opening his first Layne’s in 2021, Fatany has grown to seven locations, and he has another three on the way.

“Franchisees like Masroor are great validation for what we’re doing,” said Samir Wattar, chief operating officer. “I’m always focused on protecting the brand and protecting the franchisees, and that’s paying off. Our restaurants are performing, and our brand is growing. We wouldn’t have franchisees exceeding their development schedules if they weren’t satisfied with the results and excited about their futures with Layne’s.”

Layne’s success is driven by a company culture where passion is a key component. Beginning with leaders like Reed, who have a clear connection to and passion for the model, Layne’s franchise opportunity has become a magnet for entrepreneurs seeking a meaningful growth opportunity. 

By identifying passionate, driven franchisees and supporting them with a system designed to “protect the brand” and protect them, as owners, Layne’s propels its owners toward success which, in turn, deepens their commitment and fuels further growth and success for the entire system.

To find out more information on costs to buy this franchise, please visit https://1851franchise.com/layneschickenfingers.