Lenny's Subs focuses on growth in Louisville

Lenny’s Subs, a better-tasting sandwich franchise based in Memphis, Tenn., is planning ambitious development across the South to further expand the Lenny’s Subs experience. The brand is gearing up for significant growth in the next few years, with plans to open five new locations in 2015, 18 in 2016 and 25 in 2017, with a concentrated focus on Louisville.

“We are strategically focusing our efforts on markets that we feel have the most potential, and Louisville is on the top of that list. We know we’ll be able to bring a great product to consumers, more than 100 jobs to the area and opportunities to help local communities with our cause marketing platforms,” said Bob Ritter, vice president of franchise and market development for Lenny’s Subs. “We’re looking to add ten locations to the Louisville market over the next five years.”

Lenny’s Subs currently has one location in Louisville at 3942 Taylorsville Road.

The location’s success proves that we bring something unique to the market, which is why we have put such a focused effort to expand our footprint to more Louisville neighborhoods.”

For potential franchisees looking for a lucrative investment opportunity, the Lenny’s Subs franchise ranges from $141,000 to $366,000, depending on the real estate chosen for the shop. Additionally, franchisees that qualify to obtain the right to operate additional Lenny’s Subs may open subsequent stores based on a reduced franchise fee. Average sales for the 2014 calendar year of the brand’s top 50 percent of reporting franchised shops open before Jan. 1, 2013 were $729,895.94.