Maid Right INFO
About Maid Right
Founded in 2012 and headquartered in Charlottesville, VA, Maid Right is one of the nation's leading residential and commercial cleaning service franchises. Maid Right was acquired by Premium Service Brands in 2018 and has since grown to over 23 locations with plans to nearly double in size by the end of 2021.
Known for its reliable and consistent service, Maid Right has made a name for itself through the use of safer, healthier and greener products, which are all are non-toxic, fully eco-friendly and biodegradable, including the brand's proprietary MR Shield disinfectant, which fights contagions in the home with the most advanced disinfection system in the industry.
Franchisees Discuss How the Maid Right Work/Life Balance Changed Their Lives
What Sets Maid Right Apart From Competitors?
Maid Right provides franchisees with a flexible, home-based business opportunity that does not require a brick-and-mortar location, as well as a repeat-referral business model that can scale quickly even in times of economic uncertainty due to little risk and low overhead costs. In addition, Maid Right offers the marketing support, equipment, supplies and customers needed to start working and building a loyal customer base from day one.
When it comes to training and support, Maid Right franchisees have access to a robust marketing and operations plan, exceptional training for new owners, a CRM for managing customers and invoicing and more.
Maid Right franchisees also benefit from the solid backing of Premium Service Brands, which oversees operations for the service-based franchises 360º Painting, ProLift Garage Doors, Handyman Pro, Kitchen Wise, Rubbish Works and Renew Crew. The Premium Services Brand team oversees each Maid Right franchise and assists owners in building their own successful businesses.
With Premium Service Brands’ new Home.One Program, franchisees have the opportunity to grow their portfolio vertically across several businesses instead of horizontally with one business. That means a Maid Right owner could diversify their portfolio with multiple Premium Service Brands concepts and cross-promote the various businesses to expand their customer base and fulfill a variety of the homeowner’s needs.
Franchisees Larry Hubbard and Grace Askew Discuss Maid Right's Focus on Community
Why This Industry?
Residential cleaning is an offering that will never go out of style — people will always need their homes cleaned. In addition, the recession-resistant home cleaning segment has been growing exponentially thanks to the changing behaviors of millennials. Nearly half of 25- to 34-year-olds are now hiring cleaners to accommodate their hectic schedules or allow them to spend their time in other ways.
The best thing about the residential cleaning industry is that once the business is up and running, franchisees benefit from recurring and consistent revenue as customers sign on for regular cleaning services. To create loyal and satisfied customers, Maid Right franchisees pair each house with the same, insured cleaners each visit and hold themselves to a high level of standards by using the Maid Right Tracker® system to confirm they’ve completed everything on the checklist and met all the customer’s goals.
With everyone spending more time in the home due to the COVID-19 pandemic, the need for differentiated, professional and consistent cleaning services — especially those that kill viruses — has never been higher amongst homeowners.
Maid Right franchisees are uniquely qualified to meet that need with a proprietary disinfectant spray, MR Shield, which has been EPA-approved to kill the coronavirus. Plus, since Maid Right uses fully eco-friendly and biodegradable products as opposed to the harsh chemicals often used by the competition, the brand also appeals to the growing demand for green and sustainable cleaning services.
While businesses across nearly every industry have been struggling over the past year, Maid Right has seen a 29% boost in sales between Q3 and Q4 of 2020 due to its well-positioned consumer offering and business model.
Now, with 23 units open nationwide and 28 in the development pipeline, Maid Right is looking for qualified franchise partners to continue expansion in available territories throughout the country.
The investment for a Maid Right franchise is $99,100 to $144,500, which includes the initial franchise fee of $65,000.
Meet the Leadership Team
CEO & Founder, Premium Service Brands: Paul Flick
Chief Operations Officer, Premium Service Brands: David Raymond
Chief Development Officer, Premium Service Brands: Iric Wexler
Chief Financial Officer, Patrick Dannelly
Chief Legal Officer, Russell Kruse
SVP of Franchise Development, Premium Service Brands: Luke Schulte
VP of Maid Right: Ty Anderson
VP of Marketing, Premium Service Brands: Samantha Lin
VP of Operations, Premium Service Brands: Courtney Spain
VP of Learning, Premium Service Brands: Deb Jewell