Franchise News
Mashable: Walmart Introduces Free 2-Day Shipping With No Membership Fee
Taking a cue from Amazon, Walmart just introduced faster shipping.
While Amazon’s two-day shipping platform is available with an Amazon Prime membership, which costs $99 a year, Walmart announced that it will also offer two-day shipping - but at no extra cost. To qualify for two-day shipping, the order must be at least $35. With Prime, customers most have to spend a minimum of $50 to qualify for two-day shipping for free.
“In today's world of e-commerce, two-day free shipping is table stakes. It no longer makes sense to charge for it,” said Marc Lore, president and CEO of Walmart U.S. "We are moving at the speed of a startup. Two-day free shipping is the first of many moves we will be making to enhance the customer experience and accelerate growth.”
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
