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Men In Kilts Undertakes Major Rebrand, with the Promise of Tackling Tough Cleaning Jobs

The commercial and residential cleaning concept went under a major rebrand that emphasizes the brand’s dedication to providing professional and high-level services on every job.

By Jeff DwyerStaff Writer
SPONSOREDUpdated 8:08AM 04/26/23

Men In Kilts, the residential and commercial exterior cleaning franchise with more than 45 units, continues to pride itself on being the tough-to-tackle cleaning concept after undergoing a major rebrand.

Rachel Southard, the president of Men In Kilts, announced the franchise would be moving away from its “No Peeking!” catchphrase and has replaced it with “Your Tough-to-Tackle Cleaning Team.”

Southard says this statement better reflects the mission of Men In Kilts by emphasizing the brand’s dedication to taking on the jobs that other brands won’t touch.

You can read more about the rebrand by clicking here.

About Men in Kilts: 

Men In Kilts is North America's leading residential and commercial window and exterior cleaning company. Positioned to serve the growing demands of the multi-billion dollar cleaning and building maintenance industry, the Men In Kilts concept is about building a national brand that delivers an unparalleled level of professional service. Men In Kilts was started in 2002 by Nicholas Brand, a Vancouver-based Scotsman who fashioned a hand-sewn kilt and put a visual to the otherwise faceless window cleaner. By 2009, his business had grown to over $1 million in revenue. In 2012, the first franchise location was sold. Today, backed by parent company Threshold Brands, Men In Kilts now has over 50 franchise locations across North America with aggressive expansion plans in place.