Milwaukee BizTimes reported that Cheba Hut is eyeing Milwaukee for growth, planning to bring 3 to 5 locations to the city in the next several years.

The marijuana-themed franchise introduced itself to Wisconsin in 2013, but aims to open four to six new locations throughout Madison and Milwaukee this year. Cheba Hut currently has a site in Madison and hopes to bring three to four shops to Milwaukee soon.

“We understand Midwestern appetites,” Cheba Hut Chief Operating Officer Marc Torres told the Milwaukee BizTimes. “We know the region loves good food and appreciates good food, and that’s why we fit in so well.”

You can view the entire story here.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.