Franchise News
MLive.com: Gloria Jean's Coffees Targets Michigan for Growth
Specialty coffee brand plans for growth throughout Michigan coming off of an opening in Auburn Hills
Detroit will see a new name in the competitive field of coffee shops: Gloria Jean's Coffees.
Gloria Jean's has two locations in the state - one in Portage, near Kalamazoo, and one that opened this spring in Rochester Hills.Now, the franchise-owners, Eric Vo and Sarah Racer, are planning another opening for a second store in Auburn Hills.
"We are looking to build-out in the Midwest," he said this week.
"We think that there's a number of locations that would work for us," Balconi said. "Historically shopping malls were our bread and butter. We'll continue to be there.
But many locations, like in Auburn Hills, will be inline retail centers or even downtown. Store requirements are about 1,200 square feet.
You can view the entire article here.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
