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Mosquito Season May Be Coming to a Close, But Now Is the Time To Invest in a Mosquito Hunters Franchise

Brand executives Ronald Ens and Eric Martin are capitalizing on the mosquito offseason to set up new franchisees for success.

By Justin Wick1851 Franchise Contributor
Updated 4:16PM 11/11/21

The mosquito control business is dominated by seasonal traffic in a majority of markets in the US where services are in high demand. For Mosquito Hunters, the rapidly-growing outdoor pest control franchise, the brand is leveraging a proven model that allows franchisees to use the off-season for some planning and strategy that will lead to long term success.

“With our business, the revenue comes in a very condensed window,” said Ronald Ens, a franchise development manager for Mosquito Hunters. “Our brand has a 12-to-14-week power window in the spring and summer where a franchisee does 75% of their sales for that year. We want to make sure their business is in order and operational before that window opens and we hit the ground running.”

To capitalize on an anticipated influx of consumer traffic, the fall and winter months are ideal for prospective candidates to invest in the expanding brand.

The business itself comes without the traditional rigors of other industries in franchising. Mosquito Hunters franchisees benefit from a low-overhead investment, and they are not required to use a brick-and-mortar office space. A largely mobile business model allows owners to launch their business in a quick time frame after training.

Eric Martin, the vice president for Mosquito Hunters' parent franchisor, Happinest, says a few months of advanced planning can allow a franchisee to see resounding success. “In our world, it's not about lengthy lease negotiations or finding a Class A space to build out. We remove that obstacle,” he said.

Martin says an owner of a Mosquito Hunters franchise can get their business in order throughout the winter months, acquiring the necessary licensing and certification for business and becoming versed in the necessary training to hit the ground running when mosquito season begins. “Mosquitoes become active when the temperature is consistently above 55 degrees, and in most markets that is around March and April. It’s beneficial for new franchisees to use the fall and winter months to get their legwork done in front of that window, and it can ensure they are launching their business with the fullest potential,” Martin said.

Ens added that a strong window for growth is only getting bigger in the current industry landscape. “Growth equals opportunity,” he said. “It’s exciting to be part of a growth market, and it's where you want to be when you're opening up a business.”

As part of standard training, each Mosquito Hunters franchise receives insights on the brand’s cloud-based systems, call center protocols and customer policies. While the operation can be expedited, a fall and winter spent on franchise development can ensure the most comprehensive model is set in place prior to a regional mosquito season.

Mosquito Hunters has a strategy that capitalizes on grassroots marketing such as social media marketing, pay-per-click, lawn signs, door hangers or other local mediums of advertising. “We can handle a lot of marketing strategy on a corporate level, and we can deliver surgically into a franchisee zip code,” Martin said. “We want local communities to know we are there before the mosquito season opens, and it’s a huge advantage when a local strategy can be shaped before the season starts.”

Ens added that by preparing in advance, a franchisee can devote more attention to simple appointments rather than logistics when peak season opens. 

The brand’s standard operating cycle is to speak with prospective franchisees in the late summer, fall and early winter. “This window gives them time to research and make an informed decision, and it allows us to qualify them with plenty of time to help them launch,” he said.

“The sky's the limit when you get into an industry like this,” Ens said. With a few months of advanced planning, a Mosquito Hunters franchise can quickly establish itself for resounding success when peak season arrives.

The total investment necessary to open a Mosquito Hunters franchise ranges from $73,937 to $96,437. The franchise license fee ranges from $60,000 and $70,000. For more information on franchising opportunities with Mosquito Hunters, visit https://mosquitohuntersfranchise.com.

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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