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Retail Franchisees Matt and Caryn Buchnik Are Bringing a Family-Oriented Approach to Boca Raton, Florida With New Mosquito Hunters Franchise

The Sears franchisees are excited to expand their portfolio with Mosquito Hunters and help the South Florida community enjoy the outdoors.

Husband-and-wife team Matt and Caryn Buchnik were contemplating a move from their native New York to Florida to be near family when an exciting opportunity to franchise with Mosquito Hunters in Boca Raton motivated them to take the plunge. 

The Buchniks are no strangers to the world of franchising. Matt has owned franchises with Sears Home Services, specifically in the company’s Garage Solutions division, in New York, Massachusetts and New Mexico for the past 15 years. He knew he enjoyed being a franchisee and having the opportunity to be his own boss. He also appreciated the support that comes with being part of a franchise system. 

Then Sears went through a tough period in October of 2018. Matt was already casually exploring franchising opportunities at the time, but the troubles with Sears prompted him to look into other franchises more seriously. The Buchniks specifically wanted a franchise opportunity that provided recurring revenue. A franchise consultant suggested a mosquito treatment franchise and brought up Mosquito Hunters.  

“At first, I thought he was crazy,” Matt said of the franchise consultant. 

Then the Buchniks learned more about the mosquito treatment space and realized that a brand like Mosquito Hunters would give them exactly what they wanted in a franchise

“With Sears, we were fixing people’s houses, so if a garage door wasn’t working, for example, we’d fix that for them but then they wouldn’t need us again for another 20 years,” Matt said. “Mosquito Hunters is in the home services field, but it’s also a recurring business that makes people happy. In Florida, there are pretty much mosquitoes year-round, so we saw a wonderful opportunity to utilize our customer service experience and establish lasting relationships within our new community.” 

Mosquito Hunters also had available territory in the Boca Raton area, which was where the Buchniks were already contemplating a move. Caryn’s parents are Florida snowbirds who live in the state three months out of the year and some of Matt’s relatives also live nearby. 

He and Caryn purchased three territories which, combined, cover Delray Beach and Pompano Beach and also go inland toward the Everglades and out to Florida’s east coast. They completed their franchisee training in March and moved to Florida at the end of July. 

The Buchniks have joined Mosquito Hunters at an opportune time. For one, the brand is experiencing major growth, with 60 units already in place across the U.S. In 2019 alone, Mosquito Hunters has licensed 56 territories to nearly 40 franchisees. Mosquito Hunters has also joined lawn care service franchise Lawn Doctor and the environmentally-friendly cleaning franchise ecomaids under the umbrella of its newly-formed parent company, Happinest. Happinest leverages its resources to provide franchisee support across all three brands; support ranges from a call center to deal with customer inquiries to leading technology to patented equipment. Happinest plans to acquire more brands and provide them all with a signature high level of franchisee support. 

The Happinest team is thrilled the Buchniks are bringing their valuable franchising experience to Mosquito Hunters. 

“They’ve had experience running businesses before, especially franchises, successfully, so from that perspective they know what they’re getting into,” Mosquito Hunters Franchise Development Manager Ronald Ens said. “They’re both also very outgoing, personable types who will work well in the outdoor services sector. That’s a big part of our brand’s success. It’s all about the ground game and the local networking and local presence our franchisees have. They should feel very comfortable greeting their neighbors. You can’t be a shrinking violet at Mosquito Hunters.”

The Buchniks’ presence in Boca Raton will also help pave the way for future Florida franchisees, Ens said. 

“Mosquito Hunters has a lot of opportunity in Florida,” Ens said. “It’s a warm-weather state. It’s a wet state with a lot of bug-related issues, including mosquitoes. Having someone there who is building a business and can speak to the opportunity is very helpful for our brand. There are often state-specific nuances to starting a business, so it’s good to have franchisees in that state who can be a resource to future franchisees.”  

Today, the Buchniks’ territories were open for business following a recent soft opening, but they are holding off on heavy advertising, as they are still learning the Mosquito Hunters system. They want to be fully prepared for when their first real season with they have their Grand Openings after February. 

“Right now we’re doing word of mouth and we just got on Groupon,” Matt said. “To date, we’ve serviced eight customers.”

They’ve also started doing the groundwork in terms of networking within their communities and with local business groups. They will make appearances at a few local events, including farmers markets and races, and would like to be sponsors for the local chapter of the Boys & Girls Club of America. The Buchniks are also heavily involved in the local Jewish community. Coincidentally, they even live next door to their community’s rabbi and many members who have quickly become friends and an extension of their family. 

While the Buchniks are going to be quite busy with their three Mosquito Hunters territories, they are still keeping an eye on the future. They are specifically interested in expanding south toward Fort Lauderdale and Miami. For now, they are thrilled to be learning the system and enjoying being close to family—their own, and others. 

“We belong to a community with 900 families,” he said. “A lot of people are leaving New York to come to Florida and three to four families from our community in New York are now moving to our area. There’s huge growth. We want everyone to know that we’re local and approachable and family-oriented.” 

With a new franchise that bustles with possibility and recurring revenue, plus a closeness to family, the Buchniks are embracing this new chapter of their lives and Mosquito Hunters with open arms. 

The startup costs for a Mosquito Hunters franchise range from $70,107 to $85,903. The franchise license fee ranges from $25,000 to $35,000. To learn more about franchising with Mosquito Hunters, visit https://mosquitohuntersfranchise.com/

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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