LAST UPDATED: May 2026
FRANCHISE WEBSITE: https://www.newuwomensclinic.com/franchise-locations/
1851 NEWSROOM: https://www.1851franchise.com/new-u-womens-clinic
NUMBER OF LOCATIONS: 2
REPORTED COST TO GET IN: $848,700 – $1,210,300
REPORTED ROI (Item 19): $539,051 (Direct Gross Profit Less Disclosed Expenses and Select Franchise Related Expenses FY 2025)
New U Women’s Clinic & Aesthetics is redefining women’s health, offering one of the first fully integrated “inside-out” women’s wellness franchise models in the country. By combining hormone therapy, medical weight loss, aesthetics, IV therapy and comprehensive women’s health into one luxury-driven, clinically grounded experience, the brand is filling a massive void in both the health care and med spa markets. For franchisees, New U provides a powerful combination of emotional purpose, strong consumer demand and a fully systematized business model.
New U Women’s Clinic & Aesthetics was founded in 2020 in Washington’s Tri-Cities region by Dr. Rachel Fidino, a two-time cancer survivor and double-board-certified APRN. After experiencing early menopause at 32, significant weight gain and a lack of clinicians willing to address hormone imbalances, she recognized an urgent gap in women’s health care.
New U was built to solve that problem. Its signature “inside-out” model integrates wellness, medical care and aesthetics into one cohesive ecosystem — not as separate departments, but as essential components of whole-patient well-being. The result is a clinic that delivers luxury hospitality and evidence-based medical care in one seamless experience.
Mission: To provide whole-patient, relationship-driven women’s health and wellness services that combine clinical excellence, emotional intelligence and exceptional hospitality.
Vision: To transform women’s health nationwide through a scalable, values-driven model that treats the root cause of wellness needs and redefines how women experience care.
New U is targeting national expansion first looking to grow out of its Washington headquarters. The brand has additional strong interest in developing Dallas-Fort Worth, Houston and Austin, Texas; Phoenix and Scottsdale, Arizona; Miami and Tampa, Florida; Denver, Colorado; Nashville, Tennessee; Charlotte, North Carolina; Salt Lake City, Utah; and Las Vegas, Nevada. To inquire about the availability of a territory, prospective franchisees can contact the company directly.
The estimated initial investment required to begin operation of a New U Women’s Clinic & Aesthetics franchise ranges from $848,700 to $1,210,300.
Type of Expenditure | Min | Max |
| Initial Franchise Fee | $60,000 | $60,000 |
| Construction & Leasehold Improvements | $300,000 | $500,000 |
| Lease Deposits | $15,000 | $37,000 |
| Furniture, Fixtures & Equipment | $300,000 | $350,000 |
| Initial Retail Inventory | $60,000 | $70,000 |
| Initial Supply Inventory | $30,000 | $50,000 |
| Signage | $10,000 | $15,000 |
| Grand Opening Marketing | $25,000 | $25,000 |
| POS & Technology | $14,000 | $25,000 |
| Professional Fees | $14,000 | $42,000 |
| Additional Funds (3 months) | $80,000 | $150,000 |
Type of Fee | Amount |
| Royalty | 7% of Gross Sales |
| Brand Development Fund | Up to 2% (currently 1%, min $250/week) |
| Local Marketing | 6% of Gross Sales (may reduce to 4%) |
| Advertising Co-op | Varies |
| Technology Fee | Up to $500/month (currently not charged) |
According to the 2026 FDD, New U Women’s Clinic & Aesthetics provides financial performance data from one company-owned location in Kennewick, Washington, covering the 2023, 2024 and 2025 calendar years. The table below reflects total gross sales and adjusted operating profit (after disclosed expenses and franchise-related fees) for that location.
Year | Total Gross Sales | Direct Gross Profit Less Disclosed Expenses and Franchise Fees | Margin |
| 2023 | $3,712,781 | $1,609,627 | 43.4% |
| 2024 | $4,215,531 | $1,392,362 | 33.0% |
| 2025 | $4,304,862 | $539,051 | 12.5% |
New U provides extensive hands-on support to its franchisees starting immediately after the contract is signed. This support begins with real estate guidance and assistance with site selection.
Once a location is secured, the company coordinates architectural standards and clinic design to ensure brand consistency. Franchisees also receive a comprehensive pre-launch marketing strategy to roll out the brand effectively in their new market.
In terms of staffing, New U offers models, hiring guides and cultural onboarding for both clinical and non-clinical roles. Finally, franchisees are given access to proprietary clinical protocols and operational playbooks to ensure the delivery of high-quality services and efficient business operations.
New U provides a multi-phase training system for owners and staff, including clinical aspects, covering protocols, wellness pathways and treatment standards to ensure high-quality patient care.
In addition to clinical and operational skills, the program offers training on leadership development and emotional intelligence, as well as continuous education to integrate new services and technologies as they emerge.
New U Women’s Clinic & Aesthetics franchisees are supported with guidance on marketing, including campaigns and managing the brand's presence across social media. The franchisor also assists with human resources, offering systems for efficient hiring and continuous development of the clinic's employees. Finally, franchisees receive ongoing access to brand updates, evolving best practices and direct coaching to ensure continued alignment and success within the franchise system.
New U offers franchisees several essential systems to support their operations. This includes access to proprietary Standard Operating Procedure (SOP) platforms and clinical protocols, ensuring consistency and high quality across all locations.
The franchise also provides comprehensive technological support, such as practice management and appointment scheduling systems, as well as digital marketing support tools to help with patient acquisition.
New U does not specify any franchisee requirements with regard to liquid assets, net worth or experience.
New U expects franchisees to be hands-on, especially early. The brand strongly prefers full-time owner-operator involvement during the first year to help establish the team, reinforce systems and set the tone for the patient experience. Semi-absentee ownership may be considered on a case-by-case basis once the clinic is fully staffed and running smoothly. Across every stage, franchisees are expected to uphold New U’s standards for hospitality, ethics and clinical integrity.
New U does not publicly promote any specific financing programs or lender partnerships for franchisees.
The U.S. med spa market was valued at $21 billion in 2024 and continues to grow. Hormone therapy and medical weight loss markets are projected to grow significantly due to aging demographics and increased interest in personalized care. Women increasingly seek holistic care that traditional medical systems can’t provide.
New U competes in both the health care and aesthetics sectors, but stands apart due to its integrated, clinically credible and hospitality-driven model.
Primary competitors include: VIO Med Spa, Heights Wellness Retreat, dermani MEDSPA, GLO30, Skinovatio Medical Spa, Formah Body Sculpting and QC Kinetix.
Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves.
Every great franchisee had help buying a franchise. Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit www.1851growthclub.com and start your journey.
Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
| New U Women's Clinic & Aesthetics Experts Investment Range | $848,700 - $1,210,300 |
| No. of Units Currently Open | 2 |
| No. of Units Expected to Open this Year | 10 |
| Royalty | 7% |
| Brand Development Fee | 2% |
| Franchise Fee | $60,000 |
New U Women's Clinic & Aesthetics
SPONSORED
Franchise Opportunity Deep Dive: New U is a category-creating women’s health and wellness franchise integrating clinical care and preventive wellness.
LAST UPDATED: May 2026
FRANCHISE WEBSITE: https://www.newuwomensclinic.com/franchise-locations/
1851 NEWSROOM: https://www.1851franchise.com/new-u-womens-clinic
NUMBER OF LOCATIONS: 2
REPORTED COST TO GET IN: $848,700 – $1,210,300
REPORTED ROI (Item 19): $539,051 (Direct Gross Profit Less Disclosed Expenses and Select Franchise Related Expenses FY 2025)
New U Women’s Clinic & Aesthetics is redefining women’s health, offering one of the first fully integrated “inside-out” women’s wellness franchise models in the country. By combining hormone therapy, medical weight loss, aesthetics, IV therapy and comprehensive women’s health into one luxury-driven, clinically grounded experience, the brand is filling a massive void in both the health care and med spa markets. For franchisees, New U provides a powerful combination of emotional purpose, strong consumer demand and a fully systematized business model.
New U Women’s Clinic & Aesthetics was founded in 2020 in Washington’s Tri-Cities region by Dr. Rachel Fidino, a two-time cancer survivor and double-board-certified APRN. After experiencing early menopause at 32, significant weight gain and a lack of clinicians willing to address hormone imbalances, she recognized an urgent gap in women’s health care.
New U was built to solve that problem. Its signature “inside-out” model integrates wellness, medical care and aesthetics into one cohesive ecosystem — not as separate departments, but as essential components of whole-patient well-being. The result is a clinic that delivers luxury hospitality and evidence-based medical care in one seamless experience.
Mission: To provide whole-patient, relationship-driven women’s health and wellness services that combine clinical excellence, emotional intelligence and exceptional hospitality.
Vision: To transform women’s health nationwide through a scalable, values-driven model that treats the root cause of wellness needs and redefines how women experience care.
New U is targeting national expansion first looking to grow out of its Washington headquarters. The brand has additional strong interest in developing Dallas-Fort Worth, Houston and Austin, Texas; Phoenix and Scottsdale, Arizona; Miami and Tampa, Florida; Denver, Colorado; Nashville, Tennessee; Charlotte, North Carolina; Salt Lake City, Utah; and Las Vegas, Nevada. To inquire about the availability of a territory, prospective franchisees can contact the company directly.
The estimated initial investment required to begin operation of a New U Women’s Clinic & Aesthetics franchise ranges from $848,700 to $1,210,300.
Type of Expenditure | Min | Max |
| Initial Franchise Fee | $60,000 | $60,000 |
| Construction & Leasehold Improvements | $300,000 | $500,000 |
| Lease Deposits | $15,000 | $37,000 |
| Furniture, Fixtures & Equipment | $300,000 | $350,000 |
| Initial Retail Inventory | $60,000 | $70,000 |
| Initial Supply Inventory | $30,000 | $50,000 |
| Signage | $10,000 | $15,000 |
| Grand Opening Marketing | $25,000 | $25,000 |
| POS & Technology | $14,000 | $25,000 |
| Professional Fees | $14,000 | $42,000 |
| Additional Funds (3 months) | $80,000 | $150,000 |
Type of Fee | Amount |
| Royalty | 7% of Gross Sales |
| Brand Development Fund | Up to 2% (currently 1%, min $250/week) |
| Local Marketing | 6% of Gross Sales (may reduce to 4%) |
| Advertising Co-op | Varies |
| Technology Fee | Up to $500/month (currently not charged) |
According to the 2026 FDD, New U Women’s Clinic & Aesthetics provides financial performance data from one company-owned location in Kennewick, Washington, covering the 2023, 2024 and 2025 calendar years. The table below reflects total gross sales and adjusted operating profit (after disclosed expenses and franchise-related fees) for that location.
Year | Total Gross Sales | Direct Gross Profit Less Disclosed Expenses and Franchise Fees | Margin |
| 2023 | $3,712,781 | $1,609,627 | 43.4% |
| 2024 | $4,215,531 | $1,392,362 | 33.0% |
| 2025 | $4,304,862 | $539,051 | 12.5% |
New U provides extensive hands-on support to its franchisees starting immediately after the contract is signed. This support begins with real estate guidance and assistance with site selection.
Once a location is secured, the company coordinates architectural standards and clinic design to ensure brand consistency. Franchisees also receive a comprehensive pre-launch marketing strategy to roll out the brand effectively in their new market.
In terms of staffing, New U offers models, hiring guides and cultural onboarding for both clinical and non-clinical roles. Finally, franchisees are given access to proprietary clinical protocols and operational playbooks to ensure the delivery of high-quality services and efficient business operations.
New U provides a multi-phase training system for owners and staff, including clinical aspects, covering protocols, wellness pathways and treatment standards to ensure high-quality patient care.
In addition to clinical and operational skills, the program offers training on leadership development and emotional intelligence, as well as continuous education to integrate new services and technologies as they emerge.
New U Women’s Clinic & Aesthetics franchisees are supported with guidance on marketing, including campaigns and managing the brand's presence across social media. The franchisor also assists with human resources, offering systems for efficient hiring and continuous development of the clinic's employees. Finally, franchisees receive ongoing access to brand updates, evolving best practices and direct coaching to ensure continued alignment and success within the franchise system.
New U offers franchisees several essential systems to support their operations. This includes access to proprietary Standard Operating Procedure (SOP) platforms and clinical protocols, ensuring consistency and high quality across all locations.
The franchise also provides comprehensive technological support, such as practice management and appointment scheduling systems, as well as digital marketing support tools to help with patient acquisition.
New U does not specify any franchisee requirements with regard to liquid assets, net worth or experience.
New U expects franchisees to be hands-on, especially early. The brand strongly prefers full-time owner-operator involvement during the first year to help establish the team, reinforce systems and set the tone for the patient experience. Semi-absentee ownership may be considered on a case-by-case basis once the clinic is fully staffed and running smoothly. Across every stage, franchisees are expected to uphold New U’s standards for hospitality, ethics and clinical integrity.
New U does not publicly promote any specific financing programs or lender partnerships for franchisees.
The U.S. med spa market was valued at $21 billion in 2024 and continues to grow. Hormone therapy and medical weight loss markets are projected to grow significantly due to aging demographics and increased interest in personalized care. Women increasingly seek holistic care that traditional medical systems can’t provide.
New U competes in both the health care and aesthetics sectors, but stands apart due to its integrated, clinically credible and hospitality-driven model.
Primary competitors include: VIO Med Spa, Heights Wellness Retreat, dermani MEDSPA, GLO30, Skinovatio Medical Spa, Formah Body Sculpting and QC Kinetix.
Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves.
Every great franchisee had help buying a franchise. Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit www.1851growthclub.com and start your journey.
Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.
All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
| New U Women's Clinic & Aesthetics Experts Investment Range | $848,700 - $1,210,300 |
| No. of Units Currently Open | 2 |
| No. of Units Expected to Open this Year | 10 |
| Royalty | 7% |
| Brand Development Fee | 2% |
| Franchise Fee | $60,000 |
| New U Women's Clinic & Aesthetics Experts Investment Range | $848,700 - $1,210,300 |
| No. of Units Currently Open | 2 |
| No. of Units Expected to Open this Year | 10 |
| Royalty | 7% |
| Brand Development Fee | 2% |
| Franchise Fee | $60,000 |
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