As unemployment has continued to stay low, franchise restaurants like Dallas-based better burger brand MOOYAH Burgers, Fries & Shakes continue to look for ways to compete for good workers in a tight and competitive market.

A recent New York Times article reported that unemployment hit a 17 year low. For that reason, MOOYAH has gotten more creative in hiring - including the introduction of the PAM Program which aims to tap into part time employees who can handle local store marketing and community building efforts for franchisees.

“Why do I have to be pigeonholed into a particular résumé or a particular experience?” Michael Mabry, President & COO of MOOYAH told the New York Times in regards to his recruitment approach. “I’m sure there is someone out there who can bring something different to the team. It’s just having an open mind.”

Read more here.

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Brian Jaeger

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Brian Jaeger

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Brian Jaeger is a Vice President of Media Relations at No Limit Agency. Brian joined No Limit Agency after seven years working for local television news stations in Florida, four years at WCJB in Gainesville and three years at Bay News 9, the 24-hour local news station in the Tampa Bay area. Brian is a graduate of the University of Florida, where he studied journalism and telecommunications. He brings a journalist’s viewpoint to the public relations field, and when he’s not busy telling the stories of No Limit Agency's brands, you can find him writing, on a karaoke stage, or cheering on the Gators.