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NBA legend Shaq joined <a href="https://www.papajohns.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Papa John&rsquo;s</a> board of directors back in March, but now the struggling brand is taking their partnership to the next level with a <a href="https://www.qsrmagazine.com/pizza/papa-johns-paying-shaq-4-million-rep-brand?utm_campaign=20190618&amp%3Butm_medium=email&amp%3Butm_source=jolt&utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">$4.125 million dollar endorsement deal</a>. &nbsp;Details of the partnership include his investment in 9 Atlanta locations, all of which will be adorned with Shaq&rsquo;s signature on the outside of the building, and his size 22 footprints in the entryway. Shaq is also receiving 87,136 shares of stock valued at $4.4 million.

Shaq himself is no stranger to restaurant branding and ownership, as he owns a Krispy Kreme, a Los Angeles fine dining restaurant and at one point operated 27 Five Guys franchises. Through his own powerful, positive marketing image Shaq plans to turn the brand around, and could potentially even encourage an <a href="https://www.papajohns.com/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">uptick in other franchisees.</a> 

Read the full story <a href="https://www.qsrmagazine.com/pizza/papa-johns-paying-shaq-4-million-rep-brand?utm_campaign=20190618&amp%3Butm_medium=email&amp%3Butm_source=jolt&utm_source=1851franchise.com&utm_medium=article&utm_campaign=papa-johns-releases-more-details-of-larger-than-life-brand-partnership-with-shaquille-o-neal-2710262" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>. 

<div>&nbsp;</div>

Papa John's Releases More Details of Larger Than Life Brand Partnership With Shaquille O’ Neal 

1851 Franchise

The pizza chain is cashing out $4 million to rehabilitate their image with the beloved basketball star.

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Dillas Quesadillas

Design with photo of Michael Mabry and Dillas Primo Quesadillas logo

Franchise Times: New Franchise Exec Says Dillas Is Bringing ‘Excitement’ Back to QSR Category

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Lawn Squad

Greener, Faster, Smarter: Why Entrepreneurs Are Choosing Lawn Squad 

Greener, Faster, Smarter: Why Entrepreneurs Are Choosing Lawn Squad as a Treatment-Only Lawn Care Franchise

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Jollibee

How Jollibee’s Veteran Leadership Team Is Rewriting the Playbook for U.S. Expansion

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Woodhouse Spas

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Sola Salons

Design with Karl Baumert headshot and photo of Sola Salons space

Why a Wall Street Pro Chose Sola Salons Over Traditional Investments

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Papa John's Releases More Details of Larger Than Life Brand Partnership With Shaquille O’ Neal

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