Paris Baguette

As major quick-service brands grapple with declining breakfast sales and shifting consumer habits,&nbsp;<a href="https://ownaparisbaguette.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">Paris Baguette</a> is positioning themselves as a leader in the space, redefining what the morning routine can look like with fresher, more elevated breakfast items and coffee. Rather than chasing efficiency and drive-thru speed, they are catering to the discerning tastes of today’s breakfast and coffee lovers.Recent industry data underscores a significant transformation in breakfast and coffee culture. According to the&nbsp;<a href="https://www.ncausa.org/Newsroom/Daily-coffee-consumption-at-20-year-high-up-nearly-40?utm_source=chatgpt.com&utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">National Coffee Association</a>, daily coffee consumption among American adults has reached peak levels, with two-thirds of people reporting they had coffee in the past day — more than even tap and bottled water. At the same time, the breakfast food market is projected to grow<a href="https://www.mordorintelligence.com/industry-reports/breakfast-food-market?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow"> from $210.80 billion in 2025 to $255 billion by 2030</a>, reflecting consumers’ growing demand for great breakfast options. As people continue to seek out fresher, higher-quality and more nutritious breakfast options, trends are changing in the restaurant space, and&nbsp;<a href="https://1851franchise.com/parisbaguette/info">Paris Baguette</a> is in a unique position to address the growing need.“There’s something magical about stepping into an authentic bakery, where the visual appeal and aroma of freshly made products create a truly immersive experience,” said&nbsp;<a href="https://www.linkedin.com/in/darren-tipton-0526324/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">Darren Tipton</a>, CEO. “We’re on a quest to re-establish the neighborhood bakery café as the heart of the community, and offering breakfast options we know people are craving has been a key contributor to our progress.”In addition to the breads, cakes, and pastries that are made fresh daily in each café, Paris Baguette’s partnership with&nbsp;<a href="https://www.lavazzausa.com/en?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">Lavazza</a> further elevates their coffee platform, ensuring guests have a premium experience each time.Recognizing the importance of breakfast, Paris Baguette has recently leaned more heavily into the morning daypart. In January, they launched the&nbsp;<a href="https://parisbaguette.com/product/sourdough-supreme-breakfast-sandwich/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">Sourdough Supreme</a> breakfast sandwich and began promoting it, alongside coffee, in new advertising campaigns. Then, in March, traditional cafés began opening at 6 a.m. — earlier than previous operating hours — to capture more early-morning traffic and establish themselves as a staple in guests’ morning routines.“The 7 to 8 a.m. hour has always been a meaningful hour of sales for us,” said&nbsp;<a href="https://www.linkedin.com/in/nick-scaccio-83728422/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">Nick Scaccio</a>, Chief Development Officer. “We saw that breakfast items and coffee made up a significant portion of our top-selling items. Many brands in the coffee space open at 5 or 6 a.m., so we piloted 6 a.m. openings across a segment of our cafés. The impact was quite meaningful, and we later launched system-wide.”In the pilot, some cafés saw sales increases of 5% or more. Since rolling the initiative out nationally, café sales have risen, on average, by about 3%.These increases are a testament to the growing demand for high-quality, grab-and-go options that don’t sacrifice freshness or experience. While many quick-service brands are struggling to maintain foot traffic, relying heavily on drive-thru sales, Paris Baguette’s approach — anchored in premium, in-café experiences — has proven to be a winning formula. The shift is especially significant as the breakfast market grows and more guests seek convenient, but quality, options that fit their busy lifestyles.&nbsp;Paris Baguette’s model delivers on both of these needs, offering freshly made pastries, breads, sandwiches, and other grab-and-go items that can be selected quickly and efficiently, but in an environment that encourages guests to linger and enjoy the ambiance. Their focus on the in-café experience, through a rich design and inviting product displays, creates a sense of connection and contributes to a morning ritual in a way far beyond what a drive-thru can offer.“The landscape is changing rapidly, and brands that want to lead must be willing to evolve,” Tipton said. “Our commitment to innovation and flexibility — while never compromising on quality or the guest experience — has been the key to our growth. By pairing our bakery heritage with a modern grab-and-go sensibility, we’re uniquely positioned to capture the next generation of breakfast and coffee lovers.”To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownaparisbaguette.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=paris-baguette-breakfast-strategy-growth-2729338" target="_blank" rel="nofollow">https://ownaparisbaguette.com</a> or&nbsp;<a href="https://1851franchise.com/parisbaguette.">https://1851franchise.com/parisbaguette.</a>&nbsp;

Photo of array of Paris Baguette pastries

Paris Baguette Expands Breakfast Offerings, Boosts Morning Sales by 3%

1851 Franchise

As the coffee and breakfast market evolves, Paris Baguette positions themselves as a leader in the space, offering convenience without sacrificing the elevated experience they’re known for.

This brand page has been paid for by PARIS BAGUETTE. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Paris Baguette Redefines Morning Routines With Fresh Breakfast and Premium Coffee Strategy

paris-baguette-breakfast-strategy-growth

FRANCHISE INFORMATION

Own a Paris Baguette

Paris Baguette Expanding

How Paris Baguette Innovates

Why Franchisees Love Paris Baguette

Learn

Download Brochure

Visit Website

PARIS BAGUETTE

Facebook

Instagram

LinkedIn

SOCIAL MEDIA

Paris Baguette to Attend Multi-Unit Franchising Conference 2026 Following Record-Breaking Year of Expansion

Paris Baguette Hits Record 77 Café Openings in 2025, Prepares for 400th North American Location

QSR Uncut: Paris Baguette and the Road to 1,000 Restaurants, With CDO Nick Scaccio

PARIS BAGUETTE MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT PARIS BAGUETTE

CONTACT PARIS BAGUETTE

facebook

instagram

twitter

linkedin

First Name

Last Name

Email

Phone

City Of Interest

State Of Interest

Country

Net Worth

Liquidity

MOONACHIE, N.J.&nbsp;— Following a year of remarkable growth in 2025, including 77 new cafés opened and nearly 300 more awarded,&nbsp;<a href="https://ownaparisbaguette.com/">Paris Baguette</a>, the global franchise with over 290 cafés across the U.S., will attend the&nbsp;<a href="https://www.multiunitfranchisingconference.com/">Multi-Unit Franchising Conference</a> March 24-27. As they continue to grow,&nbsp;<a href="http://1851franchise.com/parisbaguette/info">Paris Baguette</a> has remained committed to upholding the highest standards throughout the system, from initial franchisee onboarding to the in-café guest experience. MUFC represents another key opportunity for the brand to continue this growth and collaboration.“As a growing brand, it’s essential that we remain connected throughout our system and with other leaders in the industry,” said CEO&nbsp;<a href="https://www.linkedin.com/in/darren-tipton-0526324">Darren Tipton</a>. “MUFC gives us an opportunity to continue building on our momentum, nurture collaboration both among our teams and with the broader multi-unit community, and highlight Paris Baguette as a leader in the industry and a prime opportunity for skilled multi-unit owners looking to grow their portfolios.”Over the course of the conference, Paris Baguette owners and leadership will have opportunities to hear from experts, gain new perspectives and weigh in on key topics for multi-unit franchisees. Topics include the guest experience, the meaning of value and service for today’s employees and consumers, financing for growth, and operations and profitability strategies.For Paris Baguette, which has emphasized franchisee engagement, support, and alignment as they grow, these conversations, workshops, and networking opportunities are another way to support healthy, long-term growth.“The people behind Paris Baguette are what make us who we are,” Tipton said. “Continuing to emphasize that personal aspect and leaning into a franchise-first model that recognizes the value of a clear, cohesive culture and a supported, satisfied franchisee base will be a key factor in our ongoing success.”In addition to strategic alignment across multiple levels of the Paris Baguette franchise system, Paris Baguette will also be hosting a booth at #2125 and #2123 to showcase their model, growth opportunities for prospective franchise owners, and hand out free samples.&nbsp;With strong momentum across North America and a format built for growth, Paris Baguette continues to stand out for entrepreneurs seeking a bakery café brand with both scale and neighborhood appeal.The Paris Baguette team will be available to discuss their industry-leading support, elevated café design, and growth opportunities across the country.For more information, visit the Paris Baguette team at Booth&nbsp;#2125 and #2123 or email kkeith@parisbaguette.com to schedule a meeting.ABOUT PARIS BAGUETTE: Paris Baguette is a bakery café franchise with more than 4,000 units across the globe. The global brand first franchised in the U.S. in 2015 and has since established over 290 locations in markets across North America, making them one of the premier franchise opportunities in their category. Paris Baguette’s primary mission, executed every day by their expert staff of bakers, cakers, and baristas, is to provide guests with a warm, welcoming bakery café experience that creates joy for all. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownaparisbaguette.com/.">https://ownaparisbaguette.com/.</a>&nbsp;

image of paris baguette attending mufc 2026

After opening 77 cafés and awarding nearly 300 more in 2025, the global bakery café franchise will connect with high-growth multi-unit owners and drive innovation and alignment throughout the system.

multi-unit-franchising-conference-2026

1851 Franchise Deep Dive graphic with Paris Baguette logo

Paris Baguette Franchise Costs, Fees, Profit and Data for 2026

franchise-deep-dive-paris-baguettes-franchise-costs-fees-profit-and-data

image of paris baguette Love Baked In Culture & Community Impact No Kid Hungry and City Harvest

How Paris Baguette’s ‘Love Baked In’ Culture Nourishes Communities

culture-love-baked-in-community

image of paris baguette cake designs social delicious looking cakes

Cake, Reimagined: How Paris Baguette Is Winning Gen Z With Slices Made for the Feed, Not Just the Fork

paris-baguette-franchise-dessert-strategy

<a href="https://ownaparisbaguette.com/">Paris Baguette</a> is entering the nontraditional franchise space with a bakery café scheduled to open in Q2 at Philadelphia International Airport (PHL). The airport debut marks the brand’s first location of this kind and comes as&nbsp;<a href="https://1851franchise.com/parisbaguette/info">Paris Baguette</a> grows to more than 10 neighborhood bakery cafés in the Greater Philadelphia area,&nbsp;<a href="https://www.bizjournals.com/philadelphia/news/2026/04/07/paris-baguette-opening-300th-shop-phl.html">according to the Philadelphia Business Journal</a>.As the brand’s 300th location across the United States, Canada, and Mexico, the airport bakery café represents a significant milestone on Paris Baguette’s flight to having 1,000 bakery cafés open in North America by 2030.The new location will debut in Terminal C and is part of the airport’s initiative to bring in local brands for “Founded in Philly,” providing a taste of the city to travelers.This launch into the airport channel provides new opportunities for potential franchisees. With a constant flow of travelers moving through the airport each day, combined with long wait times and the convenience factor, the location offers strong potential for long-term growth. Paris Baguette offers a new taste of quality and freshness to travelers as just one of nine food and beverage options within Terminal C.Opening in venues like airports offers new franchisees a great chance to own their own business with the potential for lower barriers to entry. These&nbsp;<a href="https://www.franchising.com/guides/nontraditional_locations.html">opportunities can include</a> reduced franchise fees, lower startup costs, less expensive real estate, smaller staffing requirements, and the ability to operate with less day-to-day involvement. It gives entrepreneurs another path to business ownership in a nontraditional setting.The new bakery café follows a period of turnover at the airport, where Starbucks and Balducci’s Market closed their Terminal C locations, along with a Chick-fil-A in the food court between Terminals B and C.The PHL opening gives Paris Baguette a way to gauge demand in a high-traffic venue and bring its bakery café experience to airport travelers. The brand is also growing across Greater Philadelphia, with 18 additional markets in the region under development.Read the full article&nbsp;<a href="https://www.bizjournals.com/philadelphia/news/2026/04/07/paris-baguette-opening-300th-shop-phl.html">here</a>.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownaparisbaguette.com">https://ownaparisbaguette.com</a> or&nbsp;<a href="https://1851franchise.com/parisbaguette">https://1851franchise.com/parisbaguette</a>.

Paris Baguette recently opened the brand's first airport location.

As the brand works toward 1,000 North American bakery cafés, a new location at PHL introduces Paris Baguette to travelers from across the continent.

Philadelphia Business Journal: PHL Lands Paris Baguette’s First Airport Location Amid Philadelphia-Area Expansion

philadelphia-airport-nontraditional-location

MOONACHIE, N.J.&nbsp;—&nbsp;<a href="https://ownaparisbaguette.com/">Paris Baguette</a>, a top-ranked global bakery café franchise and the&nbsp;<a href="https://www.entrepreneur.com/franchises/directory/paris-baguette/335793">#1 bakery café in the 2026 Entrepreneur Franchise 500®</a>, continued its strong growth trajectory in the first quarter of 2026, building momentum across the US and Canada through new openings, accelerated development activity and sustained guest demand.The brand has achieved six consecutive years of positive comparable sales and traffic growth, underscoring sustained guest demand and long-term system strength. In the first quarter of 2026, Paris Baguette delivered 31.21% year-over-year total sales growth, reinforcing strong systemwide performance.With more than 300 cafés operating across 29+ states and approximately 600 in active development, Paris Baguette is advancing toward and beyond its goal of 1,000 North American locations. Further demonstrating the strength of its model, the brand reports average unit volumes exceeding $3 million across its cafés (according to the brand’s 2026 FDD).This strong foundation is driving continued development momentum, including a 20% year-over-year increase in café openings and a 33% increase in lease signings compared to Q1 2025.Growth during the first quarter included the opening of a new Canadian café at Hillcrest Mall in Ontario, entry into Minnesota with its Hudson Road location and expansion into Jacksonville, Florida, where Paris Baguette received strong community responses in each new market. The brand also signed agreements supporting significant expansion across South Florida and Texas, while introducing Paris Baguette to Arkansas.Supporting its long-term growth strategy, Paris Baguette also broke ground on its&nbsp;<a href="https://www.crbgroup.com/news/je-dunn-construction-crb-break-ground-on-first-paris-baguette-manufacturing-facility-in-u-s?utm_source=chatgpt.com">first North American manufacturing facility in Burleson, Texas</a>, a strategic investment designed to enhance operational efficiency and support the brand’s expanding footprint.The brand’s momentum continues to earn national recognition, including a No. 29 ranking on&nbsp;<a href="https://www.entrepreneur.com/franchise500?type=multisearch&amp;data1=randomize:false,rankId:f500&amp;sort=f500&amp;sortMethod=global&amp;globalLimit=25">Entrepreneur’s 2026 Franchise 500®</a>, a No. 1 ranking in the bakery café category, and inclusion on the&nbsp;<a href="https://www.prweb.com/releases/paris-baguette-ranked-no-112-in-2025-technomic-top-500-chain-restaurants-report-climbing-over-20-spots-from-prior-year-302548964.html?utm_source=chatgpt.com">Technomic Top 500 Chain Restaurants Report</a> and 2026 Fast Casual Movers and Shakers ranking.“Our early growth in 2026 reflects both the strength of the Paris Baguette model and the continued demand for the neighborhood bakery café experience,” said CEO&nbsp;<a href="https://www.linkedin.com/in/darren-tipton-0526324">Darren Tipton</a>. “We’re seeing strong momentum across new and existing markets, and we believe that positions us well for continued expansion throughout the year.”Looking ahead, Paris Baguette is continuing to scale globally while expanding its North American footprint, including development efforts in Mexico and targeted growth across Canada, with a focus on Québec, Ottawa, Montreal, British Columbia and Winnipeg. The brand expects to open more than 100 additional cafés in 2026, including its first drive-thru location, while entering 10 new markets.“We’ve kicked off 2026 with strong performance and recognition, and we’re not slowing down,” Tipton added. “We remain focused on delivering for our guests, supporting our franchisees and growing thoughtfully in the communities we serve.”ABOUT PARIS BAGUETTE: Paris Baguette is a bakery café franchise with more than 4,000 units across the globe. The global brand first franchised in the U.S. in 2015 and has since established over 300 locations in markets across North America, making them one of the premier franchise opportunities in their category. Paris Baguette’s primary mission, executed every day by their expert staff of bakers, cakers, and baristas, is to provide guests with a warm, welcoming bakery café experience that creates joy for all. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownaparisbaguette.com/">https://ownaparisbaguette.com/</a>.&nbsp;&nbsp;

The bakery café franchise continued their growth in Q1, driving development activity, expanding to new markets, and surpassing six consecutive years of positive comparable sales and traffic growth.

Paris Baguette Builds Q1 2026 Momentum With Year Over Year Growth, and Continued Expansion Across North America

q1-2026-growth-milestones

<a href="http://ownaparisbaguette.com">Paris Baguette</a>, the bakery café franchise brand with more than 4,000 units, is continuing their growth in Georgia with a new Atlanta-area café projected to open this July. Located at 4119 Lake Street in Alpharetta, the café will serve a wide variety of freshly baked breads and pastries, handcrafted beverages, and expertly made and decorated cakes. The Alpharetta café will be the second for franchisee Layne Alkaasamani, a pastry chef turned business owner who was drawn to&nbsp;<a href="https://1851franchise.com/parisbaguette/info">Paris Baguette</a> because of their culture.“What made it stand out for me was the culture. I really like the corner bakery feeling,” Alkaasamani told&nbsp;<a href="https://whatnow.com/atlanta/restaurants/paris-baguette-bringing-new-location-to-alpharetta-this-summer/">WhatNowAtlanta</a>. “It’s such a well-made franchise. We still have baked goods every morning. Even though it’s a franchise, it doesn’t have a franchise feel. We always try to give you that feeling of just a small corner bakery in your community.”As she continues to grow with the brand and bring the neighborhood bakery café experience to her community, Alkaasamani hopes to open two to three additional Georgia cafés.Read the full article&nbsp;<a href="https://whatnow.com/atlanta/restaurants/paris-baguette-bringing-new-location-to-alpharetta-this-summer/">here</a>.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownaparisbaguette.com">https://ownaparisbaguette.com</a> or&nbsp;<a href="https://1851franchise.com/parisbaguette.">https://1851franchise.com/parisbaguette.</a>&nbsp;

Photo of interior of Paris Baguette bakery cafe

The global bakery café franchise, which currently has nine cafés in Georgia, plans to open another in the Atlanta area with Layne Alkaasamani, who also operates the Kennesaw café.

WhatNowAtlanta: Paris Baguette Bringing New Location to Alpharetta This Summer

new-georgia-cafe

PHILADELPHIA&nbsp;—&nbsp;<a href="http://ownaparisbaguette.com">Paris Baguette</a> is celebrating a dual milestone in their North American expansion journey with the opening of their 300th U.S. café, which also serves as their first-ever U.S. airport café. Now open in Terminal C at the Philadelphia International Airport, the landmark café represents a defining moment in&nbsp;<a href="https://1851franchise.com/parisbaguette/info">Paris Baguette</a>’s strategy to bring the neighborhood bakery café experience to high-traffic, nontraditional venues.&nbsp;The 300th U.S. café opening follows a year of incredible growth in which the brand opened 77 new cafés and awarded another 300 agreements for future development. Currently, Paris Baguette has over 600 total cafés in various stages of development, and momentum is only building, keeping them firmly on track to reach 1,000 U.S. cafés by 2030.“The opening of our 300th U.S. café at the Philadelphia International Airport is a testament to the incredible scalability and appeal of the Paris Baguette brand,” said CEO&nbsp;<a href="https://www.linkedin.com/in/darren-tipton-0526324/">Darren Tipton</a>. “Expanding our footprint is exciting, but this is also a strategic milestone. By entering the airport space, we’re proving that the high-quality, artisan bakery experience can thrive in diverse environments, opening the door to serve a high volume of global travelers and entering a new phase of growth that includes expansion in nontraditional hubs.”The Philadelphia International Airport café will be operated by&nbsp;<a href="https://onsiteretailers.com/">Onsite Retailers</a>, the airport concessions company owned by&nbsp;<a href="https://www.linkedin.com/in/terri-roberts-0b8931179/">Terri</a> and&nbsp;<a href="https://www.linkedin.com/in/sandy-roberts-87a35730/">Sandy Roberts</a>. The couple brings extensive experience to the opening, with a portfolio that includes more than 90 units across over 10 airports in multiple categories.“We’re honored to be a part of this milestone with Paris Baguette, and we know it will be a valuable addition to the Philadelphia International Airport ecosystem. We’ve seen an explosion in culture surrounding bakeries,” Terri said. “Americans are moving away from packaged sweets and looking for real, artisan creations like the ones Paris Baguette is known for. Our goal has always been to bring the high-quality café experience into the airport, and Paris Baguette is the perfect fit for that vision.”According to Sandy, the brand’s existing recognition is another reason the concept makes sense for an airport setting.“We are very excited about the brand and believe their strong reputation will be appealing to the traveling public,” he said. “This is a brand guests already know and have experience with, and we are looking forward to bringing Paris Baguette to the Philadelphia International Airport.”As Paris Baguette continues their incredible national growth, the Philadelphia International Airport location will serve as a foundation for future travel hub developments, supporting an important shift beyond the traditional retail model and positioning Paris Baguette more firmly as a beloved global brand bringing warmth and joy in an entirely new context.ABOUT PARIS BAGUETTEParis Baguette is a bakery café franchise with more than 4,000 units across the globe. The global brand first franchised in the U.S. in 2015 and has since established over 300 locations in markets across North America, making them one of the premier franchise opportunities in their category. Paris Baguette’s primary mission, executed every day by their expert staff of bakers, cakers, and baristas, is to provide guests with a warm, welcoming bakery café experience that creates joy for all. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://ownaparisbaguette.com/.">https://ownaparisbaguette.com/.</a>&nbsp;

Photo of Philadelphia International Airport Paris Baguette bakery café

In addition to the 300-café milestone, the PHL café also represents Paris Baguette’s first-ever U.S. airport café and another key step on their path to 1,000 U.S. cafés by 2030.

Paris Baguette Redefines Morning Routines With Fresh Breakfast and Premium Coffee Strategy

MORE STORIES LIKE THIS