Franchise News
Peoria Today: Dairy Queen Plans for Large Expansion in Arizona
Northwest Valley is a target market for the beloved Midwest-based brand
Arizona's Northwest Valley can look forward to a flurry of new DQ Grill & Chill locations as early as this year.
According to Peoria Today, Dairy Queen has one opening planned for 2017 in Surprise, AZ, and the brand in focusing on development in Glendale and Peoria as part of a Pheonix area growth plan.
"For this expansion, American Dairy Queen Corporation is on the lookout for potential independent franchise operators interested in opening a DQ Grill & Chill restaurant, as well as real estate properties in both Peoria and Glendale. These cities are development priorities for the brand as potential franchisees and market availability are evaluated. However plans for the area are still in the development stages," International Dairy Queen, Inc. Vice President of Franchise Sales and Development Mike Mettler told Peoria Today.
This steady growth that the brand plans to continue in the area presents an exciting opportunity for the Northwest Valley, with each DQ Grill & Chill location bringing 50 to 100 job opportunities in the area.
You can view the entire article here.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
