Pet Wants

<a href="https://www.linkedin.com/in/jerry-luzynski/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=pet-wants-franchisee-sets-new-record-for-revenue-sales-within-his-very-first-month-2726214" target="_blank" rel="nofollow">Jerry Luzynski</a> has dreamt of owning a small business for a long time, and in 2023, he finally took the leap as a franchisee with&nbsp;<a href="https://petwantsfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=pet-wants-franchisee-sets-new-record-for-revenue-sales-within-his-very-first-month-2726214" target="_blank" rel="nofollow">Pet Wants</a> in Chesterfield, Michigan. However, the business may not be&nbsp;as small as he initially thought — Luzynski managed to set a record with the brand for the highest sales revenue within a month. And he did so in his very first month of operation.&nbsp;Luzynski didn’t do it alone, however; he had a team working alongside him, consisting of his wife, Lisa, and three children Lauren, Kathryn and Jack.&nbsp;“We anticipated that we would spend a lot of time on the business,” Luzynski said. “I didn’t want to give up that time together, so we are doing it together.”As lifelong pet lovers, the initial idea of opening a&nbsp;<a href="https://1851franchise.com/petwants/info">Pet Wants</a> franchise was met with great enthusiasm by his family. In researching the brand further, Luzynski was sold when he saw the positive impact the products had on his own beloved pet.“We quickly switched Charlie, our 10-year-old lab, over to Pet Wants’ food, and he's been on it now for a while, and it's amazing the gains he has made in terms of energy and a softer coat,” Luzynski said. “He has started to act like he's a lot younger than he really is.”1851 Franchise spoke with Luzynski about his journey into franchising with Pet Wants and his plans for the future.&nbsp;1851 Franchise: Frame your personal story for us.&nbsp;What did you do before franchising, and how did you decide franchising made sense for you?Luzynski:&nbsp;Prior to franchising, I had been in data and analytics; I had specifically focused on the industries of automotive and healthcare. My role and my career involved trying to bring solutions to companies so they could understand their data and how it could lead to insights that would influence business change that drive improved, measurable outcomes.Around the middle of 2023, some changes occurred at my company that I had been with for over 10 years and it was time to make a change. My wife and I took a step back, and she knew that it was on my bucket list forever to own and operate a small business, so we started to research different franchise concepts. I worked with a career coach just to figure out if this was the right path for us and it turned out after all the questionnaires, discussions and introspection, it was something I wanted to do and something I was suited to do.&nbsp;1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Luzynski:&nbsp;My perception of franchising dated back 15 years prior because I had explored the concept when I was studying for my MBA. It was something that came up in a project I was working on, so it really intrigued me. At that time, I already had a positive outlook on it, but we just weren't ready from a family and capital standpoint to even consider making that investment. Our kids were much younger at the time.&nbsp;Fast forward to 2023 — I believe that it allows people to run a business very independently. However, you have the guidance and constructs from up above at the franchisor level and I think Pet Wants does a really good job of that. We've had a lot of support, but I do believe, like anything else, you get out what you put into it.&nbsp;1851:&nbsp;What made you pick this brand? What excites you most about this company?Luzynski:&nbsp;My wife and I have been pet lovers forever. We have always had a dog in the family and then it grew to two dogs and then, eventually, a third dog. Prior to that, I grew up with pets. And when I took a step back to think about what kind of business I wanted to own, my family’s interests were a big factor. I wanted something that my family could get excited about.We have three kids, and there were other concepts I was interested in, but it would have been very much my project and my business alone. I wanted something that would appeal to all of us. When I mentioned Pet Wants, everyone was intrigued. We realized that a lot of times when we're out on walks or in a different city, we're the people who stop and want to ask the owner,&nbsp; “What kind of dog is that?”&nbsp;Another factor in our decision was our previous experience with our own dogs. Two of our dogs passed around 10 years old and it just felt like they had a lot more life to live. After researching Pet Wants, we realized that we could have done better in terms of health and nutrition for them. We quickly switched Charlie, our 10-year-old lab, over to Pet Wants’ food, and he's been on it now for a while and it's amazing the gains he has made in terms of energy and a softer coat. He has started to act like he's a lot younger than he really is. We’ve seen the benefits first hand.1851: You’ve recently set a brand record for the highest sales revenue in a month in your first month after training. What do you attribute this success to?Luzynski: I really do believe, from all the training we were provided with, that there was a foundational message that generating brand awareness through events, fairs and markets is really critical. We embraced that immediately; we started trying to book events, per corporate’s recommendations, prior to us opening on March 1, so that when we got back home from training, we were ready to go with some events.&nbsp;We tried to fill up every weekend in March. I believe that the guidance they provided was very helpful because it wasn't just being at the events that made the difference. We had to know how to engage with the consumers. The training the brand provided us on the types of food we offer — what's in those foods that make them so healthy and nutritious and fresh, as well as giving us a diverse set of training — was very helpful. If we didn't have that we would have struggled at the events, but we had so much knowledge thanks to our training.1851:&nbsp;What do you hope to achieve with your business? What are your plans for growth?&nbsp;Luzynski:&nbsp;We plan to open our first store by March of 2025, so that’ll be our first retail brick-and-mortar. We are already working with the recommended commercial real estate company that Pet Wants corporate provides to find a location. Our goal is to scale quickly early on, so to go from one event per weekend to two, and so on. This past weekend, we were at four different locations in our ninth week of business ownership.We also realized we can't do it alone, which was emphasized to us in training. We were told to find a way to start to think about scaling early on, and you can't clone yourself. We have already hired a couple of part-timers to help out and they are our event specialists. We hope to go from one store in 2025 to two stores two-to-three years later.&nbsp;1851:&nbsp;What is the one thing about your story you want us to know?Luzynski:&nbsp;We're a close-knit family. We do a lot of things together. We anticipated that we would spend a lot of time on the business and we are, and I didn’t want to give up that time together so we are doing it together.Being an entrepreneur gives you flexibility in your schedule, but early on you're still spending a lot of time there. So you want to do it with those that you love and those that you trust. Being able to spend time with my three kids and my wife in building this business and seeing the different roles they play has already been really fun and it's amazing seeing their individual growth, too.Something my wife and I talked about was that it's nice to know that if you work hard, you may have the opportunity to pass on a legacy business to one or all of your kids down the road. I'm the owner-operator, but we share ownership; my wife, Lisa, and our oldest daughter, Lauren, are 60% owners, so essentially we are a women-owned business.&nbsp;1851:&nbsp;What advice do you have for other people thinking about becoming a franchise owner?Luzynski:&nbsp;Don’t let your fear or doubts get in the way.&nbsp;ABOUT PET WANTS:Pet Wants is a pet health and wellness company that strives to improve the nutrition, health, vitality, and well-being of pets. Founded in 2010, the brand’s specially crafted, private-label pet food formulas are made in small batches with fresh, natural ingredients complete with vitamins and minerals for a complete and balanced diet in every bowl, all made in the USA. Pet Wants has set a new standard in what you should expect in your pet food through their 140+ locations across the United States. To learn more about Pet Wants, visit https://www.petwants.com/ or follow Pet Wants on LinkedIn, @petwantsusa on Facebook, @petwants on Twitter and Instagram.

Pet Wants Franchisee Shatters Sales Records in First Month

1851 Franchise

Jerry Luzynski has built brand recognition in his community at record speed, attending one, then two, then four events per weekend to promote his business within the span of only nine weeks.

This brand page has been paid for by PET WANTS. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Pet Wants Franchisee Sets New Record For Revenue Sales Within His Very First Month

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Running a pet-based business can be deeply rewarding, but it’s not without its challenges. From standing out in a crowded marketplace to managing inventory, educating customers and building trust with pet parents, success in the pet industry requires more than just a love of animals. For&nbsp;<a href="https://petwantsfranchise.com/">Pet Wants</a> franchisee&nbsp;<a href="https://www.linkedin.com/in/pamela-brascetta-aa376126">Pam Brascetta</a>, overcoming those hurdles has been a learning process rooted in passion, perseverance and the right support system behind her.Now in her third year as a&nbsp;<a href="https://1851franchise.com/petwants/info">Pet Wants</a> franchisee in New Jersey, Brascetta knows firsthand how demanding — and fulfilling — pet-based entrepreneurship can be.“I’ve always had a passion for pets, and I love to be busy,” she said. “What really resonated with me when I started researching Pet Wants was how aligned the brand felt with how I approach my life. When I learned the story of how it began and saw the benefits of the food, it really drew me in further.”<h2>Standing Out in a Crowded Pet Market</h2>One of the biggest challenges facing any pet business owner today is competition. Big-box retailers, online marketplaces and subscription-focused brands dominate the space, making it difficult for independent operators to stand out. For Brascetta, that challenge was magnified by the fact that Pet Wants was not yet well known in her market.“This area was not familiar with Pet Wants,” she said. “So it was really about educating the consumer — not just about the product, but about the quality of the product and why it matters.”<a href="https://1851franchise.com/petwants/pet-wants-key-trends-shaping-the-pet-food-industry-2730197">Pet Wants’ small-batch, proprietary nutrition model</a> gave her a powerful differentiator. Rather than competing on price or convenience alone, Brascetta was able to focus on education, personalized service and outcomes.“We’re very comprehensive and take a holistic approach,” she said. “We want pets to be at their best. That means having engaging, ongoing communication with customers to see how their pets are doing and guiding them through the process.”<h2>Managing Inventory and Learning What Sells</h2>Another common pain point for pet business owners, according to Brascetta, is inventory management. “The biggest challenge in the first year was getting a good grip on purchasing and inventory,” she said. “What sells? What doesn’t sell? That’s all a learning process.”<a href="https://1851franchise.com/petwants/how-pet-wants-franchisees-rapidly-grow-their-businesses-from-mobile-to-brick-and-mortar-locations-2726266">Pet Wants’ mobile-first model</a> plays a key role in helping franchisees overcome that challenge. By starting with farmers markets, pop-up events and local community gatherings, owners can test products, gather feedback and better understand customer preferences before scaling further.“You’re doing a lot of mobile retail events, and you’re learning every single day,” Brascetta said. “You have to figure out what events are worth it, how you want to present yourself and where your time is best spent. You’re constantly making judgment calls.”<h2>The Importance of Education and Systems</h2>For Brascetta, one of the most significant differences between Pet Wants and her previous franchise experience has been&nbsp;<a href="https://1851franchise.com/petwants/investing-in-pet-wants-franchise-opportunity-2731087">the level of support offered by the franchisor.</a> “Many years ago, I owned a different franchise and I didn’t get the support I really needed,” she said. “That’s ultimately why I sold it.”With Pet Wants, she says the difference has been clear from the beginning.“I loved that I could communicate and ask questions when I needed to,” Brascetta said. “The quality, the branding, the passion of the Brand Team at Pet Wants HQ and the high standards really stood out to me.”That support extends well beyond onboarding. Pet Wants provides ongoing education, operational guidance and access to a broader franchisee network, all of which are critical in a business with as many moving parts as pet nutrition.“The Pet Wants Brand Team enables you to learn as much as you want,” Brascetta said. “You gain so much knowledge, and that helps you feel confident when you’re helping pet parents find solutions.”<h2>Building the Right Team and Leaning on Them</h2>As the business grows, so does the need for help. Brascetta emphasizes that running a pet-based business isn’t something most owners can (or should) do alone.“It’s better to do this if you have support behind you,” she said. “You’re going to need some help. There are so many moving parts and so many things to get done, so you need people you can delegate responsibilities to.”Pet Wants’ model allows franchisees to grow at a pace that makes sense for them. That flexibility&nbsp;<a href="https://1851franchise.com/petwants/pet-wants-as-a-lifestyle-brand-building-a-franchise-around-pet-health-wellness-2730102">helps owners avoid burnout while still maintaining high service standards</a>.<h2>Passion Is the Non-Negotiable</h2>Despite the systems, training and support in place, Brascetta is clear that one factor matters above all else: passion.“You really have to live and breathe pets,” she said. “I wake up every day because of the pets. That’s what keeps me going.”She’s also candid about the realities of entrepreneurship, particularly in the early years. “It’s going to take time financially,” Brascetta said. “You have to bear with it and push through. If you’re not truly passionate about caring for animals, this might not be the right thing for you.”For pet lovers like Brascetta who are willing to put in the work, Pet Wants helps transform the most common challenges of pet-based business ownership into opportunities for growth.&nbsp;For more information on franchising with Pet Wants, visit&nbsp;<a href="https://1851franchise.com/petwants/info">https://1851franchise.com/petwants/info</a>.

How to Overcome the Common Challenges of Running a Pet-Based Business

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For husband-and-wife team&nbsp;<a href="https://1851franchise.com/pet-wants-colorado-springs-bohannon-feature-2730023">Kariann Harker and Jerrod Bohannon</a>, owners of&nbsp;<a href="https://petwantsfranchise.com/">Pet Wants</a>&nbsp;<a href="https://www.petwantscoloradospringsbriargate.com/">Colorado Springs</a>, the dream of entrepreneurship became a reality through a shared love of animals and a desire to make a difference in their community.“We’ve had steady growth every month since we opened,” Bohannon said. “Right now, we’re in the process of finding a physical location, which is exciting. We started mobile and have been able to grow organically through markets and community events.”Their journey shows why&nbsp;<a href="https://1851franchise.com/petwants/info">Pet Wants</a> is an ideal family business opportunity — combining a flexible business model, purpose, and partnership in a way that helps families thrive personally and professionally.<h2>A Shared Mission With Room To Grow</h2>Harker and Bohannon launched their business in June 2025 after years of struggling to find healthy food for their pit bull, Ruby. That challenge inspired them to help other pet parents who faced the same frustration.“Dogs have always been a huge passion of mine — they bring life to me,” Harker said. “With Ruby, we were always looking for something healthy she could eat, and when we found Pet Wants, we knew it was exactly what we’d been searching for.”What began as a way to help their own dog evolved into a community mission. “With the pet industry, pets are part of the family too,” Bohannon said. “Being able to have that experience to lean on brings a lot of value.”<a href="https://1851franchise.com/petwants/new-to-franchising-heres-why-pet-wants-is-a-great-place-to-start-2729060">Pet Wants’ mobile-first model</a> allowed the couple to begin serving customers quickly without the financial strain and operational complexities of starting with a storefront right away. Bohannon continued working in his corporate job while Harker ran the business full-time — a setup that allowed them to balance risk and reward as a team.“Having that as the family dynamic has been hugely helpful,” Bohannon said. “If either one of us were to do this on our own, we’d have to put all our eggs into that basket. Working together makes it achievable.”<h2>Different Strengths, One Vision</h2>One of the biggest advantages of running a family business is the ability to leverage each other’s strengths.“We both have very different strengths that we bring to the business,” Harker said. “It’s daunting enough starting a business, so doing it with your spouse is great — you always have someone to lean on.”Bohannon brings years of marketing experience from his corporate career, while Harker’s background in health care gives her a people-first approach to customer service. Together, they balance strategy with empathy, creating a business that connects deeply with local pet parents.“Having your spouse as a partner also leads to some fun banter when you’re out and about at events,” Bohannon said. “It is a relatable point with a lot of the families we interact with.”That connection — with each other and their customers — is&nbsp;<a href="https://1851franchise.com/petwants/how-pet-wants-franchisees-are-building-stronger-relationships-with-pet-parents-2729211">what sets Pet Wants franchisees apart</a>. The brand’s community-driven model thrives on authentic interactions at markets, pop-up events, and local partnerships.<h2>A Family Business That Serves Families</h2>For Harker and Bohannon, Pet Wants is a family affair that benefits everyone, including their four dogs.“I love this business and I love that we’re benefiting not only our family but helping other families live a better life,” Harker said.That sentiment echoes throughout the Pet Wants network, where&nbsp;<a href="https://1851franchise.com/petwants/education-and-wellness-professional-launches-pet-wants-franchise-to-serve-local-community-2728025">many franchisees operate alongside spouses, children or siblings</a>. The company’s national&nbsp;<a href="https://1851franchise.com/petwants/pet-wants-as-a-lifestyle-brand-building-a-franchise-around-pet-health-wellness-2730102">support system and training programs</a> help new owners launch and grow. And with the ability to start mobile and scale to a storefront at their own pace, families can align their business goals with their lifestyle needs.<h2>Building Legacy Through Purpose</h2>Every bag of Pet Wants food is a reflection of the brand’s larger mission: improving pet health and well-being through education, trust and community.For Bohannon and Harker, that mission continues to guide their growth. “We’ve had steady growth every month since we opened,” Bohannon said. “The community has really welcomed us, and we’re looking forward to what’s next.”Learn more about launching your own Pet Wants business:<a href="https://1851franchise.com/petwants/info">&nbsp;https://1851franchise.com/petwants/info</a>.

How Pet Wants Can Be the Ideal Family Business Opportunity

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1851 Franchisee Spotlight design with photo of Nicki Davis and Pet Wants logo

Experienced Retail Pro and Dedicated Mom Builds a Purpose-Driven Future with Pet Wants

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Colorado Springs Couple Turns Their Dog’s Health Journey Into a Mission-Driven Pet Wants Business

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For entrepreneurs looking to enter&nbsp;<a href="https://1851franchise.com/petwants/why-pet-wants-is-winning-best-in-show-in-the-booming-pet-food-industry-2720462">the booming pet industry</a>, it can be difficult to distinguish the meaningful opportunities from the noise. With mobile-only concepts on one end of the spectrum and massive big-box pet retailers on the other, not every model fits what many new business owners are truly looking for: a scalable investment, a manageable entry point and a mission-driven brand that prioritizes quality.According to&nbsp;<a href="https://www.linkedin.com/in/petereberly">Peter Eberly</a>, vice president of brand development,&nbsp;<a href="https://petwantsfranchise.com/">Pet Wants</a> stands out because it hits all the right notes at once.“When I think of&nbsp;<a href="https://1851franchise.com/petwants/info">Pet Wants</a>, there are a lot of other pet franchises out there,” Eberly said. “But the brand really falls into a sweet spot. There are a lot that are mobile-driven - like dog grooming or poop pickup - that are fairly low-cost. But then there are the really big box retailers with brick-and-mortar locations. Those have a huge entry price point. I always say Pet Wants fills the middle ground there.”<h2>A Business Model That Occupies the Perfect “Middle Ground”</h2>Eberly says the ability to combine an approachable investment with a community-centered retail model is&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-pet-wants-franchise-costs-fees-profit-and-data-2722308">one of Pet Wants’ most strategic strengths</a>.“It’s pretty affordable as a point of entry,” he said. “There is a brick-and-mortar component to it, but it's more of a hometown, mainstream boutique brick-and-mortar shop. It’s more approachable and less scary than the bigger brands.”This “boutique but accessible” positioning has become one of Pet Wants’ strongest differentiators — especially in a market where pet parents increasingly want expertise, transparency and personal connection.“It fits a really nice sweet spot there and is really all about the food and the product,” Eberly said. “The brand’s calling card is the fresh, healthy food that is made in small batches and slow cooked. It is delivered fast; it isn’t sitting on the shelf for a while.”That&nbsp;<a href="https://1851franchise.com/petwants/the-fresh-food-revolution-why-now-is-the-best-time-to-invest-in-pet-wants-2728610">emphasis on fresh, nutrient-rich food</a> is why so many franchisees originally discovered the brand as customers. “So many owners are folks who found the brand as a consumer,” he said. “Their pet had some issues and they found the Pet Wants product and became an advocate for themselves. They wanted to share that and start their own business in the space.”<h2>A Two-Phase Model That Lets Owners Build Revenue From Day One</h2>Beyond its product differentiation, Eberly says&nbsp;<a href="https://1851franchise.com/petwants/how-pet-wants-franchisees-rapidly-grow-their-businesses-from-mobile-to-brick-and-mortar-locations-2726266">Pet Wants’ two-phase business model</a> is one of the most compelling reasons to invest.“Another differentiator is that we have this two-phase approach — you can start mobile, getting the name out in the community, drive revenue and build a client list and a customer base as you get ready to build the brick-and-mortar store,” he said.In an industry where traditional retail concepts often require months of buildout without revenue, this structure allows franchisees to generate cash flow while also laying the groundwork for long-term scalability.“It’s very different than other pet retail franchises, where revenue isn’t typically coming in as you start the business,” Eberly said. “That is a huge differentiator and advantage.”<h2>A Personalized, Educational Retail Experience</h2>Pet Wants stores aren’t designed to mirror high-traffic discount pet chains. Instead, they intentionally operate like&nbsp;<a href="https://1851franchise.com/petwants/pet-wants-as-a-lifestyle-brand-building-a-franchise-around-pet-health-wellness-2730102">trusted neighborhood nutrition centers</a>.“The owners who have been successful here are the ones who are passionate about improving the lives of pets in their community,” Eberly said. “If you think of that main-street, boutique feel, the pet and the pet owners come to learn about what might make their dog or cat healthier. There is a personal relationship component to the brick-and-mortar piece. It is much more personalized than a typical retail environment.”This approach aligns with the brand’s larger mission: helping pet owners access healthier nutrition, better education and a more meaningful shopping experience. Franchisees are encouraged — and trained — to become local experts, not just retailers.<h2>A Support Network That Sets Owners Up for Success</h2>Eberly says that what happens behind the scenes is just as important.“Our owners are really passionate about pets; they found the brand as consumers originally,” he said. “They are believers in the product and there is a strong network of other owners who have built this network of sharing best practices and the like.”This combination of corporate support and franchisee-to-franchisee collaboration creates an environment where new owners never feel alone and where collective learning accelerates individual success.<h2>A Growing Brand With Momentum and Room To Scale</h2>As the pet industry continues its rapid expansion,&nbsp;<a href="https://1851franchise.com/petwants/leadership-team-2730456">Pet Wants is well-positioned for significant continued growth</a>. Eberly believes the brand is perfectly aligned with what modern pet parents are demanding.“We are a growing brand that has seen some nice momentum,” he said. “But we think along with the macro trends, our type of pet franchise is set for major growth. That health trend, even in the pet space, makes us feel like we have the wind at our back around our concept. We are growing, but have plenty of room to expand and help other communities.”At its core, Pet Wants attracts individuals who are passionate about animals and eager to make a meaningful impact on their community while also building a scalable business with strong earning potential.Ready to build a business rooted in purpose, passion and pet health and wellness? Visit&nbsp;<a href="https://1851franchise.com/petwants/info">https://1851franchise.com/petwants/info</a> to learn more about franchising with Pet Wants.

Investing in Pet Wants: What Makes This Franchise Opportunity Different?

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Pet Wants Franchisee Sets New Record For Revenue Sales Within His Very First Month

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