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Pigtails & Crewcuts Celebrates Midyear Success with New Signings, Strategic Initiatives and Impressive Sales Growth

The kids salon franchise has signed 10 new franchisees already this year as it looks to grow in key markets around the country by year’s end.

By Victoria CampisiStaff Writer
10:10AM 07/23/24

ATLANTA, GA —  Pigtails & Crewcuts, the 80-plus-unit kids salon franchise that offers quality haircuts for boys and girls aged zero to 12, is celebrating a successful first half of 2024. The franchise has seen substantial growth in franchise signings, launched new initiatives and enhanced its support team, all while achieving impressive year-over-year sales growth.

In the first half of 2024, Pigtails & Crewcuts added 10 new franchises, showcasing the brand’s lasting appeal and the increasing demand for top-notch children's hair salons. 

"We are thrilled to see such robust growth in the first half of the year,” said Hannah Swanson, Franchise Development Coordinator. “Just about half of our signings are from current owners expanding their portfolios, which speaks volumes about their confidence in the Pigtails & Crewcuts brand.”

The new signings included entrances into new markets such as Clarksville, Tennessee; North Lake and Madisonville, Texas; Davenport, Florida; and Wilmington, Jacksonville and the Raleigh area (specifically Morrisville) in North Carolina. 

According to Michelle Holliman, Vice President of Franchise Development, systemwide sales and same-store sales are also growing double digits year-over year. “This tells me that when our salons are profitable, the validation is there,” said Holliman. “It really makes a statement when we're having validation calls with potential franchise owners because everyone wants to invest in a business with a solid ROI.”

Pigtails & Crewcuts has made significant strides in enhancing franchisee support. Over the past several months, the company has hired three new franchise support specialists. "The great thing about what we've added to this team is they all have franchise experience,” said Holliman. “Their role is crucial in providing ongoing support, training and mentorship to our franchisees. Our commitment to their success is unwavering, and we believe this enhanced support team will drive even greater achievements for our franchisees.”

Additionally, Pigtails & Crewcuts promoted Ben Rigel to Director of Real Estate, a move that reflects the company’s focus on strategic growth and efficient franchise development. Rigel has been instrumental in working alongside CEO and President Wade Brannon, learning the intricacies of real estate, and will now lead efforts to identify prime locations and streamline the opening process for new salons.

The momentum from the first half of the year sets a positive tone for the remainder of 2024. Pigtails & Crewcuts is gearing up for a series of new salon openings by year-end and continues to focus on expanding into hot markets, including Lakeland and Miami, Florida; Indianapolis, Indiana; Des Moines, Iowa; Baltimore, Maryland; Ann Arbor and Grand Rapids, Michigan; Minneapolis and St. Paul, Minnesota; Kansas City and St. Louis, Missouri; Omaha and Lincoln, Nebraska; Cincinnati, Cleveland and Columbus, Ohio; Pittsburgh and Philadelphia, Pennsylvania; and Provo and Salt Lake City, Utah.

“We are incredibly optimistic about the future,” said Swanson. “With our national franchise conference in October 2025 on the horizon, we are already seeing increased enthusiasm and commitment from our franchisees. Many are eager to open additional units, which is a strong indicator of the health and profitability of our business.”

About Pigtails & Crewcuts: 

Pigtails & Crewcuts is a kid’s hair salon franchise designed with family in mind. Franchising since 2005, it has become a premier destination for children’s hairstyling and a stress-free experience for parents. Pigtails & Crewcuts provides a range of hair care services for boys and girls aged zero to 12, and offers a custom line of child-friendly hair products, hair accessories, toys, and gifts. Each salon is a fun, engaging space where children can feel comfortable and enjoy their haircuts, complete with activities, event areas and a family-friendly atmosphere. With over 80 locations across more than 20 states, Pigtails & Crewcuts is continuously expanding and establishing itself as a leading franchise in the growing niche market of children’s hair care. To learn more about Pigtails & Crewcuts or to find a salon near you, please visit www.pigtailsandcrewcuts.com. To learn more about franchise opportunities with Pigtails & Crewcuts, please visit www.pigtailsandcrewcutsfranchise.com

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