Franchise News
Plant-Based Eggs Make Their First Foray into Fast Food
Now you won’t ever wonder whether the chicken or the egg came first.
Eggs are now making their way into the QSR industry, according to a CNBC article. Tim Hortons, a Canadian coffee chain, recently began testing JUST Egg in its home market locations, the article noted.
JUST Spokesman Andrew Noyes stated, “Canada is one of the most requested markets for JUST and we’re excited to be able to offer our product at select Tim Hortons locations for this market test,” the story said.
According to a 2018 study, one-third of Americans have completely stopped eating meat or have reduced the amount of meat they’re consuming. For vegans and vegetarians, bringing another meat-free food to the table will give them more options when eating out. Tim Hortons also introduced their Beyond Meat breakfast sandwiches and Beyond Burger, which are also plant-based.
“We are always listening to our guests and testing a wide variety of potential products in select restaurants across the country,” Jane Almeida, a Tim Hortons spokeswoman, said in the article.
To view the full article, click here.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
