1851

Prospective franchise owners are eager to sign on to join <a href="https://www.heydayskincare.com/pages/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity-2717174" target="_blank" rel="nofollow">Heyday</a> — a fast-growing skincare brand focused exclusively on making facials more accessible — as it launches lucrative franchise opportunities in major markets across the U.S.<a href="http://1851franchise.com/heyday">Heyday</a> provides expert, personalized and affordable skincare that empowers clients to be their best self. Members book monthly visits with a trained esthetician as part of their regular health and wellness routine, and by focusing solely on facials, Heyday offers an effective membership model that helps to promote recurring business. With no brand leader in skincare wellness — a $7 billion service industry and a $100 billion online industry — Heyday has limitless potential to dominate any market.Currently, the brand has 11 existing locations open in New York City, Los Angeles, Philadelphia and Bethesda, Maryland, with signed franchise agreements to develop locations in Chicago, Detroit, Philadelphia, Austin and Cleveland. The emerging brand is targeting expansion in 54 major metropolitan areas, including San Francisco, Seattle, Phoenix, Denver, Dallas, Houston, Atlanta, Miami and Boston, among other major metropolitans. Backed by a knowledgeable and experienced corporate team, the brand plans to grow to include more than 300 locations in the next five years.Owners <a href="https://www.linkedin.com/in/ari-lifschutz-82b4915b?utm_source=1851franchise.com&utm_medium=article&utm_campaign=prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity-2717174" target="_blank" rel="nofollow">Ari Lifschutz</a> and <a href="https://www.linkedin.com/in/adrianamrine/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity-2717174" target="_blank" rel="nofollow">Adrian Amrine</a>, who signed on to open the brand’s first location in Chicago next year, touted the brand’s concept as they make preparations for launch day.“We're in the early stages of finding a retail location in Lincoln Park of Chicago, in hopes to be open in the late spring or early summer of 2022,” Amrine said. “We’re so excited to bring accessibility to facials and launch this amazing concept in Chicago.”<h4>Why Heyday’s Concept is Poised to Win in Every Market</h4>Now more than ever, Americans are viewing facials as a regular part of their overall wellness routine as they prioritize personal health more than ever before.“Even before COVID-19 hit, self-care was a big buzzword,” said <a href="https://www.linkedin.com/in/maripat-klein-9a742b11/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity-2717174" target="_blank" rel="nofollow">Maripat Klein</a>, Heyday’s first-ever franchisee who signed on to open four locations in Cleveland. “But as the pandemic really took hold, I could see that people were looking for ways to take care of themselves in order to feel better and relieve stress. Heyday offers a great platform to enable people to do just that. I think we will see more people continuing to embrace a self-care routine long past the pandemic. This is a trend that’s here to stay.”Amrine recalled the moment when she knew that Heyday was right for her.“My husband went for his first facial ever in his life, and I joined him. He finished his appointment a few minutes before I did and, when I came out of the room I saw him buying a wide variety of skincare products. Before this, he had never even owned face wash. I looked at him and said, ‘You’re sold, aren’t you?’ And he said, ‘I’m sold.’”Heyday rises above gender norms, making facials accessible to anyone and everyone, a crucial business point for Amrine.“Facials shouldn’t just be for females,” she said. “It should feel welcoming and accessible to all genders. So, for my husband to feel confident and comfortable to get a facial and then walk out of his appointment and immediately think, ‘I need these products,’ and believe in it without my influence — it was just one of those amazing moments where I knew this was going to work.”Amrine, who comes from a consumer research background, ultimately made the decision to leave her previous career and enter into the health and wellness space with Heyday full-time. She said making the jump could have been intimidating, but Heyday’s franchising model gave her the security and support she needed to move forward.“It feels very much like a safety net — I can still have these dreams of owning my own business and a concept that I believe in, but I have the support of a larger corporation and other franchise owners,” Amrine said. “It doesn’t feel like such a daunting task. There’s a brand and a method already in place, and now I just get to put my own special touch on my store in Chicago and grow from there.”<h4>How Heyday’s Aestheticians are Key Differentiator Among Facial Services</h4>Heyday prioritizes finding the right owners and staff to ensure each location is set up for success. They’ve built a large, diverse team of expert licensed estheticians, who undergo a 10-day initial training followed by monthly continuing education programs. And, with a sole focus on providing personalized facials to clients, Heyday allows its aestheticians to really shine as the star of the show.“I'm just so thrilled to be able to offer facials that are personalized and effective in addition to offering a thoughtfully curated product line. As a customer, you’re getting the top-of-the-line products in addition to an amazing consultation with an aesthetician who knows skin and knows specifically how to help you with problem areas or long-term plans for your skin. Our aestheticians can help to guide clients through the necessary products and steps needed for aging, hydration and so much more,” Amrine said.Heyday’s aestheticians are paid an hourly rate plus commission, which is above and beyond the industry standard of service-based commission pay only. Together, these elements combine to provide the ideal culture and environment for an aesthetician to thrive, resulting in a turnover rate of less than 15% — well below the industry average of 35% to 50%.“I love that Heyday puts its aestheticians up on a pedestal,” Amrine said. “They’re really the ones leading the store. Success, for me, is having happy employees, happy customers and being a happy owner. The concept itself is something I truly believe in, and, for me, success would be seeing others believe in it, too.”As Heyday continues to expand, launching locations coast to coast, the market opportunities are endless and new owners can take their pick.“Experience Heyday once and you'll never go back to the old way of getting facials again,” Amrine said. “The demand is here. Hop on this opportunity now while you can, because Heyday is going to be one of the biggest disruptors in the skincare industry.”Heyday’s startup costs range between $574,000 to $755,500, depending on which market the store is located. Other factors like design, configuration and labor costs will also impact the total investment. <a href="https://1851franchise.com/heyday/how-much-does-it-cost-to-own-a-heyday-franchise-2716386">Click here</a> to see the full cost breakdown.To learn more about Heyday franchise opportunities, visit <a href="https://www.heydayskincare.com/pages/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity-2717174" target="_blank" rel="nofollow">https://www.heydayskincare.com/pages/franchise</a><a href="https://www.heydayskincare.com/pages/franchise.?utm_source=1851franchise.com&utm_medium=article&utm_campaign=prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity-2717174" target="_blank" rel="nofollow">.</a>

Prospective Owners Are Rushing to Join Emerging Skincare Brand Heyday as It Launches Franchise Opportunity

1851 Franchise

The rapidly expanding skincare and facial brand appeals to owners who are not only interested in health and wellness, but also the concept’s proven model and corporate support.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

prospective-owners-are-rushing-to-join-emerging-skincare-brand-heyday-as-it-launches-franchise-opportunity

Caring Transitions

Caring Transitions: A Recession-Resistant Franchise Opportunity for Entrepreneurs

caring-transitions-a-recession-resistant-franchise-opportunity-for-entrepreneurs

Minuteman Press International

L-R: Bob Titus (CEO), Eric Shank (Catonsville, MD), Bob Heimbuch (RVP), and Nick Titus (President).

Minuteman Press Franchise Owner Eric Shank Recognized at World Expo

minuteman-press-franchise-owner-eric-shank-earns-standing-ovation-at-world-expo-for-growth-in-catonsville-md

Melting Pot

Melting Pot Expands Its Flavor Story With Seasonal Menus and Retail Line

seasonal-menu-retail-innovation

Griswold

How Griswold Honors Veterans Through Care, Employment Opportunities and Franchise Ownership

how-griswold-honors-veterans-through-care-employment-opportunities-and-franchise-ownership

Sola Salons

Photo of exterior of Sola Salons location with brick front and blue sign

Why This Former Silicon Valley Engineer Invested in Sola Salons

silicon-valley-engineer-franchisee

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Crunch Fitness Franchise - Sixth Street Minority Stake - CR Fitness - 1851 Franchise

Sixth Street Takes Minority Stake in CR Fitness, the Largest Crunch Fitness Franchisee

cr-fitness-crunch-fitness-sixth-street-investment

houses, Why Top Franchises of 2025 Outperform Independent Businesses

Why the Top Franchises of 2025 Outperform Independent Businesses

how-franchises-outperform-independent-business-2025-tech-data

Photo of Happinest Brands teams standing together in front of branded vehicles

Happinest Brands Continues Strong 2025 Trajectory With Major Q3 Growth and Strategic Wins

happinest-brands-q3-franchise-growth

Franchise Owners Step Up To Support Communities During Government Shutdown - 1851 Franchise

Franchise Owners Step Up To Support Communities During Government Shutdown

franchise-community-support-shutdown

Slim Chickens Opens R&D Center at World Headquarters To Drive Menu Innovation

slim-chickens-rd-center-fayetteville

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

1851 Franchisee Spotlight graphic with photo of Barb Volk and KidStrong logo

Why This Orangetheory Fitness Franchise Owner Is Developing KidStrong Franchises

kidstrong-franchise-owner-barb-volk-2025

image of john oldham from pool scouts franchise in Greater South Fort Worth

New Franchisee Brings Hard Work and Heart to His New Pool Scouts Business in  Greater South Fort Worth

john-oldham-pool-scouts-greater-south-fort-worth

photo-of-laynes-chicken-fingers-dalton-dennis-southern-oregon

23-Year-Old Entrepreneur Brings Soon to Be Famous Chicken™ to Southern Oregon With 3-Unit Layne’s Chicken Fingers Franchise Signing

Prospective Owners Are Rushing to Join Emerging Skincare Brand Heyday as It Launches Franchise Opportunity

MORE STORIES LIKE THIS