QDOBA Will Offer Plant-Based Protein Option Nationwide Starting May 28

As the demand for hearty and eco-friendly plant-based options heats up in the fast-food and fast-casual spaces, QDOBA Mexican Eats has announced that it will add the meatless Impossible™ to its menu in 730 restaurants across the country starting May 28, according to the Associated Press. The nationwide rollout follows a successful test in Michigan and will come after a first-phase rollout in select Brooklyn, Denver and Los Angeles QDOBA locations beginning April 23.

The taste and preparation of Impossible™ is meant to mimic beef. QDOBA plans to season the protein in-house with a blend of tomatoes, garlic, smoked chiles, paprika and red onions. The franchise will offer an Impossible Bowl with cilantro-lime white rice and black beans layered with three-cheese queso, pico de gallo and guacamole, and an Impossible Taco with red onions, cilantro and salsa verde wrapped in a corn tortilla.

“QDOBA created a truly unique and delicious Impossible offering, so it’s no surprise that the Michigan market test was such a success,” reportedly said David Lee, chief operating officer and chief financial officer of Impossible Foods Inc. “We’re thrilled to grow our partnership with QDOBA and further advance our mission of transforming the global food system to support the planet—as well as our growing population.”

Read the full press release here.