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<div> In the franchise world, Discovery Day is the ultimate date where both sides decide if they&#8217;re ready to take the next step. For franchisors, creating a memorable and informative experience &#8211; while being true to the brand and its culture &#8211; is crucial to growing with not only more franchisees than competitors in the space, but more highly qualified operators and better future brand ambassadors. </div><div>&nbsp;</div><div>QSR took a look at some of the most successful brands at recruiting franchisees in their December issue, including Tampa-based Checkers and Rally&#8217;s, who likes to look at their franchise system much like a family tree. </div><div>&nbsp;</div><div>&#8220;It&#8217;s my favorite day&#8230;and probably the most important day in our relationship,&#8221; Rick Silva, CEO of <a href="http://checkersfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=qsr-magazine-checkers-rallys-recruiting-tactics-encourage-franchise-growth-3129" target="_blank" rel="nofollow" target="_blank">Checkers &amp; Rally's</a> Restaurants, Inc., told <a href="https://www.qsrmagazine.com/franchising/big-discovery?utm_source=1851franchise.com&utm_medium=article&utm_campaign=qsr-magazine-checkers-rallys-recruiting-tactics-encourage-franchise-growth-3129" target="_blank" rel="nofollow" target="_blank">QSR Magazine</a>. &#8220;It sets the tone for our relationship.&#8221; </div><div>&nbsp;</div><div>In line with the focus on the brand as a family, <a href="http://checkers.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=qsr-magazine-checkers-rallys-recruiting-tactics-encourage-franchise-growth-3129" target="_blank" rel="nofollow" target="_blank">Checkers and Rally&#8217;s</a> holds a monthly Discovery Day where multiple franchise prospects meet to share dinner together and then learn about the brand and opportunity. The team also emphasizes the franchisor/franchisee relationship through presenting the corporate team as a friendly support system for incoming zees. </div><div>&nbsp;</div><div>&#8220;And once they become a franchisee,&#8221; Silva added to QSR, &#8220;the real exciting work begins.&#8221;</div><div>&nbsp;</div><div>For more information about Checkers and Rally's <a href="http://checkers.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=qsr-magazine-checkers-rallys-recruiting-tactics-encourage-franchise-growth-3129" target="_blank" rel="nofollow" target="_blank">click here</a>.&nbsp;</div>

1851 Franchise

The brand's recruitment methods are one of the reasons their franchises have doubled.

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QSR Magazine: Checkers & Rally's Recruiting Tactics Encourage Franchise Growth

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HomeTeam Inspection Service

Good Day Columbus: Home Insurance Expert Reveals Why Central Ohio Premiums Are Rising and How to Combat Costs

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CapitalSpring

Primetime Fitness Expands Crunch Portfolio With CapitalSpring’s Backing

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Children's Lighthouse

How Children’s Lighthouse Franchisees Scale to Multiple Locations

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Express Employment Professionals

Betting on Himself: How Chris Brown Built an Express Employment Professionals Franchise From the Ground Up

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Comfort Keepers

Comfort Keepers® Named One of America’s Best Home-Care Providers

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QSR Magazine: Checkers & Rally's Recruiting Tactics Encourage Franchise Growth

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