Boston fast casual has grown from one food truck to 17 units.
Ali Fong and Patrick Lynch would never has guessed their 2011 Boston food-truck competition idea would turn out to be such a success and growing business. According to a recent QSR Magazine article, the Boston concept Bon Me now has 17 units including food trucks, food carts and brick-and-mortar restaurants. The Boston fast casual started as a food truck serving Vietnamese bánh mì sandwiches as well as rice bowls and noodle salads with mix-and-match protein choices.
“[Lynch] comes from a finance background, and I come from a food background, so when we opened our first truck, we didn’t know what we were doing. But we also kept in mind that we wanted to open more trucks,” said Fong. “And with the opening of restaurants, we knew we wanted something that was replicable.”
With so many good places to get bánh mì sandwiches in the area, Fong knew they had to create something unique. Nontraditional fillings and new specials every quarter differentiates Bon Me from other fast casuals. For now, the brand is only in Boston but has plans to open more locations.
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