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QSR: Which Wich Takes Europe

Sandwich chain will open doors to its first European restaurant in the U.K.

Which Wich is heading to London. As reported by QSR recently, the fast growing sandwich franchise based out of Dallas signed a deal to open their first London location by the end of 2017.

"London is the heart of the United Kingdom and a hub for those traveling throughout Europe. Given the success Which Wich has experienced in other major international markets, we feel that our brand will also be enthusiastically received in the UK,” Alex Oswiecinski, vice president of international operations and development for Which Wich, said in a press release run by QSR.

Which Wich is focused on opening ten locations in London before expanding throughout the United Kingdom, where there is capacity for more than 100 restaurants

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