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Reserve Acquires Payment App Dash

Reserve will be discontinuing the app and integrating its technology into its own program

By Nick Powills1851 Franchise Publisher
SPONSOREDUpdated 2:14PM • 04/01/16
Reserve, the digital concierge service focused on streamlining the restaurant experience, recently acquired the payment processing app Dash. The recent acquirement comes on the heels of Reserve receiving a strategic investment from beverage company Diageo.
 
Dash uses proprietary API technology to connect consumer’s mobile device with legacy restaurant and bar point of sale (POS) systems. Users are able to use the app to split or pay the bill and receive a receipt from more than 250 restaurants and bars in the U.S. Reserve will be phasing out the Dash app and integrating the technology into their own systems.
 
“As Reserve pushes more deeply into the payment space, POS integration will be an important way to help restaurants understand their diners and provide exceptional hospitality to Reserve guests. It would also give Reserve the ability to improve the diner experience by providing a more detailed digital receipt after the meal,” a company spokesperson told VentureBeat.
 
In the acquisition Reserve will acquire ownership of Dash’s three pending patents and its sole utility patent.
 

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