1851

Robert K.’s wife had been a fan of <a href="https://www.robeks.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow">Robeks Fresh Juices &amp; Smoothies</a> healthful and fruitful snack drinks long before he ended up buying the franchise location she frequented. "While it wasn’t the career I initially expected, living a healthy lifestyle was something I could get behind wholeheartedly," says the owner today, after 16 years as a franchisee with the brand.&nbsp;Before joining Robeks as an owner, Robert had worked in the medical-device industry, but the travel schedule of the position didn’t align with his personal and familial priorities. “As the vice president of sales for a medical-device business, I spent too much time away from my wife and our newborn baby at the time,” he said. “In 2001, I began looking into various franchise concepts to diversify my portfolio, specifically in the QSR segment, as I was drawn to the simplicity of operations. While many of the food service models included products that went bad quickly, resulted in unnecessary waste or created the risk of foodborne illness, Robeks offered a clean, efficient and fun concept.”Since the first<a href="https://www.robeks.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow"> Robeks</a> opened in 1996 and began franchising five years later, the brand has earned a healthy portion of the booming bowl, fresh juice and smoothie franchise market, expanding to feature<a href="http://robeks.com/locations/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow"> 83 franchise locations across the country</a>. With a recent brand refresh and <a href="http://robeks.com/menu/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow">menu revamp</a>, Robeks franchisees are in a better position than ever to provide healthy food in a colorful, high-energy setting. Now, with a goal of reaching 100 locations by 2021, Robeks is focused on franchise growth.Robert was pointed in the direction of Robeks by his wife, who was a frequent customer of the brand when it originally started in Southern California. Robert researched the concept and contacted the corporate leadership team, who steered him toward buying the location in <a href="http://robeks.com/locations/rancho-cucamonga-ca.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow">Rancho Cucamonga</a> and created a deal that included also purchasing the Los Angeles area location from a passive owner.“<a href="https://foodindustryexecutive.com/2019/03/consumers-say-they-want-to-eat-healthy/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow">The demand for healthy options and bowls</a> continues to grow, and it was clear that Robeks was at the forefront of the U.S. smoothie market,” Robert said. “I was very fortunate to get an opportunity to buy an existing store before I was finished building a new one. Buying an existing location gave me the real-world knowledge to fine-tune the design and layout of my new store and eventually save costs. Every step of the way, the Robeks team provided exceptional support to ensure that each location was successful.”At Robeks, <a href="https://robeksfranchise.com/support/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow">franchisees are given a full suite of support</a> that includes site selection, design, and construction. In addition, the brand’s best-in-class franchisee training infrastructure includes a seven-day, intensive program of in-store training on systems and procedures, product knowledge, management, local store marketing, operations and customer service. Three more days of continued training and assessment are provided at the Los Angeles headquarters. To guarantee a smooth roll-out, Robeks deploys operations reps to each new store for a week after opening.After ten years of ownership, Robert sold the Rancho Cucamonga operation in 2014 and has since focused solely on the Los Angeles area store, which has grown to become one of Robeks’ top-performing locations. Throughout the years, Robert points to Robeks’ flexible ownership opportunity as integral to his growth strategy and community engagement. For example, after years of building relationships with local schools, Robert had the opportunity to open the country’s first public high school juice bar several years ago.“The local high school offered us the opportunity, which allows us to extend our brand and our products outside of our four walls,” he said. “We deliver fresh-made smoothies every morning to the local school district. If you’re not finding new ways to grow the business, even in small increments, your competition is most likely gaining ground on you.”Looking forward, Robert is confident that healthy options and delicious smoothies aren’t going out of style anytime soon. “We’ve seen a lot of different quick-service trends come and go, but we’ve been able to grow through them and stay stable in a category that is ever-expanding,” he said. “Customers are always going to want to be healthy and live longer, and Robeks offers that successful business model to build upon.”The total estimated cost to open a Robeks is $228,450-$340,000. The brand offers discounts for veterans and multi-unit owners. For more info, visit:<a href="https://robeksfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years-2712759" target="_blank" rel="nofollow"> https://robeksfranchise.com/</a>

Robeks Franchisee Robert K. Has Been Bringing Flavorful and Healthy Smoothies to the Los Angeles Area for Sixteen Years

1851 Franchise

The California-based franchisee continues to grow with the emerging smoothie brand in his community, including a catering partnership with the local school district.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

robeks-franchisee-robert-k-has-been-bringing-flavorful-and-healthy-smoothies-to-the-los-angeles-area-for-sixteen-years

Woodhouse Spas

Photo of exterior of Woodhouse Spa location with people walking around outside

Woodhouse Spas: A Recession-Resistant Franchise Opportunity With Unmatched Support

woodhouse-spas-recession-resistant-franchise-opportunity

Sylvan Learning

Pasadena Weekly: Sylvan Learning Pasadena Offers Free Tutoring for Students Impacted by Local Fires

sylvan-learning-pasadena-free-tutoring-fire-support

BIGGBY COFFEE

BIGGBY® COFFEE Names Erin Kaylor as President, Reinforcing People-First Vision

BIGGBY® COFFEE Names Erin Kaylor as President, Reinforcing People-First Vision and Growth-Focused Future

biggby-coffee-names-erin-kaylor-president

Workout Anytime

Design with Workout Anytime logo and photo of Larry Brayman

Workout Anytime Welcomes Larry Brayman as Chief Marketing Officer, Strengthening Leadership Team Amid Growth Surge

workout-anytime-larry-brayman-cmo

Crust Pizza Co.

Crust Pizza Co. Spreading Through the Southwest - 1851 Franchise

Crust Pizza Co. Targets Southeast U.S. for Expansion

crust-pizza-co-southeast-expansion

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Eli Lilly GLP-1 Lawsuits - Mounjaro - Zepbound - 1851 Franchise Agg

Eli Lilly Sues Telehealth Startups Over GLP-1 Knockoffs, Escalating Legal Battle

eli-lilly-glp-1-lawsuits

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

Restaurant Business: Crumbl Cools Its Expansion, Refocuses on Profitability

restaurant-business-crumbl-cools-its-expansion-refocuses-on-profitability

Franchise Face-Lifts: Why Major Restaurant Brands Are Betting Big on Remodels

franchise-face-lifts-why-major-restaurant-brands-are-betting-big-on-remodels

How New Tariffs Are Causing Price Hikes and Surcharges for U.S. Businesses and Franchises - 1851

Tariffs Prompt Price Hikes, Surcharges as Businesses (and Franchises) Brace for Rising Costs 

tariffs-prompt-price-hikes-surcharges

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchise Success Stories: Inspiring Tales from the Front Lines

franchise-success-stories

Amateur Bodybuilder and Business Partner Bring Passion for Fitness to World Gym Franchise in Fulton, New York

amateur-bodybuilder-and-business-partner-bring-passion-for-fitness-to-world-gym-franchise-in-fulton-new-york

franchisee spotlight graphic with photo of Venetya Evans and Sylvan Learning logo

IT Leader Celebrates One Year of Sylvan Learning in Simi Valley: A Passion for Education and Technology Drives Her Mission to Help Students Succeed

it-leader-celebrates-one-year-of-sylvan-learning-in-simi-valley

Image of building outline hovering over person's hand

How To Choose the Right Franchise: A Step-by-Step Guide to Success

how-to-choose-the-right-franchise-step-by-step

Most Profitable Restaurant Franchises To Own in 2025 - 1851 Franchise

The Most Profitable Restaurant Franchises to Own in 2025

most-profitable-restaurant-franchises-to-own

DonutNV Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-donutnv-franchise-costs-fees-profit-and-data

Robeks Franchisee Robert K. Has Been Bringing Flavorful and Healthy Smoothies to the Los Angeles Area for Sixteen Years

MORE STORIES LIKE THIS