Robeks INFO
About Robeks
Founded in 1996, Robeks is an L.A.-based health food franchise that serves smoothies, açaí bowls and juices made from only the best fruits, fresh vegetables, and natural ingredients. Robeks appeals to a broad demographic of loyal fans by providing delicious, hand-crafted and nutritious meal alternatives, enhanced with a proprietary line of enrichments to deliver the right carbohydrates, fiber, protein, vitamins, minerals and herbs for powering up metabolism and overall wellness.
Since starting to franchise in 2001, Robeks has earned a healthy portion of the booming bowl, fresh juice and smoothie franchise market, expanding to feature 83 franchise locations across the country. With a recent brand refresh and menu revamp, Robeks franchisees are in a better position than ever to create a harmony between flavor and health. Learn more about how we make it easy and enjoyable for customers to take good care of themselves at www.robeks.com. Connect with us on Facebook, Twitter and LinkedIn.
Why Now Is The Right Time To Invest In Robeks
Robeks has spent the last 25 years establishing itself as a leader in raw juices, nutritional enhancements, acai bowls, Greek yogurt, smoothies and many, many more products that are as healthy as they are delicious.
With 85-plus locations, Robeks commands a solid $2 billion portion of the smoothie and juice market that’s projected to do nearly $44.6 billion in sales in 2021. With a health-focused, highly portable and easy-to-enjoy product backed by a solid brand name, Robeks offers franchisees the chance to cash in on a booming health food market with a well-balanced and innovative menu that has proven recession and pandemic-resistant.
What Sets Robeks Apart?
Many brands make smoothies, but Robeks has raving fans across the country practically begging for a store in their local community. The brand’s lifelong dedication to top-quality products has created an army of high-frequency customers who ask for the brand’s offerings by name. By focusing on just the delicious, great-for-you smoothies, juices and bowls, Robeks keeps its retail footprint small, its staffing requirements minimal, and its stores producing little food waste without expensive, dirty equipment like fryers and grills.
How Much Does It Cost?
Robeks has always been ahead of its time, and its competitors, when it comes to the smoothie, juice and bowl industry, and is proud to offer franchise opportunities to entrepreneurs.
The total investment necessary to begin operation of a Robeks store is $228,450 to $340,000, which includes a $23,000 to $44,500 franchise fee.
Why Invest in Robeks?
The juice drinks and smoothies market has enjoyed steady growth over the years and is expected to reach $44.6 billion in sales in 2021. The segment enjoys high-frequency customers that stick with a product. Of juice drinkers in the U.S., 46% are most attracted to juices because of the added health benefits and 41% drink juice every day. Across all juice drink consumers, 89% believe in made-to-order smoothies as an enjoyable way to get a healthy fix.
Plus, the segment has room to grow as sugary drinks meet increased scrutiny and regulation in the marketplace.
Robeks has cultivated a strong following among health-focused juice and smoothie drinking consumers and is strongly positioned to compete in the $20 billion market.
Why You?
Robeks gives franchisees the opportunity to make a healthy profit while providing delicious, nurturing products to their community. The brand’s name and fanbase provides instant credibility and demand that franchisees can leverage to support their communities.
Robeks looks at franchise owners as community outreach leaders that have the opportunity to support schools, youth sports and local businesses and charities to form relationships that endear the brand to the community.
Combined with the brand’s energetic in-store experience, engaged staff and delicious products that give customers an immediate pick me up, owning a Robeks affords entrepreneurs the chance to become the fabric of their communities.
Leadership Team
David Rawnsley: President & CFO at Robeks
Robert Campos: Vice President of Franchise Sales
Corey Remington: Manager of Franchise Development
Josh Rorman: Digital Marketing Manager
Mitch Baker: VP of Marketing