Sandwich chain Schlotzsky’s is upgrading its look and feel, according to a report in QSR magazine.

The chain, which has more than 400 locations around the country, specifically wants to appeal to young millennial families with children who need a fast-casual dining-out option.

Eighteen locations have already been updated with the new style and menu options, which include beer and wine, and every location should be transitioned over by the end of 2019.

“All the research said young millennial families wanted places where they can take their kids, but mom and dad would like to have the opportunity to get a beer or glass of wine,” Schlotzsky’s president Kelly Roddy told QSR. “So, we added beer and wine, which has tremendously helped our dinner and weekend business. It’s making us a place that is very relevant and warm.”

Read the full report at QSR magazine.

Sandwich chain Schlotzsky’s is upgrading its look and feel, according to a report in QSR magazine.

The chain, which has more than 400 locations around the country, specifically wants to appeal to young millennial families with children who need a fast-casual dining-out option.

Eighteen locations have already been updated with the new style and menu options, which include beer and wine, and every location should be transitioned over by the end of 2019.

“All the research said young millennial families wanted places where they can take their kids, but mom and dad would like to have the opportunity to get a beer or glass of wine,” Schlotzsky’s president Kelly Roddy told QSR. “So, we added beer and wine, which has tremendously helped our dinner and weekend business. It’s making us a place that is very relevant and warm.”

Read the full report at QSR magazine.

Don’t Miss the Next Big Franchise Story

Sign up for the 1851 Franchise newsletter to get our biggest stories before everyone else

By signing up, you agree to our user agreement (including class action waiver and arbitration provisions), and acknowledge our privacy policy.

Cristina Merrill

About the Author

Cristina Merrill

Follow