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In February, franchisees Sean Cangelosi and Patrick Fritscher decided to open another Smoothie King location (the seventh for Cangelosi since 2001). The duo wanted their shop to stand out; as Baton Rouge has several Smoothie King locations already.

Ultimately they decided to open the franchise’s second hospital location and only 24-hour store.

The 24-hour idea originated with [Fritscher], Cangelosi told 225. His wife works in the hospital and knows daily life there, including the fact that people are often up at all hours and in need of a healthy meal option.

Smoothie King’ smoothies are made with real fruits and vegetables and customers can add vitamins as well. Patients and visitors alike will now have nutritious, customizable choices available all the time. In short, they will no longer be at the mercy of the hospital cafeteria.

Since its establishment in 1973, Smoothie King has grown to over 700 locations worldwide.

To read the full story, click here.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

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