Social Geek Radio: How to Integrate Live Video into Your Marketing Strategy

There’s no doubt that live video is a marketing tool that’s here to stay. That’s why it’s essential for brands to know how to correctly integrate different live video platforms into their marketing strategies.

On this week’s podcast, Social Geek Radio hosts Deb Evans and Jack Monson discuss what’s trending and what’s obsolete in live video marketing today. For example, they explain the importance of Facebook live streams and why brands may not want to invest their time in Google Hangouts.

Evans and Monson also go beyond discussing live video trends to explain what needs to be done after a live stream ends and the video finds a more permanent home online.

To learn more about Social Geek Radio, click here.