1851

In an effort to gain back an increasingly health-minded customer base, Starbucks is testing a healthier iteration of one of its signature menu items, the Frappuccino, in 600 stores in California, Missouri and Rhode Island.

<a href="https://www.wsj.com/articles/starbucks-frappuccino-gets-a-sugar-makeover-1535621400?mod=hp_lead_pos7&utm_source=1851franchise.com&utm_medium=article&utm_campaign=starbucks-experiments-with-cutting-down-sugar-content-of-frappuccinos-2707715" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">According to the Wall Street Journal,</a> the corporate-owned coffee giant has seen Frappuccino sales drop 3 percent this fiscal year, the drink making up 11 percent of its revenue compared to the 14 percent of revenue it represented as recently as 2015. 

Reducing the drink&rsquo;s notoriously high sugar content without impacting its taste didn&rsquo;t prove easy.&nbsp;Starbucks reportedly tested 20 types of cream and 70 different vanilla flavorings before arriving at a viable solution. For the new caramel Frappuccino, for example,&nbsp;the changes amounted to 50 fewer calories, 18 fewer grams of sugar and 150 fewer milligrams of sodium than the original 16-ounce drink.

Read the full store <a href="https://www.wsj.com/articles/starbucks-frappuccino-gets-a-sugar-makeover-1535621400?mod=hp_lead_pos7&utm_source=1851franchise.com&utm_medium=article&utm_campaign=starbucks-experiments-with-cutting-down-sugar-content-of-frappuccinos-2707715" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>.

Starbucks frappuccino, frappuccino recipe change, health-conscious movement

Starbucks Experiments with Cutting Down Sugar Content of Frappuccinos

1851 Franchise

With the drink’s sales lagging as consumers become more health-conscious, Starbucks takes steps to tweak Frappuccino recipes

starbucks-experiments-with-cutting-down-sugar-content-of-frappuccinos

United Water Restoration Group

From Receptionist to General Manager: Caitlin Lopez’s Growth Journey at UWRG

From Receptionist to General Manager: Caitlin Lopez’s Growth Journey at United Water Restoration Group Long Island

united-water-restoration-group-long-island-caitlin-lopez-journey

BooXkeeping

BooXkeeping Sets Its Sights on Phoenix for Strategic Franchise Growth

booxkeeping-sets-its-sights-on-phoenix-for-strategic-franchise-growth

Express Employment Professionals

How Express Employment Professionals Empowers Franchise Owners Through Training and Development

how-express-employment-professionals-empowers-franchise-owners-through-training-and-development

Pet Wants

How Pet Wants Franchisees Are Building Stronger Relationships With Pet Parents

how-pet-wants-franchisees-are-building-stronger-relationships-with-pet-parents

Right at Home

Right at Home In-Home Care Services Cleveland Ohio Market Release

Right at Home Expanding In-Home Care Services in Cleveland, Lorain, and Elyria

right-at-home-expanding-in-home-care-services-in-cleveland-lorain-and-elyria

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

Restaurant Business: Crumbl Cools Its Expansion, Refocuses on Profitability

restaurant-business-crumbl-cools-its-expansion-refocuses-on-profitability

Franchise Face-Lifts: Why Major Restaurant Brands Are Betting Big on Remodels

franchise-face-lifts-why-major-restaurant-brands-are-betting-big-on-remodels

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

Fly Dance Fitness Expands With First Franchise Location in Georgia

fly-dance-fitness-franchise-expansion

1851 Agg - McDonald's Sales Decline Expansion Continues - 1851 Franchise

McDonald’s Franchisees Feel the Pressure as Sales Decline and Expansion Continues

mcdonalds-franchisees-feel-the-pressure-as-sales-decline-and-expansion-continues

Tariff Tensions Threaten U.S. Restaurants with Rising Costs and Supply Chain Disruptions

tariff-tensions-threaten-us-restaurants-with-rising-costs-and-supply-chain-disruptions

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

Franchisee spotlight graphic with photo of Greeva Patel and BIGGBY COFFEE logo

BIGGBY® COFFEE Franchisee Brings Passion for Community and Coffee to East Dundee

biggby-coffee-franchise-east-dundee-illinois

Air Force Veteran Launches United Water Restoration Group Franchise to Better Serve Community

air-force-veteran-launches-united-water-restoration-group-franchise

Starbucks Experiments with Cutting Down Sugar Content of Frappuccinos

MORE STORIES LIKE THIS