1851

Starbucks is jumping on the cashless trend&mdash;at least at one store in Seattle. According to a <a href="https://www.cnbc.com/2018/01/26/starbucks-tests-cashless-store-as-more-customers-buy-coffee-with-their-phones.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=starbucks-tests-cashless-store-as-more-customers-buy-coffee-with-their-phones-2705366" target="_blank" rel="nofollow">recent CNBC article</a>, the coffee giant is testing out how digital and credit card payments will affect the customer experience and behavior.

&quot;Thirty percent of our payments in the United States [are] done with a mobile phone,&quot; said CEO&nbsp;Kevin Johnson. &quot;Over 40 percent is done with phones and Star Value cards with rewards. In China, over 60 percent of our tenders come from mobile payments.&quot;

More Starbucks customers are using their phones to buy coffee and the brand has taken notice. The cashless store is just one aspect of the new Starbucks&rsquo; strategy to increase its digital innovation with customers that don&rsquo;t currently use their rewards program. The brand also added mobile order and pay last March.&nbsp;

<a href="https://www.cnbc.com/2018/01/26/starbucks-tests-cashless-store-as-more-customers-buy-coffee-with-their-phones.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=starbucks-tests-cashless-store-as-more-customers-buy-coffee-with-their-phones-2705366" target="_blank" rel="nofollow">Click here to read the full article.</a>&nbsp;

Starbucks Tests Cashless Store as More Customers Buy Coffee with Their Phones

1851 Franchise

One location in Seattle will now be cashless for the coffee giant.

starbucks-tests-cashless-store-as-more-customers-buy-coffee-with-their-phones

Children's Lighthouse

How Children’s Lighthouse Stands Out Among Other Children’s Education, Childcare, and Daycare Franchises

how-childrens-lighthouse-stands-out-among-other-childrens-education-childcare-and-daycare-franchises

The Growth Coach

The Growth Coach Franchise Costs, Fees, Profit and Data for 2025

the-growth-coach-franchise-costs-fees-profit-and-data-for-2025

One Hour Heating and Air Conditioning

Why One Hour Heating & Air Conditioning Sees People as the Power Behind Franchise Growth

one-hour-heating-air-conditioning-franchise-growth

Lawn Doctor

Design with photo of John Perry and Lawn Doctor logo

How a 20-Year Industry Veteran Tripled His Sales With a Lawn Doctor Franchise

lawn-doctor-franchise-success-story-john-perry

Fitness Premier

The Secret to Fitness Franchise Success? It's Not Just the Workouts

fitness-premier-franchise-marketing-support

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Design with American and Federal Reserve flags against light blue background

Federal Reserve Expected To Cut Rates by Quarter Point, a Move That Could Boost Franchise Growth

fed-rate-cut-boosts-franchise-growth

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Starbucks Tests Cashless Store as More Customers Buy Coffee with Their Phones

MORE STORIES LIKE THIS