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Photo courtesy of Taco Bell&nbsp;<div style="font-style: normal;">Emojis are no longer just contained to inside jokes between friends. Taco Bell recently launched a &#8220;taco emoji engine,&#8221; which allows users to mash up an emoji of their choice and a taco.</div> Smartphone users have been waiting on pins and needles for software updates to include a taco emoji, but their hopes have been dashed the last few rounds of updates. Taco Bell has heard the cries of the many and has teamed with Deutsch L.A., a Los Angeles-based marketing communications agency, to roll out a social-marketing campaign to welcome the new taco emoji, available at their <a href="http://www.tacobell.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-and-deutsch-la-unveil-taco-emoji-engine-2835" target="_blank" rel="nofollow" target="_blank">website</a>. "They're all meant to be fun, almost collectible pieces,&#8221; Marisa Thalberg, chief brand engagement officer for Taco Bell, <a href="http://www.adweek.com/news/technology/heres-why-taco-bell-created-600-gifs-and-photos-its-new-social-campaign-168007?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-and-deutsch-la-unveil-taco-emoji-engine-2835" target="_blank" rel="nofollow" target="_blank">told AdWeek</a>. &#8220;I think they're going to be highly Instagramable.&#8221; To use the engine, users need to tweet a picture of the taco emoji along with another emoji available at Taco Bell&#8217;s website. Users then will get a reply from the brands Twitter account with a GIF of the two emoji&#8217;s mashed up together. The Irvine, California-based brand announced it has 600 pieces of different content ready to go. Taco Bell has been an advocate of getting a taco emoji off the ground. In November 2014, the brand set up a petition at Change.org in order to get some exposure for the cause. With more than 33,000 signatures on record, Unicode Consortium unveiled the newly-designed emoji in June. Thalberg went on to say this unveiling has been a long time coming. "This is about the taco having its rightful place in the official emoji keyboard&#8212;this wasn't about us doing a branded thing, this was about the taco itself,&#8221; she said. "We had our hopes raised and dashed a few times along the way, but ultimately Unicode came through, and it&#8217;s here."

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Users will be able to send a mashup of their favorite emoji and a taco.

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