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Did you ever wake up one Hallow&rsquo;s Eve without a costume only to throw on an old t-shirt and scrawl the words &ldquo;HOT&rdquo;, &ldquo;FIRE&rdquo; or &ldquo;VERDE&rdquo; across your chest&mdash;ready to take on the night of tricks and treats? Well, <a href="https://www.qsrmagazine.com/news/taco-bell-launches-halloween-collection-including-hot-sauce-dresses?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">according to QSR Magazine</a>, Taco Bell is cashing in on this sacred dorm room tradition with a significantly upgraded series of <a href="https://tacobelltacoshop.com/store.php/products/taco-shop_halloween?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Halloween costumes</a>.

The 100%-polyester garments ring in, on the low end, at $24.99 for a <a href="https://tacobelltacoshop.com/store.php/product-detail/taco-bell-7-layer-burrito-baby-bunting?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Baby Burrito Bunting</a> resembling a tiny tortilla sleeping bag, and on the higher end, up to $44.99 for the deluxe <a href="https://tacobelltacoshop.com/store.php/product-detail/taco-bell-cheesy-gordita-crunch-tunic?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Cheesy Gordita Crunch Tunic</a>. The costumes possess the familiar sheen of synthetic fabrics ordered from mysterious overseas websites as well as an enviable spirit of true shamelessness.&nbsp;&nbsp;

Taco Bell has been pushing the boundaries between late-night munchies spot and full-on lifestyle brand for some time now. Just look at the rest of its <a href="https://tacobelltacoshop.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">extensive merch collection</a>, <a href="https://www.ranker.com/list/best-taco-bell-tweets/joswo?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">hilarious Twitter account</a> or the infamous <a href="https://1851franchise.com/taco-bell-hotel-rooms-sell-out-in-two-minutes-2710360" style="text-decoration-line:none" target="_blank">Taco Bell Hotel.</a> Meme-ability is the name of the game in QSR marketing these days, and brands have to tread a fine line between tongue-in-cheek self-awareness and <a href="https://www.eater.com/2018/12/20/18148884/steak-umm-tweet-depression-advertising?utm_source=1851franchise.com&utm_medium=article&utm_campaign=taco-bell-wants-you-to-shell-out-50-to-be-a-cheesy-gordita-crunch-for-halloween-2711097" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">full-on cringe</a>.&nbsp;

In this reporter&rsquo;s opinion, Taco Bell&rsquo;s fun-loving and relaxed branding toes the line remarkably well, regardless of whether I would ever drop $40 to look like a hot sauce packet.&nbsp;

Taco Bell's Cheesy Gordita Crunch Costume | 1851 Franchise

1851 Franchise

The popular QSR will stop at nothing until every man, woman and child is eating, living, wearing and breathing Taco Bell.

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